Investigating the Need and Ways of Cross Cultural Training in Healthcare Services

This research proposal aims to investigate the need and ways of cross cultural training in healthcare services, focusing on Philips in United Arab Emirates. It discusses the rationale behind the research, the aim and objectives, background information, mind mapping, literature review, research methods, ethical issues, and conclusion. The proposal addresses the importance of cultural competence in healthcare and the benefits of cross cultural training. The research methodology involves collecting primary data through questionnaires from practitioners at Philips. The proposal also highlights the ethical considerations and references relevant literature on the topic.

CW1: Research
Proposal

TABLE OF CONTENTS
Title
Rationale
Aim
Objectives
Background
Mind mapping
Literature review
Research methods
Ethical issues
Conclusion
REFERENCES

Title
 Investigating the need and ways of cross cultural training
within the health care services. A study on Philips in United
Arab Emirates.

BACKGROUND
 Cross cultural training deals in the training courses which helps in developing
the awareness between the people of the organization where there is no
cultural framework.
 This helps in managing the diversity in healthcare services which also
facilitates the effective cross-cultural communication and interaction.
 Cross-cultural training also helps in increasing the employees’ ability for
understanding other’s culture.
 Many companies also organize the training programs of cross culture for
struggling with analyzing the business value and getting the program’s
benefits.
 The research will highlight the role of cross-cultural training which is carried
out in healthcare services of United Arab Emirates.

Rationale
 The main reason behind doing the research on the topic i.e., the ned and ways
of cross culture training in the healthcare settings is the cultural competence.
 It is basically a field in the healthcare which makes the professionals able to
bridge the gap in the various situations of cross-culture which also ensures that
every patient is getting proper attention along with meeting up their needs.
 The another reason is that the perception which the practitioners and
professionals have regarding the illness, diseases, its causes etc. also varies
widely by culture. This means that they must be perfectly trained so that they
can treat the patients well irrespective of their culture.
 The culture awareness is developing continuously as the cultures and its
people changes frequently. In this situation, the practitioner must have the
ability to reach different cultures and its patients so that they can develop an
understanding of inter-culture in their patients, staff etc.

Aim
To investigate the need and ways of cross cultural training within the healthcare services in an
organisation in United Arab Emirates.
Objectives
 To identify the need of cross cultural training and the ways in which it can be
implemented in the healthcare organisations in United Arab Emirates.
 To assess the challenges which are raised in organising the cross cultural trainings in
the healthcare settings in United Arab Emirates.
 To recommend various strategies through which the practitioners working in United
Arab Emirates can bring improvement in the ways the cross cultural trainings are
implemented.

Background
 Cross cultural trainings are basically procedures and practices which are used to enhance the
ability of the individual in coping up with cross-cultures and become able to perform in the
new cultural environment.
 When the trainings are to be given to the practitioners in the healthcare organisations, then
their ability is enhanced to analyse the others’ culture, ethos and values of another culture. It
helps in managing the divert by facilitating the communication and interaction among the
practitioners belonging to different cultures.
 The research will basically focus on the need of cross cultural trainings and it will also
discuss about various ways in which it can be implemented. Furthermore, the various
challenges will be discussed along with providing some recommendations.
 It will make use of both the primary and secondary sources through which information can be
gathered and significant conclusions regarding the topic can be drawn.
 It will address all the business problems like conflicting environment, less communication
due to people from different cultures working together, need to gain the competitive
advantage among its competitors and many more. The overall research will be based on the
Philips company which is in United Arab Emirates working in the health and service industry.

Mind mapping
 The mind maps are basically the learning approaches or a thinking tool will help
the practitioners to use and apply the knowledge gained in the trainings of cross
culture in their practices.
 It is made in a hierarchical order that helps the trainees to develop a relation
between the concepts and the words used. These are not suitable for development
of practical skills.
 This will also help the trainees in visualizing, interpreting and understanding the
information delivered.
 Therefore, it is considered as multi-sensory tool which helps the trainees to
remember the knowledge for a long term so that they can be revised and updated
according to the requirements.
 It visualises the main concept for studying, organizing and summarizing
information. With this, notes can be taken easily for acquiring the recently acquired
memories.

Literature Review
 According to the authors Benjamin and et.al. (2019), there is a need for cross cultural
trainings within the healthcare services as it can overcome the health disparities like
language barriers, unconscious and conscious medical bias, cultural beliefs and
practices, variations in the access and quality of care, low health literacy and more
 Building blocks to the above points, the authors Jongen, McCalman and Bainbridge
(2018) discussed that being culturally competent not only proves to be beneficial for
the organisations but also the patients and the communities. The health outcomes of the
patients are increased, increased mutual understanding and respect from the patients
and enhanced involvement in the local community.
 The research paper published by Govere and Govere (2016), also described that when
the organisation provides cross cultural trainings, they are benefited as it can increase
the care service efficiency, enhancing the market share, reducing the number of barriers
which slows down the progress., helps in meeting the regulatory and legal guidelines
along with incorporating the various ideas, perspectives and strategies into the
decision-making processes.

