Assignment on Customer Experience

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Added on 2021-06-17

Assignment on Customer Experience

Added on 2021-06-17

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Running head: CUSTOMER EXPERIENCE CUSTOMER EXPERIENCEName of the studentName of the universityAuthor note

1CUSTOMER EXPERIENCE1. Customer persona Name: Becky Profession: Advocate Age: 27Hobbies: Online shopping, Internet surfingSalary: US$ 2000/monthRequirement: having all the goods for dailyusage under one roof.Purchasing power: HighName: Francis Profession: Musician Hobbies: Listening hard rock musicSalary: $ 300/month Requirement: discounted products at lowprice Purchasing power: Moderate

2CUSTOMER EXPERIENCE2. Customer feedbacks from the interview at BIG W Kilkenny BranchCustomer #1Success of Shop Comment“I was given exceptional customer service.”Staff Friendliness and Helpfulness Comment“The staff went out of her way to assist me.”Name: AlisonProfession: retired cookHobbies: interior designing, shoppingSalary: $ 250/monthRequirement: Convenient shoppingexperience and quality productsPurchasing power: Moderate

3CUSTOMER EXPERIENCECustomer #2Success of Shop Comment“I found what I was shopping for and at good prices”Staff Friendliness and Helpfulness Comment“Was greeted warmly as I entered the store and asked if I needed assistanceor direction finding what I was looking for”Customer #3Success of Shop Comment“This store was the only one that had what I wanted”Staff Friendliness and Helpfulness Comment

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