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Digital Marketing Strategies - Assignment

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Added on  2021-02-19

Digital Marketing Strategies - Assignment

   Added on 2021-02-19

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DIGITAL MARKETINGSTRATEGIES
Digital Marketing Strategies - Assignment_1
Table of ContentsINTRODUCTION...........................................................................................................................3Digital Marketing Strategies........................................................................................................3Digital Marketing Plan.................................................................................................................4CONCLUSION................................................................................................................................6REFERENCES................................................................................................................................7
Digital Marketing Strategies - Assignment_2
INTRODUCTIONDigital marketing strategies are those plans or methods by whichcompany can achieve their objectives and the target. These strategiesinclude various types of social media techniques. These strategies are usefulfor marking organization successful (Kingsnorth, 2019). It includes variousdigital marketing campaign examples such as GoPro, Geico, Wayfair,Mastercard, Red Bull etc. Boots UK Ltd. Is a beauty, health and pharmacy chain in the UnitedKingdom. It also has territories including Thailand and Ireland. It is thelargest retailers company in Ireland and UK. The company is founded in1849, by the John Boot. In this study will describe about the digital marketingstrategies for the Boots company. This study will also include the digitalmarketing plan for Boots company. Digital Marketing StrategiesDeeply understand Consumers in Market: Digital marketing strategiesonly can be successful when organization will know their customers who buytheir products. For these it is very important that company also find out thereason that why people buy their products and from where they would like tobuy. Boots company sales various products which are related to the beauty,healthcare, pharmaceuticals and photography (Patrutiu-Baltes, 2016). Todaytime people love to buy online if the company provide quality products tothem in short time. Boots company can use this strategy of digital marketingfor promoting their business online and enhance their sales. For these it isvery important that organization will understand their buyers. Use Content for Lead generation: There are various ways of make leads,but it is very easy and fruitful for an organization to use the method which isprovided priceless written content and distributing suitably. Boots companycan use this method for digital marketing. By using this strategy, companycan improve their return on investment (ROI), because that strategy isprofitable and charge conversion potential.
Digital Marketing Strategies - Assignment_3

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