Continue…
 Furthermore, authors Henderson and et.al. (2018), also elucidated that the cross cultural
trainings also provide various health benefits like reducing the disparities of care in the
overall population of patients, increasing preventive care, improved collection of data
of patients, decreasing the number of medical errors along with treatments and
medicines.
 On the contrary to the above points, the authors McElfish (2017), argued that due to
complete focus on the culture and the values, the healthcare organisation sometime get
distracted from the organisational goals. Also, the healthcare settings have to waste a
lot of time and efforts in making strategies regarding the cross-cultural trainings.

Research Methodology
 Data collection is the most important method in the research in which it
is described that how the data is collected to answer the research
questions. In this research, primary data will be used as it is the first
hand data which is collected from some respondents chosen.
 Here, in this research the respondents of the questionnaires will be
chosen from the practitioners of Philips health service who will express
their views regarding the need and ways of cross cultural trainings and
its effectiveness in the healthcare settings.
 This is more appropriate form of data as it is collected in the original
form and gained deeper insights about the opinions of the practitioners.
The sample will be of 30 practitioners from the Philips company who
will fill the questionnaires provided to them.
 The questionnaire method was chosen in order to gain first hand and raw
data which will be collected by researcher itself. This will help in
maximizing the response rates as not more time is taken to make friends
and contacts through questionnaires. The views and opinions will be
gained from the practitioners.

Ethical issues
 The researcher will try to minimize all the ethical issues as various code of ethics are
followed in the research like the data collected from the respondents is kept
confidential with no changes made.
 The respondents will fill the consent forms and the researcher fills the declaration form.
 The researcher ensured that the research does not hurt the culture and values of any
respondent and selects the respondents being biased.

Conclusion
 The overall research proposal mentioned the need of the cross-cultural trainings within
the healthcare services and the ways in which it can be implemented to enhance the
cultural skills of the employees.
 Data is to be collected from both the primary (Questionnaires) and secondary sources
(Literature Review).
 Various research methods were discussed which made the proposal do-able and ethical.
 It also considered all the emergency codes in case of disasters like pandemic of
COVID-19 patients etc.

References
 Benjamin, J.Z. and et.al., 2019. Implementation of a cross-cultural simulation workshop: Feasibility and training satisfaction. Training and Education in
Professional Psychology.
 Changoor, N.R. and et.al., 2019. Surgeons’ perceptions toward providing care for diverse patients: the need for cultural dexterity training. Annals of
Surgery. 269(2). pp.275-282.
 Filmer, T. and Herbig, B., 2018. Effectiveness of Interventions Teaching Cross-Cultural Competencies to Health-Related Professionals With Work
Experience: A Systematic Review. Journal of Continuing Education in the Health Professions. 38(3). pp.213-221.
 Filmer, T. and Herbig, B., 2020. A training intervention for home care nurses in cross‐cultural communication: An evaluation study of changes in attitudes,
knowledge and behaviour. Journal of Advanced Nursing. 76(1). pp.147-162.
 Govere, L. and Govere, E.M., 2016. How effective is cultural competence training of healthcare providers on improving patient satisfaction of minority
groups? A systematic review of literature. Worldviews on Evidence‐Based Nursing. 13(6). pp.402-410.
 Henderson, S. and et.al., 2018. Cultural competence in healthcare in the community: A concept analysis. Health & Social Care in the Community. 26(4).
pp.590-603.
 Hussen, S.A. and et.al., 2020. Cultural Competence and Humility in Infectious Diseases Clinical Practice and Research. The Journal of Infectious
Diseases. 222(Supplement_6), pp.S535-S542.
 Jongen, C., McCalman, J. and Bainbridge, R., 2018. Health workforce cultural competency interventions: a systematic scoping review. BMC health services
research. 18(1). p.232.
 Kaihlanen, A.M., Hietapakka, L. and Heponiemi, T., 2019. Increasing cultural awareness: qualitative study of nurses’ perceptions about cultural competence
training. BMC nursing. 18(1). pp.1-9.
 McElfish, P.A., 2017. Improving culturally appropriate care using a community-based participatory research approach: evaluation of a multicomponent
cultural competency training program, Arkansas, 2015–2016. Preventing chronic disease. 14.
 Shepherd, S.M. and et.al., 2019. The challenge of cultural competence in the workplace: perspectives of healthcare providers. BMC health services
research. 19(1). p.135.
 Shepherd, S.M., 2019. Cultural awareness workshops: limitations and practical consequences. BMC Medical Education. 19(1). pp.1-10.