Corporate Social Responsibility and Business Practices in UK Retail Sector: A Study on ASDA

This research proposal focuses on the impact of corporate social responsibility on business practices in the UK retail sector, with a case study on ASDA. It includes a literature review, research methodologies, and aims and objectives.

Research Methodologies
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Abstract
This research proposal includes the major effective corporate social responsibilities
practices within the business of UK. With the major approaches of CSR practices, company are
able to achieve effective approaches for considering major changes in different sector. The use of
CSR application within the organisation is helpful for generating effective techniques and growth
in the current behavioural situation in UK. These strategies are helpful for the ASDA, for
managing and growing their basic assumption to analyse their concepts and achieve higher
standard within the market. There are different aspects to use SCR theme methods to achieve
effective business environment for the appropriate market place and community. This research
proposal is helpful for the researcher to analyse the behaviour and achieve the standards and
objectives.
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Table of Contents
Abstract ...........................................................................................................................................2
Title: How corporate social responsibility effect business practices of UK retail sector?..............4
Introduction......................................................................................................................................4
Research rationale.......................................................................................................................4
Aims and Objectives:..................................................................................................................5
Research Questions.....................................................................................................................5
Literature review .............................................................................................................................5
Research Methodologies .................................................................................................................9
Research Design..........................................................................................................................9
Data collection and analysis......................................................................................................10
Ethical issues.............................................................................................................................10
Validity and reliability..............................................................................................................11
References .....................................................................................................................................12
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Title: How corporate social responsibility effect business practices of UK
retail sector?
Introduction
The retail industry in UK market is gaining the one fifth operating services in the market
and generating nearly 8% of the value added for employing more than 18 million people. One of
the major characteristics of the retail industry are related to effective competitive firm and
achieve the standard for analysing marketing strategies and achieve the related growth in market
for the effective customer loyalty in their buying behavioural pattern. There are different pattern
and changes has been analyse and research for the growth of the market. Due to the major
changes and analysis in the retail industry in UK is helpful for generating higher amount of
profit. This profit can be generated with the use to implement the plan for corporate social
responsibilities. There are different factors and method which are used and analyse for the
growth of the retail industry in UK. Location is the one of the most traditional and effective retail
sector in the company, which has been proven for availability and reliability. This is helpful for
considering the approach as the effective growth in this sector. The chosen company for
completing this research is Asda Store Ltd., as it is one of the biggest British super market
company in UK. It's headquarter is in Leeds, England. The company was founded in 1949 by
Peter and Fred Asquith and their main operation is to work in retail industry and expand the
business at international level (Dumitrescu, Hughner and Shultz II, 2018). The company is
serving at 632 location within the product range of grocery, General mechanise and different
financial services (Lund-Thomsen, ,2020). Beside their core operational activities, Asda offer the
financial and mobile phone services to their valuable customers. This report consist the use of
CSR practices and growth to work and achieve systematic growth in the company practices. It is
completed through research methodologies, aim and objectives and appropriate use of secondary
research data.
Research rationale
The main reason for analysing the situation and use corporate social responsibilities for
the growth and objectives of the company. CSR is the concerned activity which is helpful for
generating effective techniques and make environmental, social, legal and economic behaviour
for the effective business strategies. That are used within the organisation to achieve techniques
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in order to implement effective business practices. This is beneficial for the use and make
effective different perspective and use theoretical framework in retail industry of UK. The major
impact of the corporate social responsibilities are helpful for the green retailer that make the
future growth in the company. All of the above mentioned points are helpful for generating
effective techniques and make growth in the company. This strategy is helpful for the growth to
work to used and achieve effective corporative social responsibilities to make an effective retail
industry in market (Lund-Thomsen, ,2020). With the help of this research, the researcher are able
to utilised the meaning of corporate social responsibility in the terms of appropriate theory,
methodologies and appropriate applicable data in modern retail industry.
Aims and Objectives:
Aim: Main aim of this research is "To identify the effects of corporate social responsibility on
business practices of UK energy sector: A study on ASDA”
Objectives:
 To develop basic understanding about the corporate social responsibility
 To evaluate the business practices of ASDA within UK retail industry.
 To determine the relationship between corporate social responsibility and business
practices of ASDA.
Research Questions
 What is the meaning of corporate social responsibilities in an organisation?
 What are the major business practices that has been used by ASDA?
 What is the relationship used in Corporate social responsibilities and different business
practices of the company.
