Inquiry Project: Retail Trends and Organisational Analysis of Aldi

CW1: Inquiry Project

Table of Contents
INTRODUCTION...........................................................................................................................1
MAIN BODY ..................................................................................................................................1
Retail trends ................................................................................................................................1
Organisational analysis................................................................................................................3
Recommendations and action plan..............................................................................................5
CONCLUSION................................................................................................................................7
REFERENCES................................................................................................................................8
APPENDICES.................................................................................................................................9

INTRODUCTION
Project is described as impermanent undertaking with opening addition to ending which
is used for producing or creating unique product or outcome. Inquiry based project is about
sequencing individual activities, group work together with immediate feedback for devising
educational environment wherein learners enhances hold accountable for learning as well as
academic success for each other (Vroom Redden, Barton and Willian, 2020.). To undertake
inquiry based project, Aldi is selected company. It is a German based discount supermarket chain
that have over 10000 stores in nearby 20 nations. It was established by Karl along with Theo
Albrecht in the year 1946. The report includes data of retail industry and trends in retail sector. It
also covers background information about the company, its SWOT analysis and performance of
business against trends of industry. At last, it includes recommendation addition to action plan
for continuing the success.
MAIN BODY
Retail trends
Industry data
Retail industry is said to the sector that involves activities to sell commodities to general
public through shops. In this industry, selling of products takes place in diverse ways including
in store at brick as well as mortar location, postal services, online, departmental stores to
convenience shops and via direct sales. In the year 2019, total value of retail ales in UK is £394
Billion. In the same year, around 2.9 million people are employed in the industry. The industry
has attained growth of 3.4% in retail sales (UK Retail stats and facts, 2020). More than 3096655
retail outlets are there in the sector. Nearby 324% of online sales have increased three fold in
past ten years within retail industry. Top companies that work successfully in the retail industry
are Walmart, Costco, Lidl, CVS Heath Corporation, Best Buy, Tesco, Aldi, Verizon Wireless,
Meijer, 7 Seven, Gap, Menard, Qurate retail, Hy-Vee, AutoZone, Giant Eagle, Sears Holdings,
Wayfair, Morrisons, Waitrose etc. The data of retail industry showing monthly revenues earned
by retailers in different nations is as follows:
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