Digital Business Roadmap for New Business: Importance, Development, and Technology

DIGITAL BUSINESS
AND NEW
TECHNOLOGIES

Table of Contents
INTRODUCTION................................................................................................................................3
MAIN BODY.......................................................................................................................................3
Why you deem this topic to be of importance?...............................................................................3
How this topic has developed?........................................................................................................3
Describe the technology used in this topic while exhibiting the use of it.......................................4
Technological platforms and software.............................................................................................4
Organisation and business exploits the technology.........................................................................4
Is it a business tool and it is effective or not....................................................................................5
How does this relate to course content and discussion on the nature of the relationship between
digital technologies and old and new theories on business-management practices and structures. 5
CONCLUSION....................................................................................................................................7
REFERENCES.....................................................................................................................................7

INTRODUCTION
Digital business refers to the procedure which takes place in an organisation in this they use
various digital techniques to reinvent the models of business operations and modify their product
and services. This method also enhance the customer experience because the company innovates
better goods and services that generate new value in an individual life(Bucci, Schwannauer,and
Berry, 2019.). Digital technology serve many benefits to a company some of them are competitive
benefits, effectiveness and efficiency in work and many more. In the discussed project, the topic
which is chosen is “The digital business roadmap for new business”. Furthermore the report will
cover the importance of this topic, the formation of this title and a brief explanation of the
technology exploited in this topic and why this topic is very useful for a company. Later on
technological platforms and software are also been explained in this file.
MAIN BODY
Why you deem this topic to be of importance?
Digital business roadmap can be meant by a process which helps an organisation to focus on
the several path lead by their company for the purpose of achieving both short-term long and long-
term goal ambitions with help of various technologies present in this procedure. The design of
road-map is begins with the determination of organisational necessities as well as space in the
ongoing system to make a effective plan of action and program to fill such gaps. It helps an
organisation to assess the external factor which can negatively affect their business operations.
Moreover, it aids in deliberate the client needs and request while satisfying such things makes
enterprise to importantly compete in the marketplace. Pestle analysis is one of the best way that a
company can adopt to evaluate various external factors. It is also critical for the businesses to
measure digital technology to be used in their running Online marketing, Online payment are some
kind of useful facilities provided by the digital technology. Hence, it is a digital business roadmap
that allows an organisation to be ready for the changes that can be faced by them in future market.
(Donnelly,and Johns, 2021)
How this topic has developed?
Due to having high market competition the selected topic is emerged which helps in
transforming the work place for any type of business organisation. It is important for an
organisation to adopt digital business roadmap for their betterment in respective market field. In the