Analyzing Cultural Intelligence and Capability in Conscious Capitalism

This report delves into the concept of conscious capitalism, emphasizing its principles such as conscious leadership, culture, higher purpose, and stakeholder orientation. It contrasts conscious capitalism with traditional capitalism, highlighting the importance of integrating stakeholder interests and ethical practices. The report details a workshop conducted to raise awareness about conscious capitalism, addressing common misconceptions and underscoring the role of business ethics, employee satisfaction, and stakeholder relationships in fostering a conscious business environment. The workshop aimed to shift participants' perspectives from solely focusing on profitability to recognizing the broader purpose of business in creating value for all stakeholders. The conclusion reflects on the workshop's success and suggests improvements for future sessions, such as extending the duration and involving prominent business figures to further motivate participants.

Running head: CULTURAL INTELLIGENCE AND CAPABILITY
Cultural intelligence and capability
Name of the student
Name of the university
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Author note

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Table of contents
Part 1...............................................................................................................................2
Introduction....................................................................................................................2
Part 2...............................................................................................................................3
Practical activities...........................................................................................................3
Part 3...............................................................................................................................6
Conclusion......................................................................................................................6
Reference list and bibliography......................................................................................8

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Part 1
Introduction
The tern conscious capitalism was introduced by John Mackey and Raj Sisodia.
According to the authors Rao (2015), the conscious capitalism indicates the business which
works to serve the interest of all the important customers, employees, communities, investors,
suppliers, environment and stakeholders in the organization. The conscious capitalism
indicates those people who are involved in the business strategy for achieving the benefits. In
this process both the environment and people are being profited. In order to develop the
conscious capitalism practices in the organization. The company needs to focus on following
the four important principles of conscious capitalism. Conscious leadership, conscious
culture, higher purpose and stakeholder orientation (Chandler 2015). It has been analysed that
in the case of conscious capitalism, the company focus on maintaining right of individuals.
Politically the conscious capitalism system is much free. Here the study has mentioned about
the company needs to focus on the maintaining the conscious culture in the organization. The
conscious culture is considered as the important in the case of increasing the values in the
workplace. By developing the conscious culture, the organization gets the chance to articulate
the values in to behaviour. On the other hand Barsh and Cranston (2014) opined that
capitalism is the part of economic system. It indicates distribution and production practices in
the organization. It has been analysed in this study that the capitalism is being controlled by
the country government and this is being changes depending on the economic condition of
that country.
As stated by Coates (2015), conscious capitalism is considered as the philosophy,
which maintains all the principles in the organization. In the case of adopting the conscious
capitalism system, the company needs to encourage the assimilation of the common interests

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in its business. In the concept of conscious capitalism free market capitalism is being
considered as the most powerful business practices. Here the progress of social and human
development regarding activities are being done. The core foundation of capitalism is
connected with entrepreneurship, collaboration, value creation, freedom, rules, and
regulation.it can be said that in the case of conscious capitalism being involved in the process
of persuading the profit, it takes part in integrating the interest of all the important
stakeholders in the organization. The conscious capitalism follows the four principles.
Among the four principles, higher purpose is important. In this case, the business
organization focuses on engaging large number of stakeholders in the business practices. In
the case of stakeholder orientation, the customers, suppliers, employees, and investors are
being involved in the practice. In this case, the organizations concentrate on returning to their
shareholders for the exclusion of everything. Therefore, a conscious business will concentrate
on the business ecosystem and optimize and create the value for the stakeholders. In the case
of conscious leadership, the leaders work to drive the business and the work for cultivating
the culture of conscious capitalism in the workplace. The fourth important principle in
cultural leadership is about the conscious culture. It indicates the social and moral fabrics in
the business practices. It has also been analysed in this study that in order to develop the
conscious capitalism in the organization various intelligence skills are required to be adopted
in the organization.
Part 2
Practical activities
In the current situation people needs to be aware about the importance of conscious
capitalism because it has higher level of impact in influencing the professional career.
Therefore, the objective of our workshop is to increase the awareness of people about the

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importance of conscious capitalism. Before starting the workshop we have introduced
ourselves to the participants. From the initial discussion we got to know the people believe
that profitability is the only purpose to develop the business. In the 21st century people still
believe that business is about selfishness, greed and exploitation. However, in the concept of
conscious capitalism the business is about self-interest and value creation. The value can be
increased depending on the development of the satisfaction of customers and employees. We
have also mentioned that business is all about providing the equal opportunities to everyone.
During the workshop we have analysed that most of the participants believes that poverty is
the curse. They believe that due to this curse they will not be able to improve their position.
They also blame the government for their position. Through the workshop we have tried to
make them clear that government is not the responsible for their situation. In our society if we
live poor it is our fault that we have not tried to improve our situation. Large number of
governmental and nongovernmental organizations are being involved in developing the social
standard of us. By continuing that we have also mentioned that the business development is
also not depends on the process of voluntary involvement. In this process the workers,
suppliers, investors and customers play the equal role.
Therefore if the voluntary cycle will run properly, this helps the 0rganizatyion to
bring the success. In the workshop, business ethics has got the higher level of importance.
Among all the participants, we have selected 5 participants, and we asked them to define
business ethics in their words. Most of them have defined the business ethics with the
agreement of stakeholders and internal organizational culture. By adding that we have
mentioned that in the case of business ethics people are being involved depending on the
voluntary practices. We have also mentioned about the Heroic people who work for more
than 15 hours. If the social structure in the third world countries is being observed, it will be
identified that most of the people in these countries are belong to the poverty level. In these

