Design and Innovation Research Paper 2022

Running head: DESIGN AND INNOVATION
Design and Innovation
Name of the Student
Name of the University
Author Note

1DESIGN AND INNOVATION
Introduction
The topic of the discussion in this paper is regarding the funding problems that have
appeared lately in the bushfire problems in Australia. This is regarded as a huge disaster all over
the country since numerous people have lost their lives, shelters and means of earning their
livelihood. The responsibility of the government is all the more to provide them with all the
necessary things like money, medicine and all the necessary things. The situation went out of
hand as thousands of people and animals had died brutally (Dutta, Das & Aryal, 2016). A large
forest region had completely burned down. This paper will look to identify the problems in the
fundraising issues that might lead to the better conditions of these homeless people in Australia.
The impact of less funding has been very negatively impactful on this scenario. The constraints
and scope to develop the situation will be addressed in this paper so all the people in the country
can be assured that the government is with them always.
Problem identification
It has been found through the research works that the problems regarding the bushfire
funding lies in the distribution of money properly. Most of the critics have opined that the main
issues have risen from the fact that Government has allocated a fund of $2 billion but the proper
distribution of that money has not been done effectively. Apart from the physical losses, the
financial loss and the wildlife loss are the two most important things to be described here. The
development of the proper design approach is highly needed in this concern.
It is expected that the allocation of the money will be done properly and the distribution
will be done accordingly also (Dutta, Das & Aryal, 2016). Many small businesses like farming,
agriculture, fish and forestry had gone through huge losses due to this scenario. This disaster has

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left many deep impacts on the mental health of many people in the region. The medical
assistance has to be sent to these regions to the affected people including the children. Therefore
it has become all the more interesting to provide them with all kinds of care in the society. The
losses faced by the primary producers will have to be taken care by the government since this
might shortage of food and other essential things within the country. (Taylor, Tharapos &
Sidaway, 2014).
Scope
There are some scopes to provide some better solutions to the people who have been
largely affected by the bushfires, The primary producers, local tribal people with their children,
The conditions of these primary producers must be developed properly so they can be motivated
to come back stronger with their business (Strahan, Whittaker & Handmer, 2019). Actually,
these people and their efforts form the backbone of the economy.
Therefore, their well being must be kept in mind despite the lack of proper funding from
the government. Most families living in those areas with their children have felt the problems in
this scenario (Taylor, Tharapos & Sidaway, 2014). This is why there are scopes to look after
their financial well being and help them with money and food for their survival. The allocated
amount for this purpose by the Federal government of Australia is $8 million. Proper steps must
be taken in this regard so their overall condition can be improved.
The federal government should also help the local council with money and resources so
the local poor people do not die of hunger and diseases. Proper surveillance channels can be set
up in this regard so the affected people get the help (Mannakkara & Wilkinson, 2016). The data
should be collected by the government agencies to figure out the actual loss in the region.

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Constraints
This is definitely a very big task for the Federal Government of Australia to provide the
resources to all the people in the country and all the small businesses that have been affected
through this bushfire. The funding process must be completed quickly and the implementation of
the distribution should start also. However, there are 7 major project constraints that have been
found in this discourse (Plucinski et al., 2017). The government will have to go through all these
constraints so they can implement their project work and make it a complete success.
These seven major constraints are cost, scope, quality, risk, customer satisfaction,
resources and time (Mannakkara & Wilkinson, 2016). At first, it must be kept in mind that $2
billion might not be adequate enough in this scenario. Therefore, they will have to process the
funding from other NGOs, international communities and domestic help also. The assistance
should reach to all forms of the society and the affected regions. Otherwise, it would not be
possible to provide better solutions to the problems (Pfitzer er al., 2016).
The second major constraint is scope. There are several scopes to improve the situations
with the help of the Federal Government. They must provide the local councils the power to
distribute the money across the affected regions for bushfire (Nazli, Sipon & Radzi, 2014). The
local councils can also make the strategies on how they will help the primary producers so they
can set up their business once again.
Some amount of capital investment should be provided by the government to make this
successful. Otherwise, it would be difficult to get over this situation. The third constraint is
quality. It is always the responsibility of the government to provide their workers with the quality
resources so they can provide their best efforts (Pfitzer er al., 2016). The officers and workers of

