The Impact of Data Breaches on the Reputation of the Company

Running head: DATA BREACHES ON THE REPUTATION OF COMPANY
THE IMPACT OF DATA BREACHES ON THE REPUTATION OF THE COMPANY
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THE IMPACT OF DATA BREACHES ON THE REPUTATION OF THE COMPANY
Introduction
The data breaching is the major issue for the security of the organization. All
organizations tries to keep the information of the organization and the stakeholder of the
organization safe and secure. However, due to the lack of the maintaining the security and for the
others security issues data breaches can happen in the organization (Sen & Borle, 2015). Both
the organization and the clients and stakeholders of the organization get affected due to the
breaching of the data. This can become a major security threat for the organizations and the
clients of the organization as the disclosure of the confidential and the sensitive information
happens due to the breaching of the data.
Thesis statement: The data breaching in the organization can put a negative impact on
the organization and can damage the reputation of the company.
Discussion
There are certain impacts the respective organization can face die to the data breaches in
the organization. All the impacts are negative of the organization which are affected from the
breaching of the data. Some of the impacts of the data breaching are-
Damage of the trust of consumers: The major effect of data breaching is that the
respective organization loose the trust of its clients and the other stakeholders (Martin, Borah &
Palmatier, 2017). It has been found out that the consumers are not interested to take the service
from that organization or interested to for the business with that organization which has suffered
from the breaching of the data (Kwon & Johnson,2015). The consumers cannot trust the
company or the organization who is not able to protect the data and the information of the