Literature review
To develop basic understanding about the corporate social responsibility
As per the view of Scholley, (2021); Many of the businesses, that are using practices for
the corporatie social responsibilities in order to improve community and economy on the
environment. Corporate social responsibilities is a type of company's self-regulation with
achievement of aim and objectives in socially accountable for the company. Different
companies has their different practices which are helpful for the use of right way in order to
achieve environment friendly practices (Landon-Lane, 2018). All of these policies are related to
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work and make systematic changes in an effective conscious environment and used growth of the
organisational aspects. This is helpful for the growth to work and make systematic changes in the
economy of the company. The use of CSR responsibilities are helpful for generating effective
techniques and expand the business activities. There are different ways and method are analysis
for the growth of customer, employees and stakeholders of the company. With the help of robust
the corporate social responsibilities polices is helpful to make opportunities for the good and
effective corporative relation. Core research methods are helpful for analysing effective CSR
policies. The next generation is related to effective business performance to focus on the growth
and achieve appropriate growth in the stronger world (What Is Corporate Social Responsibility?,
2021). There are four type of corporate social responsibilities which are helpful for the effective
business practices. These are related to:
Environmental effects: The primary focus on the activities are helpful for considering
CSR activities and achieve different environmental factors. Many of the businesses have their
carbon footprints that actually depend on the growth of the company. With the help of reducing
carbon footprints that help the company can use beneficial activities that are good for company
and their employees as well.
Philanthropy: This is related to using social corporative practices by using money,
products and services for the cause of social responsibilities (Frei, Jack and Krzyzaniak, 2020).
Most of the companies are working with social ethics and make non-profits for using appropriate
major changes. All of these are related to work and make changes within the company to achieve
and analyse the use for the significant aspects. With the help of proper time, money and
products donation the company can help many of the people effectively.
Ethical labour practices: CSR activities will be related to different factors and helpful
for treating employees in an effective and ethically democratic major CSR abilities. This is
essential for the growth of the company for effective businesses location with the major impact
in UK (Muda, Sidauruk and Siregar, 2018). These activities are helpful for completing effective
techniques and achieve the role within the appropriate labour practices in the company.
Volunteering: Participating in social ethics are useful in different business activities that
are helpful for the company to analyse the role and show the sincerity level within the company.
All is related to achieve something when the company provide their time and concern for the
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society. Most of the big companies are helpful for generating effective techniques to adopt CSR
practices.
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To evaluate the business practices of ASDA within UK retail industry
The company is using effective policies which are helpful for using effective encompass
and make communication strategies for the growth and achievement of company. In order to
manage their relationship with effective businesses communication, Asda make five year
business strategies. For creating clear and compelling effective with visual language for the
growth of essence to make strategies in engaging and inspiring growth within all the employees.
Asda has their own compliance with effective challenges and make tone for effective colleagues
and partners in an appropriate manner. To analyse different behavioural concepts for the
different management with integrity and complying strategies in the management of the
company. There are different aspect of Asda, which help the them to make highest standard for
ethics. The management team of Asda is always try to work and make effective standard to
analyse the ethical concepts and rarely speak about the inappropriate structure (Sharma and et.
al., 2020). Most of their HR practices are helpful for generating an effective techniques and
adopt the use for make appropriate investigation, disciplinary action and achieve appropriate
growth in the different type of activities.
Asda is using zero-tolerance approach that is useful for bribery and execute the deductive
programme for the designed and informative programmes. The company is use to make effective
anti-corruption team to analyse the major changes for drive and used an improvement in the
different programmes. As these programmes are helpful for risk assessment, due diligence and
make appropriate activities for the growth of environmental aspect in the company. They are
helpful for generating and monitor their programmes and start their working style for managing
the need for their regular basis. The company is needed a focus on make competition for the
growth and achieve basic applicabilities in Groceries supply code of practices for increase in
annual turnover. After analysing these company are applying their Covid-19 issues with the
changes in customer and colleagues safety process (Mun and Jung, 2018). This is a rigours
approach for the safety and measure of the company to analyse effective Covid-19. The company
are able to analyse major challenges for considering the approach and an effective job roles in
the risk of appropriate growth in the company.
Asda is looking for the growth in long run perspective that is helpful for analysing
systematic changes and adopt the right way for analysing effective growth and achievement in
market. There are some positive and negative changes are used to work in climatic change
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condition that actually help in restoring the valuable amount in market. Some of the major steps
and practices are related to; 44% reduction in carbon footprints in 2020. further, nearly 98% of
the employees are able to work and make food redistribution in between the 2018 to 2019 aspect
in the company. Whereas, removal of more than 9330 tones plastic bags are helpful for the
company to renowned the brand and achieve sustainable growth in the firm (Ethics and
Compliance Programme, 2021). All of these activities are helpful to gain information to make
changes in the company for analysing different businesses practices in the environment.
