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dap 237 strategic and contingency management pdf

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Added on  2022-01-21

dap 237 strategic and contingency management pdf

   Added on 2022-01-21

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LESSON 3. STRATEGY ANALYSIS
D A P 2 3 7 : S T R A T E G I C A N D

C O N T I N G E N C Y M A N A G E M E N T

Porters Five Forces Model of

Competition

Strategic groups within Industries

O R T E Z A , C H R I S T O P H E R J O H N V .
dap 237 strategic and contingency management pdf_1
D A P 2 3 7 : S t r a t e g i c a n d C o n t i n g e n c y M a n a g e m e n t
I. Porter's Five forces Model of Competition

II. Alternatives to Porter's Five forces Model of Competition

III. Strategic groups within Industries

OUTLINE OF TOPICS

WHAT WE'LL DISCUSS
dap 237 strategic and contingency management pdf_2
I. MICHAEL E. PORTER'S
FIVE FORCES MODEL
dap 237 strategic and contingency management pdf_3
Porter's Five Forces was originally developed by Harvard
Business School's Michael E. Porter in 1979.

The model was published in Michael E. Porter's book,

"Competitive Strategy: Techniques for Analyzing Industries

and Competitors" in 1980.

Since its publication in 1979, it has become one of the

most popular and highly regarded business strategy tools.

Porter recognized that organizations likely keep a close

watch on their rivals, but he encouraged them to look

beyond the actions of their competitors and examine what

other factors could impact the business environment.

MICHAEL E. PORTER

PORTER'S FIVE FORCES MODEL

D A P 2 3 7 : S t r a t e g i c a n d C o n t i n g e n c y M a n a g e m e n t
dap 237 strategic and contingency management pdf_4
M I C H A E L E . P O R T E R
"Understanding the competitive

forces, and their underlying

causes reveals the roots of an

industry's current profitability

while providing a framework for

anticipating and influencing

competition (and profitability)

over time,"
dap 237 strategic and contingency management pdf_5
Porter's Five Forces is a simple but
powerful tool for understanding the

competitiveness of your business

environment, and for identifying your

strategy's potential profitability.

The five forces model looks at five specific

factors that determine whether or not a

business can be profitable in relation to

other businesses in the industry.

buyer

power

supplier

power

threat of

new entry

threat of

substitution

competitive

rivalry

D A P 2 3 7 : S t r a t e g i c a n d C o n t i n g e n c y M a n a g e m e n t
dap 237 strategic and contingency management pdf_6
L O O K S A T T H E
I N D U S T R Y ' S E C O N O M Y

A S W H O L E

MACRO TOOL IN

BUSINESS

ANALYTICS

In order to understand where your company or business fits in the industry

landscape, Porter's Five Forces should be used in conjunction with a SWOT

analysis.

IN RELATION TO SWOT ANALYSIS

F O C U S O N A S P E C I F I C

C O M P A N Y ' S D A T A

A N D A N A L Y S I S

MICRO

ANALYTICAL

TOOL
dap 237 strategic and contingency management pdf_7
PORTER'S FIVE FORCES
MODEL

Competitive Rivalry

Threat of new entry

Buyer Power

Supplier Power

Threat of substitution

D A P 2 3 7 : S t r a t e g i c a n d C o n t i n g e n c y M a n a g e m e n t

buyer

power

supplier

power

threat of

new entry

threat of

substitution

competitive

rivalry

Porter's Five Forces is a business analysis

model that identifies and analyzes five

competitive forces that shape every industry

and helps determine an industry's weaknesses

and strengths.

This model helps in explaining why various

industries are able to sustain different levels

of profitability.

Porter's model can be applied to

any segment of the economy to understand

the level of competition within the industry

and enhance a company's long-term

profitability
dap 237 strategic and contingency management pdf_8

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