Analysis of Annual and Sustainable Reports of Dexus Group
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The report presents an analysis of the Annual Report and the Sustainable report of the Dexus group and ensures that the reports are being analyzed against the integrated reporting standards. It discusses communication, stakeholder analysis, and recommendations.
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Running head: DEXUS GROUP DEXUS GROUP Name of the Student Name of the University Author Note
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1DEXUS GROUP Executive Summary The primary purpose of the Annual report and the Sustainable report is to present an overall reflection of the different operations of the organization and the corporate social initiatives as being adopted by the firm. The primary reason why an annual report is prepared is to enable the firm communicate with the different shareholders as well as the stakeholders of the firm and in addition to this, present a transparent image of the firm to the society. The primary aim of the given report is to present an analysis of the Annual Report and the Sustainable report of the Dexus group and to ensure that, the reports are being analyzed against the integrated reporting standards.
2DEXUS GROUP Table of Contents Part 1................................................................................................................................................3 Introduction......................................................................................................................................3 Analysis...........................................................................................................................................3 Overview of the Report...............................................................................................................3 Discussion....................................................................................................................................5 Communication........................................................................................................................5 Stakeholder Analysis...............................................................................................................8 Analysis on Integrated Reporting..........................................................................................10 Conclusion and Recommendations................................................................................................11 References......................................................................................................................................13
3DEXUS GROUP Part 1 Introduction CorporateSocialResponsibilitycanbeconsideredtobeacriticalaspectofthe organization and with respect to this, all the firms as present in the business environment are required to ensure that they are able to successfully fulfill their additional responsibilities and also ensure that they will be able to look after the needs of the different stakeholders as present in the operations of thee business (Adams, 2015).However, very often the responsibility of the different stakeholders often remains limited to the books and in reality the different stakeholders and their needs are not fulfilled at large. Hence, the primary aim of the given report is to analyze the Annual report and the Performance report of one such company in lieu of which it will be understood whether the company is being able to fulfill its social objectives or not and whether the format of integrated reporting is being practiced by the company. The company which has been chosen for the purpose of the assignment can be stated to be the Dexus Property Group (DXS).The report will present an argument which will be centered on whether DXS is fulfilling its reporting and social responsibilities diligently or not. Analysis Overview of the Report The two reports namely the Sustainability Performance Pack report of 2018 and the Annual Report of 2018 can be stated to be two very comprehensive reports of the Dexus Group. The Sustainability Performance Pack report of 2018 lays down the social performance of the company and this report presents an analysis of how DXS has performed in the particular segment. The report discusses domains like Material issues, Sustained values, leading cities,
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4DEXUS GROUP Future enabled customers, Strong communities, and the thriving people of the company and the enriched environmental contribution of the company at large (Saeidi et al., 2015). The report states that the company considers the corporate social responsibility and sustainability as an essential aspect of the organization and is highly committed to understanding, monitoring as well as managing the economic, environmental as well as the social impact of the operations of the firm. These measures are adopted by the firm with the help of measurable actions and the corporate policy. As the material impacts are greatest on sustainability, Dexus commitments are tilted towards it to ensure long term success (Pearson, 2017).The report claims that all the sustainable goals of the company have been achieved at large and in addition to this, in order to ensure uniformity in its reporting, the firm has followed The Global Reporting Initiative Sustainability Guidelines to determine the different boundaries which should be followed by the company and in addition to this, the key performance indicators which have been used to measure the performance of all groups like the employees, customers, community and suppliers have been presented. On the other hand, the Annual report of the Dexus Group of Properties presents the overall path of the organization and the different activities which it has carried out throughout the past few years. The report has been systematically divided into different sections like the Overview of the firm which comprises of the highlights and other related information. This is then followed by the Performance of the company whereby the Funds management, Trade and Property Portfolio performance have been stated (Thomas & Stephens, 2015).The third section of the report presents a Positive momentum whereby the initiatives as adopted by the company have been stated down its culture systems , its zero emission policy, the shaping of the leading
5DEXUS GROUP cities and other related information. Moreover, the latter half of the report represents information onGovernance,Director`sReport,theFinancialreportandtheInvestmentinformation (Schwartz, 2017).The Annual report is in synchronization with the Performance report and has laid down a considerable set of information which can be considered to be crucial for the overall benefit of the organization and to analyze the overall social performance of the business at large. Discussion Communication Inthereports,DXShastriedtocommunicateitsinformationtothedifferent stakeholders. This information can be stated to be related to the overall social, environmental performance as well as the economic performance of the firm. As stated earlier, the report can be stated to be divided into various parts whereby each of these parts aims to present a critical information to the different customers as present (Mayfield & Mayfield, 2017).For instance, in the Performance momentum report, the company has presented a materiality matrix which aims to represent the different aspects of materiality Through this matrix, the company aims to present an acute data of the different material issues which are being faced by the company and this has been analyzed because it is highly related to the stakeholders and their importance with respect to which, the issues have been outlined and presented in the form of a timeline.
