Critical Analysis of National Health Promotional Programme

Critical Analysis of
National Health
Promotional
Programme

Table of Contents
INTRODUCTION...........................................................................................................................1
Background context of programme along with requirement...........................................................
Requirement or importance.............................................................................................................
Political influence and relevant legislation that led to implementation of the program..................
Evaluation of impacts of programme including opportunities and limitations...............................
Overall effectiveness of this programme.........................................................................................
CONCLUSION................................................................................................................................5
REFERENCES................................................................................................................................7

INTRODUCTION
Health promotion can be defined as a process of making people able to increase control over
and improving overall health (Byrne & et.al., (2016). This present study is based on the National
tobacco programme whose main aim is to prevent Torres Islanders, Aboriginals and Australian
adults against disease associated to smoking and reducing this smoking rate. This will show
some functions which organizations of this programme play to reducing smoking rates and
improving overall health as giving advertisement, changing behaviours of people towards
smoking and making them aware about side effects of it. It will also discuss reasons and
importance developing health promotional program and how it is helping out people in
improving their health. Further, it will show opportunities, challenges, effectiveness and roles of
government in successful implementation of programme.
Background context of programme along with requirement
Before discussing health promotion programme, it is important to understand health
promotion. It is a process which makes people able to increase control over their health and
improving their lives. There are some areas in which people are not educate and do not have
knowledge about disease, side effects and other Duke & et.al., (2018). For making people aware
about side effects of smoking, drugs, alcohol and other disease, promotional programme has
been developed. National health promotion and disease prevention programme main focuses on
keeping people healthy and engage them in choosing healthy behaviour.
In the context of the national tobacco campaign it can be said that it is one of the health’s
longest running public health campaign whose main aim is to reduce smoking rates which is
increasing day by day in Australia. It has been launched and developed in the year of 1997 The
National Tobacco Campaign, (2020). The main target of this campaign is adults of Australia and
Aboriginal people as they consume drugs, alcohol and smoking to the great extent and it is
affecting their health to the great extent. It has been found that after development of this program
and within 5 years’ rate of smoking in adults had reduced to around 3.7%. so, it can be said that
there is requirement of developing such promotional programme for improving health of
Australian Zhang & et.al., (2016).

Requirement or importance
There is several national health promotional programme whose overall aim is to prevent people
against disease and improve their overall health. But the main aim and requirement of
developing this national smoking or tobacco campaign is to make people aware about disease
which are associated with smoking, improving their health, prevent them against chronic disease
Jackson-Morris & Latif, (2017). Some main goals of developing this campaign are:
Changing community attitudes towards smoking and improving their living. They also
want to develop strong smoking control policies. On of the other main reasons of developing
such campaigns is to help people out in leaving habit of smoking and discouraging people from
smoking and making them able to live a healthy life. One of the other main goal is to reducing
financial cost to health system of Australia.
There are some facts which have been stated regarding smoking which puts pressure on all of us
to develop program and making people aware: Tobacco and smoking use is one of the main
leading causes of disability as well as preventable death in Australia. It is also identified that
smoking and drugs use killed an estimated 21,000-22,000 Australian in the year of 2015. This
increasing use of leading to economic, financial and social cost in the economy.
For accomplishing goals of above discussed national smoking programme, some
involved institutions are making use of communicational modes as by giving advertise on TV,
digital apps they are making them aware. Special programmes are also being developed for
Aboriginal and Torres islanders by making partnership with mental health organization.
On the other hand, it is found that health argument is not strong enough to ban tobacco
which are being produced and delivered in the huge quantity. Smoking will still continue in this
century and it may reach in 22nd century as well. There are several people who use drugs and
smoke to the great extent and there is lack of policies who can legally bind them to not to use this
and also can ban on producing. So, there is requirement of other ways to act and strengthen the
network which can make it possible for the future generation to wipe this pest off completely
from the earth Pneumol, Smoking Control: Challenges and Achievements. J Bras, (2016).