Cybersecurity Business Plan for Desklib

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Cybersecurity
Name
Institutional Affiliation

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Executive Summary
The internet is changing the society by driving the growth of the economy and giving
individuals new method of cooperating and connecting with each other. Reduction in costs will
make the internet access easier and cheaper, permitting individuals in the UK and across the
globe to utilize it, feeding the flow of productivity and innovation and democratizing the
utilization of technology (Tyrer, 2015 p.7). It will cause the cyberspace to grow and as it
expands, the value of utilizing it will also grow. Increasing dependence on cyberspace causes
new opportunities as well as new threats.
While cyberspace promotes open societies and open markets, it also makes us open to
attack from those hackers, criminals and foreign intelligence services who want to cause harm by
damaging and compromising systems and sensitive data (Agwu, 2013 p.64). People are already
experiencing the effects and as the dependences on cyberspace increases the impacts will grow.
The networks on which people depend for their everyday lives surpass national and
organizational boundaries (Liu, 2017 p.43). Cyberspace events can occur at a fast speed,
transcending traditional responses. Even though there are massive ways of managing cyberspace
risks, they do not match the dynamic and complex environment. as such, a cyber-security
business is needed to enhance the game domestically and allow consistent cooperation with other
nations on a global response. Our cyber security business aims to help individuals and
organizations address the cyber security issue. It will be located in London, UK.

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Table of Contents
Executive Summary.......................................................................................................................................2
Introduction....................................................................................................................................................5
Products and Services....................................................................................................................................5
Vision.............................................................................................................................................................6
Mission...........................................................................................................................................................6
Market Analysis.............................................................................................................................................6
Market Trends............................................................................................................................................6
Target Market.............................................................................................................................................7
Our Competitive Advantage......................................................................................................................8
Marketing and Sales Strategy....................................................................................................................8
Sources of Income..................................................................................................................................9
Sales Forecast.......................................................................................................................................10
Advertising and Publicity Strategy..............................................................................................................11
Pricing Strategy............................................................................................................................................11
Payment Options..........................................................................................................................................12
Operational Plan...........................................................................................................................................12
Production................................................................................................................................................12
Location...................................................................................................................................................13
Legal Item................................................................................................................................................13
Personnel..................................................................................................................................................13
Management Organization...........................................................................................................................13
Roles and Responsibilities.......................................................................................................................14
Personal Financial Status.............................................................................................................................17
Start-Up Expenses........................................................................................................................................17
Financial Plan...............................................................................................................................................18
Expansion and Sustainability Strategy.........................................................................................................18
Risk Management Program..........................................................................................................................19
Business Plan Time Plan..............................................................................................................................20
Business Plan Lifecycle...............................................................................................................................21
Global Relevance of Cyber Security Business............................................................................................22
Ethical Statement Legal Compliance...........................................................................................................23
Reference List..............................................................................................................................................24

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Introduction
The internet is a novelty that has transformed the world, and although it has been useful,
it has brought many problems, as a person or groups of individuals are committing cybercrimes
daily. Cybercrimes carried out range from personal to financial to national security issues among
others. They attack businesses, individuals and states by monitoring emails, tapping calls or
hacking websites to obtain confidential information (Longstaff, 2015 p.56). As such, more
efforts are focused on securing information from the people looking to utilize them for reasons
that contradicts the intentions of the owner. Starting a business of cybersecurity is thus a
productive business to consider because businesses, individuals and the state need to protect their
data. Nevertheless, when starting such kind of business, technical skills are needed to stop the
constant attack on clients or secure data.
Products and Services
At XYZ we aim to provide our clients services of cyber security that will allow them to
remain at the top in whatever businesses they are undertaking (Willems, 2011 p.18).
Nevertheless, since we provide services and also make revenue, we aim to raise our income
sources by providing extra services such as training and consultancy service. We aim to generate
revenue as is allowed under the laws of UK. The following are some of the services we aim to
provide our different clients:
 Networking
 System hardening
 Technical support

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 Cryptography
 Programming
 Advisory and consultancy services
 Training
Vision
The vision is to make sure that we are the leading top five cyber security organizations
within three years of ignition of our business. Besides, we aim for people to acknowledge as for
our creativeness in the world of cyber security.
Mission
To achieve the vision, we aim to establish the most excellent business structure. XYZ
aims to meet and surpass customer’s expectations.
Market Analysis
Market Trends
In 2015, the healthcare area was hit by main breaches that compromised about 80 million
records. It did not begin in 2015, since 2009, around one-third of people in UK have been
affected by breaches in many healthcare organizations. As such, many healthcare firms have
invested in cyber security to safeguard their customer’s data (Alguliyev, Imamverdiyev and
Sukhostat, 2018 p.219). Besides, criminals around the world are using the internet to aim the UK
in different ways.