6DEXUS GROUP Figure 1: The material issues discussion (Source: Dexus.com, 2018). The section on the Sustained Value has been also communicated effectively in order to underline the basic themes of the company in this aspect. The key themes can be stated to be the themes of Connectivity, Livability and Resilience. Through these key themes, the organization aimstoprovideasustainedvaluetothedifferentindividualswhicharerelatedtothe organization and can be stated to be the aims related to Thriving the employees and the people as present in the firm, leading the different cities and providing sustainable solutions , enriching the environment to ensure long term success, future enabled customers and building a strong community with the help of which an organization will be able to ensure that it is successfully taking care of all the aspects of the organization at large (Grayson & Hodges, 2017).The Dexus group has also presented its performance in the industry against the Stock Index like S&P Jones and others. This also assists in presenting a clear picture of the firm and hence, based on this it
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7DEXUS GROUP can be stated that the organization has been communicating well with the different members of the firm. In the customer aspect, through the use of technology, the company aims to able the customers to make the best use of technology which will go a long way in assisting them to understand the latest trends and helps them to prosper at large (Schrempf-Stirling, Palazzo & Phillips, 2016).Moreover, in the performance report the company has also been successful to present data about the communities and other related data as well which will then assist the firm and the readers in ensuring that the firm is looking after all the necessary aspects. Even in the annual report, the firm has provided an overall review of the firm which is then followed by the performance of the organization (Thielsch & Wirth, 2017).This is then followed by the Performance against the strategy which compares the actual performance of the firm against the designated performance and presents a clear picture.Hence, in this aspect, it can be stated that, the firm is successfully able to communicate to the people and able to ensure that, all the relevant information is made available to the different members.
8DEXUS GROUP Figure 2: The financial highlights of the Report (Source: Dexus.com, 2018). Stakeholder Analysis According toNi and Van Wart (2015), the stakeholders form the most relevant part of the organization and any firm which wants to attain success in the long run would require to ensure thatitissuccessfullyabletoengageinalongtermandfruitfulrelationshipwiththe organizations and in this manner, all the operations of the organization can be carried out successfully (Frederick, 2016).Dexus Property Group realizes the value of the stakeholder value and hence, it ensures that all the stakeholders are communicated with effectively and in lieu of this, it needs to be understood that, the company communicates and provides information to the different members of the organization in the following manner:
9DEXUS GROUP Directors:The report presents a comprehensive analysis, on the overall performance on the organization which presents a clear picture of the firm to the directors and helps them to understand the overall status of the firm (Shamir, 2017). Government:Thegovernmentisdealtwithsuccessfullybyprovidingadequate information on the overall performance of the company which is then followed by a detailed analysis of the financials of the company and the different resources which the company makes use of (Lins, Servaes & Tamayo, 2017). Employee:Theemployeesaredealtwithbyprovidingacorrectimageofthe organization. The employees required transparency in the workplace and through the reports they tend to become aware of the different operations of the firm (Dexus.com, 2018). Customers:The report of the firm is successfully addressing the customers however, there exists one limitation which means that, the report is written in corporate language and not in the normal day to day language. Had the report been written in a layman`s language it would have become very easy for the firm to ensure that it is successfully able to reach out to the target audience. Suppliers:The financials tend to present an overall image on the firm`s ability to pay back its debts and also the operations of the firm along with other relevant information as available. Creditors:The creditors of the firm who have their money in the firm would also prefer if the firm is successfully able to present a clear image of its operations (Moumen, Othman, & Hussainey, 2015).However, in this case, the organization is not able to present a clear image of
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10DEXUS GROUP the firm which would assist the creditors to take the right decision of re-investing in the firm or not. Investors:The investors may be the shareholders who will be required to understand the overall performance of the organization (Mulder, 2017).However, in the particular case, there seems to be a presence of too many figures in the annual report and in the performance report as well, which then has the capacity to confuse the different investors. Analysis on Integrated Reporting Theintegratedreportingcanbedefinedasamethodofreportingwherebythe organization aims to ensure that they are presenting their sustainability and performance reports in a manner such that, they are successfully able to engage in reflecting quality information, promote a cohesive approach to research, enhance the accountability of the firm, support integratedthinkingandensurethatadequatedecisionmakingisengagedinovertime (Integratedreporting.org, 2018). The report which is integrated in nature should necessarily comprise of the following aspects and in the section an evaluation of whether Dexus is able to comply by the same will be presented. 1.Organizationaloverviewandexternalenvironment:Thisinformationhasbeen successfully provided in the annual report and hence, this aspect of an integrated report is being fulfilled by Dexus. 2.Governance: Governance performance also forms an essential aspect of the organization and with respect to this, it needs to be mentioned that, all integrated reports should
