Limited-time offer! Save up to 50% Off | Solutions starting at $6 each  

Fairfax Media CSR and Corporate Communication Report

Added on - 30 Oct 2019

Trusted by 2+ million users,
1000+ happy students everyday
Showing pages 1 to 4 of 14 pages
Running head: CSR AND CORPORATE COMMUNICATIONFairfax MediaCSR and Corporate Communication ReportName of the University:Name of the Student:Authors Note:
1CSR AND CORPORATE COMMUNICATIONTable of Contents1. Introduction150............................................................................................................................22. Integrating CSR and Issues Management550..............................................................................23. The role of CSR withinFairfax Media400..................................................................................24. Role of CSR Issues Management forFairfax Media300.............................................................25. Consistency ofFairfax MediaCorporate Communication Messages400...................................26. Overall Evaluation of Communication and Recommendations500............................................27. Conclusion150.............................................................................................................................2References........................................................................................................................................3
2CSR AND CORPORATE COMMUNICATION1. IntroductionFairfax Media Limited [ASX:FXJ] is positioned as an innovative and renowned mediafirm in New Zealand and Australia. The company has renowned voice command services thathelp in connecting with the engaging groups. Fairfax Company’s reporting structure along withits strategies is focused on keeping individuals educated and linked for over 185 years. Businesssegments of the company are Domain Group, Australian Metro Publishing, Digital Ventures andFairfax New Zealand (Alam 2014).Fairfax Company maintains an link of renowned sites, tablet along with cell phoneapplications and online information company sites such as smh.com.au and theage.com.au inAustralia and stuff.co.nz in New Zealand. The company additionally has famous transactionssites in Australia.The objective of the paper is to analyzeFairfax Media Company CSR along withanalysing its corporate communications strategy. Moreover, the paper will also focus onintegrating CSR and issues management of the company along with evaluating the consistencyof Fairfax Media within corporate commutations messages.2. Integrating CSR and Issues ManagementCSR can be defined as a concept following which companies deal with social andecological concerns in their business and coordinate with their partners within the globalpremise. Analyzing the threats of the company is essential in running a successful company.Risks might contribute to the company’s loss. Within CSR functions there exist four general riskzones (Baylis et al. 2017).
3CSR AND CORPORATE COMMUNICATIONStore network – this is country based, for example, misleading human rights, ororganization based threats such as contaminationOperational dangers – this focuses on issues regarding direction, employee engagementand risky operationsItem – these results in use of risky crude materials (e.g. atomic energy) and the companyto have security concerns.Societal desires – this ensures the aspects demanded by the society from a company in21st CenturyOrganizations try to maintain effective operations, their value chain, innovation and thebusiness sectors on which they work. This presented threats related with the human rights andwork conditions. These "CSR threats" can affect the picture of the organization, which canprompt money related misfortune through purchaser blacklists and business-opportunitymisfortune. A hazard is "an occasion or circumstance which could antagonistically or, then againusefully influence the business' capacity to accomplish its targets, keep up a decent notorietywhat's more, and meet partner desires". A CSR hazard happens when there are a whole bathecompany the desires from society and the organization business conduct. An organization shouldbe delicate to the move in desires of its partners to have the capacity to expect CSR dangers.Desires are generally raised by feeling influencers, and communicated through the media and theInternet. On the off chance that an organization gets new patterns quick and reacts rapidly, it willprobably oversee CSR hazards and rising CSR issues. This report takes after and characterizes anissue as a state of exchange or question that is deserving of consideration when it can affect theassociation.
desklib-logo
You’re reading a preview
Preview Documents

To View Complete Document

Click the button to download
Subscribe to our plans

Download This Document