To determine the relationship between corporate social responsibility and business practices of
ASDA
This is very important for the companies to work and use an effective relationship in
between the CSR and businesses practices. As these two are interlinked with each other and
make sure for analysing effective liberalisation that must be helpful for fundamental shift and
philanthropy in the businesses practices in market. Asda business practices, focus on ethical
businesses practices and achieve the standard for high growth and compatibility in the
governance for the growth in effective performance abilities (García‐Sánchez, 2020). This is
helpful for the company to work and make suitable challenges for rebuilding the behaviour and
make effective confidence by increased transparency for the growth in financial and non-
financial information. Further these two department are helpful for build up the image, and high
reputation within the companies to achieve successive growth in the firm.
There are different stakeholders who are using a balance for maintaining to analyse
strong market growth for changing environment in the company. With the help of appropriate
social needs and values are helpful for analysing the situation and make constant growth in
changing environment. It is helpful for managing and growing the sustainable development
practices in adopted technologies for using integrated growth in business activities of ASDA
(Chaudhary, 2020). The use of corporate social responsibilities is helpful for managing and
growing aspect to use an effective business activities. That are helpful to analyse the role of
environment, social welfare and air pollution related issues. It has been related to work under the
performance of major changes through the concepts and industry for the growth in CSR changes
in ASDA. All of these activities are helpful in the growth of the company and make important
challenges and component for analysing the public relation and activities in the addressing issues
of company's policy (TYPES OF CORPORATE SOCIAL RESPONSIBILITY TO BE AWARE,
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2021). These activities are helpful to make an impact on the Asda to analyse the review, perform
effective customer strategies, use appropriate marketing tactics and using most common process
for CSR. All is basically helpful for managing changes to work and make social responsibilities
for the growth in socially responsible changes in different ways and growth in future aspect of
the company.
Research Methodologies
Research Design
Research Philosophy: This is refer to the different belief factors and concern nature for
the investigated project in the research. Philosophies is related to the nature and theory of the
knowledge on which the researcher is going to conduct the research. Three main research
philosophies are ontology, Epistemology and Axiology. Here, the researcher use epistemology
research philosophy. This include positivism and interpretivism, these both are related to the
effective strategies and understanding of the knowledge related to subject. Researcher, use
positivism philosophy because it will be helpful for gaining knowledge that is based on exists
and studied factors (Colaço and Simão, 2018). Whereas, interpretivism philosophy is related to
focus on the individual thought and participates for analysing the situation in different factors.
Research Approach: Research approach is helpful for implementing research in real
world and use right approach for choosing right method in order to complete research. There are
two main research approaches that have been used by the researcher that is related to Deductive
and Inductive approaches. The deductive approach is helpful for using in a pre-existing theory
and formulate as per the significant aspect to test the research objectives. Whereas, inductive
approach is helpful for create a theory and adopt a pre-existing approach in an appropriate
manner. This approach is helpful for a qualitative research methodology (Araña and León,
2021). Researcher use, deductive approach as this is helpful for conducting quantitative method
and analyse the data. That data is able to gather information and achieve research objective and
make effective research process for analysing the material in an effective manner.
Research strategy: The research strategies is helpful for conducting research, and
examine the result with experiment and surveys. There are different strategies which help the
researcher to conduct the methodologies and achieve research objectives in different manner.
Experiments, Survey, Case study and action research are the major examples of using an
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appropriate research ways. To completing this research, researcher is able to conduct survey and
achieve appropriate ways for analysing research. Survey is one of the finest and economical
strategy for completing research strategy (Yeo and Carter, 2018). In order to collect the data,
researcher use questionnaire for contributing effective variables and make research data. These
strategies are helpful for considering appropriate approaches and make changes in the activity to
analyse the role and achieve appropriate growth in the businesses activities.
Data collection and analysis
Data collection method: With the help of data collection and analysis method, the
researcher are able to analyse the data and make selection of appropriate techniques in an
effective manner. This is related to two main approach which are used to collect research
quantitative and qualitative research method. Here, the researcher use quantitative research
methods to analyse primary and secondary data collection. For the use of primary data,
researcher use questionnaire and sampling. Further, for the use of secondary data collection,
researcher use, online data, books, journals and articles (Arminen and et. al., 2018). These two
data collection method are related to each other in different ways and characteristics. Which are
helpful for gaining more collective information to work and make systematic changes for
analysing growth in the future activities of this research.
Procedure for data collection: In order to complete the effective research project, the
researcher opted primary and secondary data method. For this they are using effective frequency
distribution channel to complete the method in an effective manner. The major methods are
related to work and achieve data collection, with the help of questionnaire and sampling method.