11DEXUS GROUP comprise of the Governance component and the DXS fulfills this component (Dumay et al., 2016). 3.Business model: The business model information also forms an integrated aspect of the organization but this aspect of integrated reporting is currently not present in the organization. 4.Risk and opportunities: The risks as well as opportunities of the particular company should be present in the reporting which will assist in ensuring that the report is a complete one (Henderson, Cheney & Weaver, 2015). The report of the DXS presented information in regard to the risk and opportunities of the business and fulfills this component. 5.Strategy and resource allocation: The strategy and resource allocation also needs to be present in the business report. The DXS provides adequate information on the strategy as adopted by the company and the different resources which are present in the organization at large. 6.Performance: The information of the current performance of the firm should also be present in the reports. The performance section of the DXS report lays down the information regarding the performance of the firm (Corrado, Demartini & Dumay, 2019). 7.Outlook: The outlook with respect to the future of the firm and the different challenges as faced by the organization should also be provided by the organization at large. With respect to this, there is no such information as present in the DXS report. 8.Basis of presentation: The basis of presentation of the report can be stated to be fairly accurate in nature. Although it needs to be mentioned that a large amount of data as
12DEXUS GROUP present in the report is quantitative which makes it difficult for the different members to process the information. Conclusion and Recommendations Therefore, from the given analysis it can be stated that, the overall reporting scheme and policy of the Dexus Property Group can be stated to be fairly accurate in nature. They have a comprehensive reporting style whereby the company has covered a large amount of information and can be stated to be fairly considerate while covering the operations of the firm. The reporting standard of the report can be considered to be The Global Reporting Initiative Sustainability Guidelines and essential data has been used. However, after the analysis as done in the particular report it can be understood that, the report should have been formed in a comparatively simpler language and in addition to this, the stress should have been to cover up the future outlook and investor information.
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13DEXUS GROUP References Adams, C. A. (2015). The international integrated reporting council: a call to action.Critical Perspectives on Accounting,27, 23-28. Corrado, M., Demartini, P., & Dumay, J. (2019). Assurance on integrated reporting: a critical perspective. InIntegrated Reporting(pp. 199-217). Springer, Cham. Dexus.com(2018).Allnewsandmedia[online].Availableat: https://www.dexus.com/investors/all-news-and-media/reports?Term=&f=year%3D2018 (Retrieved on: 15 Jan. 2018). Dumay, J., Bernardi, C., Guthrie, J., & Demartini, P. (2016, September). Integrated reporting: a structured literature review. InAccounting Forum(Vol. 40, No. 3, pp. 166-185). Elsevier. Frederick, W. C. (2016). Commentary: corporate social responsibility: deep roots, flourishing growth, promising future.Frontiers in psychology,7, 129. Grayson, D., & Hodges, A. (2017).Corporate social opportunity! Seven steps to make corporate social responsibility work for your business. Routledge. Henderson, A., Cheney, G., & Weaver, C. K. (2015). The role of employee identification and organizational identity in strategic communication and organizational issues management about genetic modification.International Journal of Business Communication,52(1), 12-41. Integratedreporting.org(2018).TheIRFramework[online].Availableat: http://integratedreporting.org/resource/international-ir-framework/(Retrieved on: 15 Jan. 2018).
14DEXUS GROUP Lins, K. V., Servaes, H., & Tamayo, A. (2017). Social capital, trust, and firm performance: The value of corporate social responsibility during the financial crisis.The Journal of Finance,72(4), 1785-1824. Mayfield, J., & Mayfield, M. (2017). Leadership communication: Reflecting, engaging, and innovating. Moumen, N., Othman, H. B., & Hussainey, K. (2015). The value relevance of risk disclosure in annual reports: Evidence from MENA emerging markets.Research in International Business and Finance,34, 177-204. Mulder,C.(2017).ImprovedoppositionstatisticsintheEPOannualreports.epi- Information,2017(03), 20-21. Ni, A., & Van Wart, M. (2015). Corporate Social Responsibility: Doing Well and Doing Good. InBuilding Business-Government Relations(pp. 175-196). Routledge. Pearson, R. (2017). Business ethics as communication ethics: Public relations practice and the idea of dialogue. InPublic relations theory(pp. 111-131). Routledge. Saeidi, S. P., Sofian, S., Saeidi, P., Saeidi, S. P., & Saaeidi, S. A. (2015). How does corporate social responsibility contribute to firm financial performance? The mediating role of competitive advantage, reputation, and customer satisfaction.Journal of business research,68(2), 341-350. Schrempf-Stirling,J.,Palazzo,G.,&Phillips,R.A.(2016).Historiccorporatesocial responsibility.Academy of Management Review,41(4), 700-719. Schwartz, M. S. (2017).Corporate social responsibility. Routledge.
15DEXUS GROUP Shamir, R. (2017). Between self-regulation and the Alien Tort Claims Act: On the contested concept of corporate social responsibility. InCrime and Regulation(pp. 155-183). Routledge. Thielsch, M. T., & Wirth, M. (2017). Web-based annual reports at first contact: Corporate image and aesthetics.Technical Communication,64(4), 282-296. Thomas, G. F., & Stephens, K. J. (2015). An introduction to strategic communication.