Cross-Cultural Communication and Psychology
Added on 2020-06-06
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CROSS CULTURE
Table of ContentsINTRODUCTION...........................................................................................................................1TASK-1............................................................................................................................................11 a)Various cultural problems.....................................................................................................11 b)Define Culture.......................................................................................................................32 Herzberg two factors theory ....................................................................................................3CONCLUSION................................................................................................................................6REFERENCES................................................................................................................................7
INTRODUCTIONThere is a great importance of cross culture because it helps down the business inconducting their operations under different regions. It talks about that the company can conducttheir operations in the market after understanding the different groups, by using effectivecommunication facility or choosing the best marketing efforts so that they can easily reach totheir customers and attracts them towards us and also attract the individuals who not belongs tothe traditional market. It provides strengthen to the business and in today's world the interactionof people from different cultures is very vital in the business world so it is a vital issue underbusiness(Deephouse and et.al ., 2016). The present report is based on the Stravers shoes which isa renounced clothing brand and also conducting their operations from Bangladesh and alsocovers that company manufactures clothes and shoes in old spitalfields markets and expandingtheir process across various nations and In today's situation company have to face down aproblem related to cross cultural and which make their business operations difficult. On the otherStravers company expand their business into clothing sector. Business expansion is veryimportant for the business growth. It helps company to move into new sector. This is the processof Market segmentation. In which company move into new sector. TASK-11 a)Various cultural problemsPolitical climate:The cited company have to face down the problems related to thepolitical unsuitability which create down during conducting out operations. In such areasthe marketing head can change the process fast and due to instability in the market iteffects the business performance and create down a problem which been difficult for thebusiness to conductdown their operations in various nations and also expanding theiroperation In field of productions under Bangladesh. A change in political climate alsoaffect its sales, productions of goods In the region and make their business processdifficult(Liu, Posey and et.al., 2015). The government create a boundations on othercompany to enter into and carrying out the production and manufacturing process so itbecomes tougher for the company to give performance under different regions anddifferent cultures.Consumer interest:The cited business have to look upon the different things and have tocreate down different researches and to faced down different challenges such as1
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