Sampling is a systematic action which is used for taking samples for analysing something. This
is helpful for using effective data collection way and gather the primary data in an appropriate
way. For this, researcher choose 30 sample size and the respondent are the employees mainly the
manager and leaders of the Asda.
Ethical issues
Research is the pillar of knowledge and its components are the integral part of the
progress. As this is the responsibilities of the researcher to analyse data effectively and does not
conduct the misbehaviour, misleading statement and may not cause of the omission in different
factor (Uyar, Karaman and Kilic, 2020). There are different ethical consideration are helpful for
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completing effective changes and achieve appropriate major challenges in the company. These
methods are helpful for generating effective standards and achievement.
Validity and reliability
This is the process which help the researcher to aspect and make overall reliable and
valid data. This is related to achieve effective validity and reliability for the extent use of
technologies to measure the quantitative study. For this the researcher use questionnaire method
that is helpful for completing project (Breuer and et. al., 2018). This method provide the reliable
and valid data for completing research project and work effectively in the firm.
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References
Books and Journals
Dumitrescu, C., Hughner, R.S. and Shultz II, C.J., 2018. Examining consumers' responses to
corporate social responsibility addressing childhood obesity: The mediating role of
attributional judgments. Journal of Business Research. 88. pp.132-140.
Lund-Thomsen, P., 2020. Corporate social responsibility: A supplier-centered
perspective. Environment and Planning A: Economy and Space. 52(8). pp.1700-1709.
Landon-Lane, M., 2018. Corporate social responsibility in marine plastic debris
governance. Marine pollution bulletin. 127. pp.310-319.
Muda, I., Sidauruk, H. and Siregar, H.S., 2018. The Effect of Corporate Social Responsibility on
Company's Value with Common Effects Model (CEM), Fixed Effects Model (FEM)
and Random Effects Model (REM) Approaches (Empirical Evidence in Indonesia Stock
Exchange). Quality-Access to Success. 19(165).
Sharma, A. and et. al., 2020. Investigating the impact of workforce racial diversity on the
organizational corporate social responsibility performance: An institutional logics
perspective. Journal of Business Research. 107. pp.138-152.
Mun, E. and Jung, J., 2018. Change above the glass ceiling: Corporate social responsibility and
gender diversity in Japanese firms. Administrative Science Quarterly. 63(2). pp.409-
440.
García‐Sánchez, I.M., 2020. The moderating role of board monitoring power in the relationship
between environmental conditions and corporate social responsibility. Business Ethics:
A European Review. 29(1). pp.114-129.
Chaudhary, R., 2020. Corporate social responsibility and employee performance: a study among
indian business executives. The International Journal of Human Resource
Management. 31(21). pp.2761-2784.
Colaço, R. and Simão, J., 2018. Disclosure of corporate social responsibility in the forestry
sector of the Congo Basin. Forest Policy and Economics. 92. pp.136-147.
Araña, J.E. and León, C.J., 2021. The role of tour‐operators as intermediaries of tourists'
preferences for corporate social responsibility. International Journal of Tourism
Research. 23(4). pp.465-477.
Arminen, H. and et. al., 2018. Corporate social performance: Inter-industry and international
differences. Journal of Cleaner Production. 177. pp.426-437.
Uyar, A., Karaman, A.S. and Kilic, M., 2020. Is corporate social responsibility reporting a tool
of signaling or greenwashing? Evidence from the worldwide logistics sector. Journal of
Cleaner Production. 253. p.119997.
Breuer, W. and et. al., 2018. Corporate social responsibility, investor protection, and cost of
equity: A cross-country comparison. Journal of Banking & Finance. 96. pp.34-55.
Yeo, A.C.M. and Carter, S., 2018. CORPORATE SOCIAL RESPONSIBILITY
INTERVENTION: A CATALYST TO SMALL-MEDIUM ENTERPRISE
EMPLOYEE ENGAGEMENT. Psychosociological Issues in Human Resource
Management. 6(1).
Frei, R., Jack, L. and Krzyzaniak, S.A., 2020. Sustainable reverse supply chains and circular
economy in multichannel retail returns. Business Strategy and the Environment. 29(5).
pp.1925-1940.
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Online
Ethics and Compliance Programme, 2021. [Online]. Available through:
<https://www.asda.com/creating-change-for-better/better-business/ethics-and-
compliance>.
TYPES OF CORPORATE SOCIAL RESPONSIBILITY TO BE AWARE, 2021. [Online]. Available
through: <https://online.hbs.edu/blog/post/types-of-corporate-social-responsibility>.
What Is Corporate Social Responsibility?, 2021. [Online]. Available through:
<https://www.businessnewsdaily.com/4679-corporate-social-responsibility.html>.
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