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Creative and Business Wealth INTRODUCTION 4 TASK 4 Situational Analysis - 4 PESTEL analysis - 4 Dyson and Jio innovation

   

Added on  2020-10-22

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Creative and Business Wealth
Creative and Business Wealth INTRODUCTION 4 TASK 4 Situational Analysis - 4 PESTEL analysis - 4 Dyson and Jio innovation_1

Table of ContentsINTRODUCTION...........................................................................................................................4TASK ..............................................................................................................................................4Situational Analysis –.................................................................................................................4PESTEL analysis – .....................................................................................................................4Dyson and Jio innovation - .......................................................................................................7CONCLUSION................................................................................................................................8REFERENCES................................................................................................................................9
Creative and Business Wealth INTRODUCTION 4 TASK 4 Situational Analysis - 4 PESTEL analysis - 4 Dyson and Jio innovation_2

INTRODUCTIONCreative and business wealth means that for generating profit in the organisation there isrequirement of introducing something new in market area. For sustainability of the customer it isnecessary to bring something creative in market area which can satisfy buyers and consumersboth. This assignment is based on Dyson company which is of technology industry founded in1991 on 8th July (de-Miguel-Molina, and et.al., 2012). Its founder is James Dyson as wellproducts serving by respective firm are Vacuum cleaners, hand and hair dryers, desk fans etc. atworldwide level. Their are approximately 8,500 employees are working with Dyson. Belowmention assignment is explaining Situation/PESTEL analysis as well also highlight Dyson andJio innovation. TASK Situational Analysis –It is an systematic process of evaluation and collection of past and present data related toeconomical, technological, political and social. Main aim of situational analysis is to identifyinternal and external factors which can effect performance of the enterprise. Along with this, itasses current and future strength, weakness, opportunity and threat of the enterprise. PESTEL analysis –Dyson company is that which deal in household products such as Vacuum cleaner, hairdryer, fans, air blades etc. approximately in 65 countries respective organisation is operating withsomewhere 8,500 employees. Through PESTEL analysis it has been analysed that how externalfactors are giving their impact on operation of same company for any global market-area (Parker,2012). Political – Political factor of UK and several other nation also can give their wide impacton working of Dyson. When same organisation operating in United Kingdom its localmarket laws are easy for the given firm as well they don't affect its business. ButDysonis an British Home appliances manufacturers so for them it is not easy to rise fund inUnited Kingdom because of higher interest rate (Landry,2012). Apart from this, incurrent time government go through some unstable conditions which gives their directimpact on sales, supply chain as well as on production cost of organisation. Whereas,
Creative and Business Wealth INTRODUCTION 4 TASK 4 Situational Analysis - 4 PESTEL analysis - 4 Dyson and Jio innovation_3

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