Cross Cultural Management- Singapore and UAE

Running head: CROSS CULTURAL MANAGEMENT- SINGAPORE AND UAE
Cross Cultural Management- Singapore and UAE
Name of the Student
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Author’s Note

1CROSS CULTURAL MANAGEMENT- SINGAPORE AND UAE
Table of Contents
1. Introduction......................................................................................................................2
1.1 International business and cultural differences..........................................................2
1.2 Contrasting the cultural factors of Singapore and UAE............................................2
2. Management across cultures and the challenges related:................................................3
2.1 Brief of the individual factors....................................................................................4
2.2 Cultural differences between Singapore and UAE based on Hofsteds Cultural
dimensions:..................................................................................................................................6
2.3 Discussion of the above challenges in the business context......................................7
2.4 Recommendations......................................................................................................9
3. Conclusion.....................................................................................................................11
References..........................................................................................................................12

2CROSS CULTURAL MANAGEMENT- SINGAPORE AND UAE
1. Introduction
1.1 International business and cultural differences
International business is a concept that can easily mesmerize anyone whosoever indulges
himself in achieving remarkable success in the field of business. International business has
turned to be the need of the hour. Any nation that aspires to expand its investment and foreign
exchange must be take part in making innovations and development that can enhance the it’s
market for various goods and services. It is because of this international business that all the
different economies are able to receive high profits at the same time getting acquainted with each
other’s culture. Cultural diversions or differences among the nations determine the different
ways in which the people of various nations talk to each other, dresses, maintain lifestyle and
also do business activities (Thomas and Peterson 2017).
International business that is increasing along with globalization highly resists upon the
cultural factors. As Geert Hofstede mentioned in his theory, there are various dimensions such as
masculinity and femininity, power distance, etc that need to be considered while doing business
with other countries because there is hardly any one particular method of management of
business that is internationally or globally acclaimed. Thus, cultural diversities are something
which should always be taken into account for achieving success in international business (Bird
and Mendenhall 2016).
1.2 Contrasting the cultural factors of Singapore and UAE
In case of. Singapore, one can find Malaysian, Indian, Indonesian and Chinese cultures
amalgamated into the Singaporean cultural norms. Peace and harmony have an upper hand in
Singapore. However, UAE has its roots in one religion that is Islam though it is tolerant towards

3CROSS CULTURAL MANAGEMENT- SINGAPORE AND UAE
other religions. The lifestyle as well as conventions related to business are mainly based on Islam
and its ways (Karin Andreassi et al. 2014).
2. Management across cultures and the challenges related:
Introducing oneself into a different cultural zone and with the motive of doing business
with the same requires a core understanding of the cultural factors. A management team of a
certain company is likely to possess certain rules and regulations which may not be applicable
when it indulges in doing business with another nation. A businessman along with his group of
managers should study well about the lifestyle and business culture of another economy where it
aspires to market its products. The conditions related to work atmosphere, employees, training,
business deals, maintenance of time, long and short-term orientation, individual roles and that of
the group are very important. These factors should be taken into consideration to measure
whether the environment is suitable for augmenting the business goals (Jyoti and Kour 2015).
After considerable research and studies Geert Hofstede, a social psychologist developed
in association with others a six-dimension cultural model. Organisational psychology has been
his interest of study. The intercultural and organizational culture determine the relation between
the employer and employee to a great extent. The model developed by Hofstede inform about the
national and cultural variations that highly influence the working of any social institution and
one of them is business organization (French 2015).
The six-dimension model developed by Hofstede comprises the following dimensions or views:
 Power distance
 Individualism
 Masculinity