Design Thinking in Context of Innovation

““DESIGN THINKING IN CONTEXT OF INNOVATION”DESIGN THINKING IN CONTEXT OF INNOVATION”
Design Thinking
Design thinking is a technical
method that offer solutions-
based method to solve various
problems. (Beckman & Barry,
2007).
Design mindset in Innovation
Process
The concept of design mindset became
very popular as it reduces the risks and
uncertainty of innovation by involving
users and customers via a series of
patterns to learn, examine and refine the
concepts (Dam & Siang, 2009).
Innovation is everywhere at
the moment. It is the
development new products
and services to meet
customers’ needs.
Businesses has opportunities
to use design thinking in
innovation process (Brown
& Wyatt, 2010).
.
Process of Design Thinking
Design
Mindset
Design mindset
develops a open
mindset and
collaborative
mindset that is a
good balance of
both imagination
and logics to
develop
innovative
solutions.
Team
Team should have
such a composition in
which people uses
Cross-cultural and
disciplinary and
innovative ideas
(Razzouk & Shute,
2012).
Environment
Develop an
business
environment that
involves such
thinking patterns,
knowledge of
things that assist to
innovate
(Lockwood,
2010).
.
Business
transformation
References:
Dam, R. & Siang, T. (2018). Design Thinking: New Innovative Thinking for New Problems. Retrieved
from: https://www.interaction-design.org/literature/article/design-thinking-new-innovative-thinking-for-
new-problems
Brown, T., & Wyatt, J. (2010). Design thinking for social innovation. Development Outreach, 12(1), 29-
43.
Razzouk, R., & Shute, V. (2012). What is design thinking and why is it important?. Review of
Educational Research, 82(3), 330-348.
“We can’t Solve
problems by using the
same kind of thinking
which we used to create
them.” (Dam & Siang,
2018)
-Albert
Einstein