COSTA

COSTA

Table of Contents.
INTRODUCTION................................................................................................................................3
MAIN BODY.......................................................................................................................................3
Critically assess the workplace culture of the organisation........................................................3
Critical evaluation of an enterprise and broader environment in which it operates. ..................6
Critically evaluate the cultural and ethical behaviour of the organisation and also undertake
evaluation on cultural and ethical behaviours within enterprise. .............................................10
CONCLUSION..................................................................................................................................12
REFERENCES...................................................................................................................................13

INTRODUCTION
Business environment termed out as collection of all kind of entities, other components and
entities that may or may not under the control of the organisation (Khan and Mir, 2019). It highly
impacts the performance , profitability, survival and growth. In addition to it, this is internal and
external components that highly affect that how firm function that is inclusive of employees,
customers, supply and demand, management that bring sustainability within the business function.
The preset report is based on business activities of Costa, It is coffee-house chain that is
subsidiary of American company of Coca-cola. It was founded in London 1971 by two brothers
Bruno and Sergio costa as whole operation that supplying roasted coffee to caterers and specialist
Italian coffee shops.
Furthermore, report has covered the activities as to critically assess the workplace culture of
the organisation, Critical evaluation of the enterprise and broader environment in which business
functions operates. In addition to it, report will critically evaluate the cultural and ethical behaviour
that presents in organisation. Thus, analysis as SWOT and Pestle will be conducted to determine the
impact of culture and its potential impact on performance of organisation.
MAIN BODY
Critically assess the workplace culture of the organisation.
Costa organisational culture is one of the most distinct characteristics of the firm. Therefore,
the entity organisational and corporate culture widely influence the employees and business through
values, traditions, customs and related behaviour expectation that impacts the working of the
enterprise. As per the view of Azevedo and Ferreira, (2019) stated that Organisation culture is
among the building blocks of the performance of enterprise. Without a strong culture, it is very
typical to create an environment that drives the performance, creativity and innovation. Culture is
defined as one of anchor that keeps the foundation of brand strong. In costa coffee case, the
organisation permeates the all aspects of business that is inclusive of operation and franchise. This
is the enterprise that strive to create the culture that value and respect the diversity and inclusion. In
addition to it, the object of the diversity and inclusion team helps to build the diverse workforce,
enhance the cultural competencies and this shapes the culture of inclusion and this develops the
diverse networks of suppliers. The one of the effective set of culture within the Costa is that the
entity has share values and this core of entity culture. This is the entity that mainly focus on creating
the culture of warmth. This aids to create the focus within an environment that bring out the
inclusion and non discrimination.
As per the view of Tran, (2019) stated that Organizational culture put their major impact on
the working of the enterprise. There are some entities that have been able to set the cultural

foundation right. Culture’s relationship with performance of the enterprise has the huge impact on
the brand image of the enterprise. Thus, it can be stated that high performance culture helps to
streamline the business functions. There are number of cultural change within the twenty first
century and this has helped companies to improve their team’s performance. In addition to it, Costa
put their major focus on a building a strong culture that created space for creativity and this also
bring competitive advancement within enterprise. Organizations with strong cultural values treat
people equally even if they are employees, customers or any other stakeholder (Mao, 2019).
Therefore, Costa employees are treated like partners and apart from it there are presence of
few complaints related to work pressure and also has fast paced environment and this is crucial to
keep employees feel satisfied. Organizations that has value of inclusion and diversity are able to
make the strong connections with their employees. This kind of the organizations face less issues in
relation to the workforce management. Henceforth, this can be stated Organisation culture is linked
with the high employee morale and better retention rates and this helps to undertake the better
facilities within the organisation. As per the term of organizational culture, Costa can be termed out
as Winner. This is the enterprise that has excellent culture and this brand also takes the initiatives to
build trust and strong relationships with its employees as well customers (Kuenzi, Mayer and
Greenbaum, 2019). In addition to this, it can be stated that High employee morale at Costa has
helped in terms to driving employee performance. In the entity as Costa, the culture has undergone
continuous refinement and transformation. Additionally, the culture can be trusted as organization’s
most valuable asset. Thus, entity faced difficulties while trying to retain the integrity of enterprise as
they need to bring continuous development within the enterprise. Therefore, it can be termed out as
the premium brand within the market of United Kingdom. Therefore, the costa is the enterprise that
is committed to offer the accommodation facilities for job applicants who are suffering from
disabilities.
The quoted enterprise has an organisation culture that is relate with company strategies for
successful brand development and this also allows to successful brand development and this also
tends to have global growth of franchise and network of licensing. Henceforth, the costa coffee's
culture is defined as one of the key success components in which business considers as firm do not
only sells coffee and other food and beverage commodities. Henceforth, the costa coffee's
organisation culture types and features-
The combination of the firm key cultural features is very unique and specific to the nature of
its coffee-house chain business. In addition to it, the internal current situation is reflected through
the firm human resource development programmes. Thus, main features of Costa are defined in are
as-