logo

CRAFT BEER 4 CRAFT BEER Global Business [Craft Beer] Name of the University: India and Brazil

   

Added on  2020-03-02

15 Pages3482 Words315 Views
Running head: CRAFT BEERGlobal Business[Craft Beer]Name of the student:Name of the university:Author note:
CRAFT BEER 4 CRAFT BEER Global Business [Craft Beer] Name of the University: India and Brazil_1
1CRAFT BEERExecutivesummaryThis paper presents a brief study on few nations India and Brazil. The context of discussionwas the expansion of a small brewing business led by Cheers Company in Australia. Withsome recent drop in sales, the company has decided to expand to another potential market.The paper has produced a comparative study on the two shortlisted nations to decide the bestdestination to switch for the business. The paper has proved with some valid reason thatopening a new venture in Brazil would be more advantageous for the Cheers Company.
CRAFT BEER 4 CRAFT BEER Global Business [Craft Beer] Name of the University: India and Brazil_2
2CRAFT BEERTable of ContentsIntroduction................................................................................................................................4Analysis of risk and opportunities..............................................................................................5Risks in Brazil........................................................................................................................5Legal & cultural aspects.....................................................................................................5Government regulations.....................................................................................................6Financial/currency risks.....................................................................................................6Opportunities in Brazil...........................................................................................................7Market size.........................................................................................................................7Economic growth...............................................................................................................7Trade agreements between the two countries....................................................................8Risks in India..........................................................................................................................8Legal & culture..................................................................................................................8Government policies..........................................................................................................8Finance/currency related....................................................................................................9Opportunities in India............................................................................................................9Market size.........................................................................................................................9Economic growth...............................................................................................................9Trade between India and Australia..................................................................................10Selection of one country...........................................................................................................10Justification of the decision..................................................................................................10
CRAFT BEER 4 CRAFT BEER Global Business [Craft Beer] Name of the University: India and Brazil_3
3CRAFT BEERRecommended entry mode.......................................................................................................10Justification for the recommendation...................................................................................11Conclusion................................................................................................................................12References................................................................................................................................13
CRAFT BEER 4 CRAFT BEER Global Business [Craft Beer] Name of the University: India and Brazil_4

End of preview

Want to access all the pages? Upload your documents or become a member.

Related Documents
Case Study on Craft Beer in the Market of Australia | PDF
|24
|4403
|22

Market Analysis of Craft Beer Industry in India and Brazil for Expansion of Cheers
|20
|4440
|393

International Business Expansion of the Australian Craft Beer Company, CHEERS
|15
|3878
|48

Globalization Trends | Research Report
|21
|4796
|17

International Marketing Expansion Strategy of Cheers : Report
|13
|3032
|194

MNG 00723 Global Business docx.
|13
|3674
|34