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countries, a large number of people are involved in the primary activities too. By giving the
examples, we have tried to shed light on the important fact that the government of any
country will not be able to lift people from poverty. It has also been mentioned any charity
providing institution will not be able to improve the situation of people. We have mentioned
that the people can improve their condition with their self beliefs. As the aim of the workshop
was to increase the awareness of people about conscious capitalism, therefore, in order to
improve their skill, we have decided to introduce the purpose of business.
In this study, it has been mentioned that in the starting point we have asked people
about the purpose of business and they have replied that business is being developed for
achieving the profitability. However, we have mentioned that profitability is not the only
purpose. We have mentioned that profit is needed to achieving its impacts. In order to make it
clear we have given the example of our human body. We have mentioned that we need red
blood cells for the living, but this cannot be the purpose of our life. The blood cells are
required to fulfil the purpose of our life. This is the major difference in setting the purpose of
every action in our daily life. We have mentioned that in the case of any organization if it will
focus on achieving the profitability rather than bringing any kind of value to the organization,
this will make the organization boring.
On the other hand, we believe customers and employees both are equally important
in order to bring any kind of changes in the organization. Therefore, satisfied employees and
customers are very important in order to develop the business organization properly. We
believe that creativity is connected with the job satisfaction. If the employees in the
organization will be satisfied in their work, they will be able to bring the innovation in the
organization. We have also mentioned that in order to bring the changes in organization
stakeholder orientation is very important. We believe that by maintaining a healthy
relationship with the individual stakeholders, the company will be able to develop its

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business. We have asked the participants how to develop the relationship with the
stakeholders, and they have replied the reward and recognition. By continuing this, we have
mentioned that if the relationship is needed to be improved, the stakeholders are needed to be
shown a large number of loyal customers. This process is very effective in the case of gaining
the trust of them. During discussing the conscious capitalism culture, a large number of
participants have responded that they are already aware of the importance of developing the
effective organizational culture in the workplace. By adding this, we have mentioned that the
conscious culture depends on the policies of the organization.
It has been mentioned by us that the conscious culture is considered as one in which
the Conscious Capitalism policies are being permeated by the enterprise. Here the fostering
spirit of cooperation and among all stakeholders are being maintained. We have also shed
light on the conscious leadership process. We have mentioned that in the case of conscious
leadership it is very effective in the case of driving the work and business activities in the
organization. At the end of the workshop, we have asked few questions regarding the
business purpose, importance of conscious capitalism and its benefits to the participants.
They have given the satisfactory answers, which has helped us to understand that the
initiative of us was successful.
Part 3
Conclusion
In this study, it has been identified by me that in the current situation people should have
gained the knowledge of conscious capitalism in the case bringing the ethical changes in the
business activities. Through the workshop, we have tried to shed light on the proper purpose
of business. In the workshop, it has been analysed that a large number of people believe that
business is being developed for achieving the rate of profitability. Through the workshop, we

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have tried to bring the changes in their mentality. As this workshop was very important for
developing the professional life of the people, therefore I believe that if the workshop were
done for at least three days, it would have been better. On the other hand, I have also
analysed that if a large number of people were involved in the workshop, it would have more
beneficial for us. In order to make the workshop successful, I have decided to invite the
famous business pillars in the workshop. Their speech will be able to motivate a large number
of people in achieving their goals and objectives in the proper manner.

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Reference list and bibliography
Barsh, J. and Cranston, S., 2014. Can women fix capitalism. McKinsey Quarterly, pp.1-5.
Chandler, D., 2014. Morals, markets, and values-based businesses. Academy of Management
Review, 39(3), pp.396-406.
Coates, B.E., 2015. The Increasingly Visible Hand of Government behind Corporate
Citizenship & Conscious Capitalism. Journal of Business Theory and Practice, 3(1), p.27.
Connor, M., 2016. John Mackey’s ‘Conscious Capitalism’:‘Simply a Better Way to Do
Business’.
Daft, R.L., 2015. Organization theory and design. Cengage Learning.
Freeman, R.E., 2017. The New Story of Business: Towards a More Responsible
Capitalism. Business and Society Review, 122(3), pp.449-465.
Frémeaux, S. and Michelson, G., 2017. The Common Good of the Firm and Humanistic
Management: Conscious Capitalism and Economy of Communion. Journal of Business
Ethics, 145(4), pp.701-709.
Mackay, J. and Sisodia, R., 2014. Conscious Capitalism. Harvard Business School
Publishing Co, Boston, MA.
Mackey, J. and Sisodia, R., 2014. Conscious capitalism, with a new preface by the authors:
Liberating the heroic spirit of business. Harvard Business Review Press.
Porter, M.E. and Kramer, M.R., 2014. A response to Andrew Crane et al.’s article. California
Management Review, 56(2), pp.149-151.
Rao, V.B., 2015. Conscious capitalism to help people with hearing disability in developing
countries. International Journal on Disability and Human Development, 14(2), pp.119-123.

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Schumpeter, J.A., 2017. Essays: on entrepreneurs, innovations, business cycles and the
evolution of capitalism. Routledge.
Tindell, K., 2014. Uncontainable: How passion, commitment, and conscious capitalism built
a business where everyone thrives. Grand Central Publishing.
Whittington, J.L., 2018. Book Review: Conscious Capitalism: A Positive Approach to
Teaching Management and Strategy. Academy of Management Learning & Education, (ja).