Importance of Cultural Diversity in Promoting Equality and Diversity in the Workplace

Equality and Diversity in the
Workplace
Title: Equality and Diversity in the Workplace...............................................................................3
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Introduction......................................................................................................................................3
Literature Review.............................................................................................................................4
Research Methodology....................................................................................................................7
References........................................................................................................................................9
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Title: Equality and Diversity in the Workplace
Introduction
Background of research
Present research conducted on equality and diversity in workplace which plays an important role
and help organization to equally respect individual from different believes, religion, traditions
and ways of living, With the help of respecting differences one can find beauty which promote
professional growth as well as personal satisfaction (Mateescu, 2017). Organization in today’s
business environment equality and diversity promotion is important as it helps organization to
assure learning and understand different perspectives that will help them to enhance their overall
productivity and performance in effective manner. Present report is conducted on the importance
of cultural diversity in promoting equality and diversity in the workplace. It also helps in
identifying the concept of cultural diversity and discuss is potential control diversity strategies
that help in promoting equality and diversity.
Present report is conducted on Sainsbury which is operating its roles and responsibilities
in a retail sector and offers wider range of products and services to consumers. This research will
analyse the quality and diversity importance for this organization through various aspects.
Research aim & objectives
Research aim
To identify the importance of cultural diversity in promoting equality and diversity in the
workplace. A study on Sainsbury UK.
Research objectives
 To identify the concept of cultural diversity in context of business.
 To analyse the importance of cultural diversity in promoting equality and diversity in
Sainsbury UK.
 To evaluate potential cultural diversity strategies in promoting equality and diversity
through which Sainsbury can retain employees.
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Research questions
 What is the concept of cultural diversity in context of business?
 What is the importance of cultural diversity in promoting equality and diversity in
Sainsbury UK?
 What are the potential cultural diversity strategies in promoting equality and diversity
through which Sainsbury can retain employees?
Rationale
The selection of present research topic is rational as it is conducted on the topic of equality and
diversity in workplace which is essential for all organization irrespective of its size scope in
sector. With the help of understanding the importance of cultural diversity organization can
promote equality in diversity and higher growth and profitability (Martin, 2014). This research
will benefit organizations operating in the same sector where Sainsbury is performing in roles
and responsibilities to determine the strategies and embrace cultural diversity which allow them
to attract new employees from different locations around the world and make them to stay for
longer period of time. Present research is also rational as it helps in enhancing the current level
of knowledge and understanding of the researcher on the concept of equality in diversity and
cultural diversity on the same hand and also helps in enhancing the research conducting ability
that will benefit researcher in future.
Literature Review
Concept of cultural diversity in context of business
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