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Role of Digital Marketing in Improving Organizational Performance during COVID-19

   

Added on  2023-06-11

9 Pages561 Words285 Views
Research Methods
Role of digital marketing in improving the organizational
performance during the global pandemic COVID-19

Table of Contents
• Background of the project
• Research rational with justification
• Research aim
• Research objectives
• Research questions
• Literature review
• References

BACKGROUND OF THE PROJECT
• Digital marketing is defined as the process of promoting products to create a connection
with potential customers by using internet and other types of digital communication
which includes social media, e-mail, web-based advertising, text and multimedia
messages.
• With the surge of COVID-19 across the world has created a problem for various
companies to run their business operations smoothly.

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