Customer Satisfaction and Loyalty in Retail Supermarkets: A Case Study of Tesco

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Added on 2023/06/08

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This study analyzes the importance of customer satisfaction as a ladder to customer loyalty within a super market, using Tesco as a case study. It examines the impact of customer satisfaction on improving customer loyalty and business performance, and identifies methods used by Tesco to increase customer satisfaction and loyalty.

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Customer Satisfaction and Loyalty in Retail Supermarkets: A Case Study of Tesco

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