Question 1
The three negative aspects of cross cultural communication that has been enumerated in the
respective video chosen are given hereafter.
1. The most negative aspect of cross cultural communication is the issues of familiarity and
acceptance. According to the speaker, it often happens that cultural and traditional
differences between people from different nationalities and ethnicities collide with one
another while interaction or in any kind of interpersonal communication. There are
certain factors that the western civilization and society accepts easily but the people from
eastern civilization finds issues in it. According to the video, an Italian might think
differently of “going into the forest” than what a non Italian might think (Youtube.com.,
2014). Therefore, according to him, humans are primitively and primarily guided by their
culture and tradition they belong to since it is their collective identity and cultural capital.
Therefore, they are guided by their tradition in order to judge and accept certain behavior
or code of conduct. So, such issues of acceptance and familiarity occur.
2. Perceptions: perception is another factor that is highly regarded as a barrier. Different
people from different cultural background have different perceptions regarding the world
and the social statics and dynamics. Therefore, perceptions vary from person to person. In
a cross cultural communication, the listener might perceive something else than what is
communicated about which can lead to chaos (Hurn & Tomalin, 2013).
3. Cultural prejudice: prejudices are everywhere and it has also perceived in language as
well. Cultural prejudices play a big role in misunderstandings and miscommunication
within the cross cultural communication.
Question 2

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Cross Cultural Communication Question Answer 2022

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