Digital Work Strategy of an Organisation

This report discusses the importance of working through digital technologies in business firms and highlights the use of digital techniques in a chosen organisation. It covers key issues, strategic resource implications, risk factors, equality implications, social impact, and potential future development.

Digital Work Strategy of an
Organisation

Contents
Introduction................................................................................................................................3
Recommendations......................................................................................................................3
Background of report.................................................................................................................3
Key issues for digital work strategy...........................................................................................4
Strategic resource implications..................................................................................................4
Risk factor for embedding a digital work strategy.....................................................................4
Equality implications.................................................................................................................5
Social impact..............................................................................................................................5
Potential future development.....................................................................................................5
Conclusion..................................................................................................................................5
References..................................................................................................................................6

Introduction
The present report will highlight importance of working through digital technologies
in various business firms. It includes adoption of innovative methods through which a
manager of a firm can develop effective potential of the company to achieve their desired
goals and objectives. The given report will highlight organisations with frontline doctor's
services in current pandemic times through use of digital technologies. British medical
association which mainly deals in medication that is also an essential consumable product
which is needed by customers of the company irrespective of this COVID-19 times. This
report will highlight use of digital techniques to adhere to social distancing guidelines and
other operational working of firm in its respective market regions (Dwivedi and et. al., 2020).
Recommendations
In regards to operational working of chosen company there are certain
recommendations which are to be drawn out for ensuring better and effective working of the
operational firm.
 Training and development: The use of new technologies in operational activities of
the company will require providing training and development programs to their
employees. As if manager wants to accomplish the desired success objective of the
firm these technologies should be use at their best efficiency and which is only
possible through providing up of several training and development programs.
 Implementation: Sometimes due to high uncertainties in business environment which
makes it hard to manager of the company to implement decided strategy of the
corporate. Under such situation it becomes important for company to fill gap between
theoretical concepts and practical implementation. Therefore, it is recommended to
the business firm to execute several market researches which initiate better
productivity and efficiency of work being produced in the corporate firm.
Background of report
The respective report document is being developed for highlighting several issues
faced by businesses during COVID times. In regards to chosen institute i.e., British medical
association, managers of the company dedicates their intensive efforts towards operating
through use of digital techniques. This report is aimed to provide readers several aspects of

digital work being used in the given firm and also tackling with several uncertainties in
market region of firm operation of chosen corporate (Walker and et. al., 2020).
Key issues for digital work strategy
Unless the majority of individuals think of digital transformation difficulties, security
and money concerns are among the first. However, technology and a lot about human capital
do not have much to do with the greatest challenge facing most companies. Key issues or
challenges faced by given institute in the course of adopting digital work strategy are as
follows;
 Hard to predict budget: As per article published in Forbes, 2019, poll of 300
technology and business entities showed that, when it comes to digital transformation,
funding restrictions were of problem to organisations across the board (Digital
transformation: The 5 most common challenges, 2019).
 Limited resources: Use of digital techniques in operational working of the business
firm includes high maintenance as well as initial cost. Therefore, which serves as one
of the biggest challenge to arrange such high maintenance cost for this technique.
Strategic resource implications
 By developing suitable training and development programs managers of the firm can
save cost resources of the firm. This would initiate better productivity of the firm and
further will enable effective use of resources in production activity of the business
firm.
 By performing suitable market researches managers of the firm can avoid wastages of
resources and also facilitate better decision making in the business firm.
Risk factor for embedding a digital work strategy
The word risk signifies several things inside an organisation for different people. The
changes are complicated, however, and the forms of risk need to take into account the
complexity and the technology implemented, depending on the business model, stakes. In
regards to chosen institute managers of the firm have identified the following risk;
 Cyber risk: One amongst all companies' primary worries is the ever-present prospect
of illegal entry. This sort of risk may be influenced by monitoring, app security and
even network design. This include risk of privacy of a stakeholder associated with
company’s project.

 Technology risk: Technology hazards affect both structures and procedures and might
be linked to outdated technology or the software's adaptability.
Equality implications
The managers and leaders of respective business firm follows equitable approaches in
their operational activities. As in this report there were several issues and challenges
identified for adopting digital work strategies. Every individual working in the given
company would be provided equal opportunity to give their valuable thoughts in decision
making process of the corporate firm (Woitsch, 2020).
Social impact
In the chosen business firm several social measures are being taken into
considerations, these are listed below;
 Several COVID 19 measures are being taken into consideration.
 Respective company has adopted sustainable approaches towards completion of
desired operational objectives of the company.
Potential future development
From the deep study of operational affairs of the operational activities of the business
firm, it is evaluated that use of digital work strategy doesn’t prove to be effective for the
company. Further, it can be said that due to use of social media platforms for operations gave
rise to controversies and degraded the motivation of several staffs working on the company.
Conclusion
From the above report it can be concluded that, extraction of better productivity of the
company through digital work strategy varies from current business environment and
behaviour of several individual customers in the operational region of the company. Further,
it can be said that although digital work strategy could prove to be useful but however it
require high cost of maintenance and high professional guidance to use them in appropriate
manner.

References
Books and Journals
Dwivedi, Y.K., Hughes, D.L., Coombs, C., Constantiou, I., Duan, Y., Edwards, J.S., Gupta,
B., Lal, B., Misra, S., Prashant, P. and Raman, R., 2020. Impact of COVID-19 pandemic on
information management research and practice: Transforming education, work and
life. International Journal of Information Management, 55, p.102211.
Walker, T., Esmene, S., Colebrooke, L., Leyshon, C. and Leyshon, M., 2020. Digital
possibilities and social mission in the voluntary sector: the case of a community transport
organisation in the UK. Voluntary Sector Review, 11(1), pp.59-77.
Woitsch, R., 2020, November. Industrial Digital Environments in Action: The OMiLAB
Innovation Corner. In IFIP Working Conference on The Practice of Enterprise Modeling (pp.
8-22). Springer, Cham.
Online
Digital transformation: The 5 most common challenges, 2019. [Online]. Available through:
<https://www.forbesindia.com/article/one-ceo-club/digital-transformation-the-5-most-
common-challenges/53167/1>