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the fire department have been working tirelessly to put out the fire and rescue the people and
animals of the wildlife. The government must declare proper amount of insurances and rewards
for these people so they can deliver their quality efforts indeed.
The net constraint is the risk and i.e. highly associates with the rescue operations. The
bushfire rescue work can come to a screeching halt if the total project is mot funded in an ample
manner (Mannakkara, Wilkinson & Potangaroa, 2014). There can be shortage of money after
delivering the quality work and distributing the money for the re-establishment of the businesses
of the primary producers and allocating the budget for the health needs of the affected persons
(Serafini, Lake & Long, 2015).
The fifth constraint for the project is the customer satisfaction. Here the customers are
affected people due to the bushfire (Ireton & Ahmed, 2017). Their well being should be taken
care by the Federal Government of the country. The physical and mental health conditions of
these affected people, people who lost their lives and most importantly the damaged nature. In
this scenario, the most important stakeholders for the project are all the essential service
department of government, World Wildlife Fund and all other NGOs who are involved in this
project. The project cannot succeed without the collaboration of all these stakeholders
(Mannakkara, Wilkinson & Potangaroa, 2014).
As it is a natural disaster, the government would not be allowed much time to plan and
execute the entire scenario. This is why they have to begin their rescue work with all the
available resources at their disposal. Other countries and international organizations will come
forward in their aid also (Reid, Beilin & McLennan, 2018). These constraints should be used

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with more resource supply in the future times. The government must aim at the survival of
wildlife, forests and the poor aboriginal people living in those regions.
Needs Analysis
According to the importance of the needs analysis, it is very much essential that all the
departments of the Government and the NGOs must come up and work as a strong time. They
must develop their projects for the funding and contact with major business houses across
Australia and the world to provide them with the monetary aid. It is obvious that these
companies would come forward as a part of their corporate social responsibility and also
maintain their string customer hold in these regions (Strahan, Whittaker & Handmer, 2018). It is
only then that the major customer base can be retained by the companies through the act of
supporting the government indeed. The end product of this project will be to make the adequate
funding for the research work for the bushfire affected regions in the country (Head et al., 2014).
The Government must make the proper market research on this issue and ask the
corporate houses how the funding system can be made better. The sports authorities can be
dragged into this context also. Recently, it has come to the news that many famous players from
the world participated in a charity cricket match at Melbourne so the total money from the ticket
sales can be given to the government so they can allocate more funds foe this disaster. Thus the
affected people will be highly benefitted also (Minnery & Childs, 2017). The fundraising
campaigns can comprise the elite designs through which the government will be able to achieve
their purpose.
All the major companies like Coles, Woolworths, BJHP Billiton and others can provide
better recommendations on how the situation could be improved. The effective methods or

6DESIGN AND INNOVATION
raising more funds would be to donate through the government portals or providing aid to the
poor people through food, money and other means. This might help the company to improve the
situation in a better manner. The end users of this design approach are affected people. All the
authorities in collaboration should bring forth a quality design team that will look to distribute all
the aids to common people of the affected regions.
Here, the new product for this design can be the government portal through which all the
Australian individuals and business houses can donate their money. The effectiveness of this
approach can be seen when the organizations will use their resources to contribute to this cause.
The political parties of the country should also play their part in rescuing the wildlife and
affected persons from this natural disaster. Social media can also be used to raise awareness
among the people to contribute whole heartedly also.
Conclusion
In the concluding part of the paper, it can be said that there have been some problems
regarding the funding for the bushfires in Australia but many organizations are trying their best
to make up for the lack. The conditions of the affected regions for bushfire have been largely
destroyed and thousands of people in those regions have lost their livelihoods along with their
shelters. A huge section of the wildlife has been completely destroyed. This is why the
Government of Australia and the powerful business houses have come up with the innovative
projects to raise more funds and play their part through the measures of corporate social
responsibility. Proper collaboration might definitely lead to the success of this project and
rehabilitation can be provided to the affected people.

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References
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