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European Capital of Culture

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Added on  2020-11-23

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European union organises this event during a period of one year where a series of cultural events are being held highlighting the various aspects of tradition, culture, values and beliefs followed by individuals living in country (Tan, Luh and Kung 2014). Incidental body QUESTION 1 1 Different range of cultural tourism and typologies available in Romania Cultural tourism products and there link to market For hosting the European capital of cultural event inTimisoara, Romania, country has to explore and make travellers aware about the cultural

European Capital of Culture

   Added on 2020-11-23

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CULTURAL TOURISM
European Capital of Culture_1
European Capital of Culture_2
INTRODUCTION
European capital of culture is established to highlight richness and diversity of cultures in
Europe. European union organises this event during a period of one year where a series of
cultural events are being held highlighting the various aspects of tradition, culture, values and
beliefs followed by individuals living in country (Tan, Luh and Kung 2014). This event can be
an opportunity for the country to foster urban regeneration and can generate considerable
economic , social and cultural benefits to region. Report investigates about cultural aspects of
Timisoara, Romania as the European capital of culture 2021. It highlights different cultural
products and their linking with markets in Romania. Paper analyses and evaluates the social,
economic and environmental impact Romania could face while conducting European Capital of
culture. Assignment demonstrates the understanding of the trends and development that Romania
would require.
MAIN BODY
QUESTION 1
Different range of cultural tourism and typologies available in Romania
Cultural tourism products and there link to market
For hosting the European capital of cultural event in Timisoara, Romania, country has to
explore and make travellers aware about the cultural products that they can see and explore in
there region. Like for example Music and art gallery should be maintained by the authorities. It
has direct link to the tourist market. As it will attract more consumers and also in the event they
can provide knowledge about the things kept in museum to travellers. Archaeological
monuments should be kept clean as they highlight the richness of the Romanian culture. Also,
they provide the deep knowledge and experiences about the history of country to the travellers. It
will attract more number of tourist towards there region.
Historical buildings and monuments also have a direct link to the market as they make
people aware about the past experiences shared by individuals living in that country. It increases
there knowledge and people can have a better understanding about the cultural aspect of
Timisoara Romania (Palmer, 2017). Pilgrimages, dance, art and music prefered by historical
people should also be kept preserved in order to attract more travellers. These aspects have a link
with the market. Preserving these would attract tourist and this will allow them to participate in
1
European Capital of Culture_3
European capital of culture program held by the country. Individuals will get more aware about
this event which can make it more popular.
Evaluation of Mc Kercher and Du cross diagram 2002
Mc Kercher and Du cross diagram 2002 will support in identifying the typologies of
tourist which will visit Romania for European capital of culture program. This will include:
Serendipitous cultural tourist: These are the type of tourist when visiting any region or
country they have a very few or no amount of considerable motivation for culture in there trip.
They are the varied individuals who plan there trip for having fun and creating moments that
lasts in there memory forever. But, when they visit any cultural place and participating in
cultural activities end up having a deep traditional and cultural experiences. Like for example
Romania hosting European capital of culture, so these type of tourist would gain benefits by
participating in this event (Graham, Ashworth and Tunbridge, 2016). They would able to have
better knowledge and understanding of European culture and beliefs. Also, making them aware
about cultural and traditional aspects they would develop a feeling of respect towards Romania.
This will benefit the travel and tourism industry of region as more travellers would be attracted
towards them.
Purposeful cultural tourist: These tourist have a primary purpose or motive of visiting a
place in order to have knowledge and learning about the cultural aspects of that region. European
capital of culture in Romania can assist them in having a better knowledge about the richness and
2
Illustration 1: Mc krecher and Du Cros 2002
Source: (The typology of cultural tourist by Mc
krecher and Du Cros . 2002)
European Capital of Culture_4

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