University Essay: Analyzing Digital Communication in the Workplace

This essay critically analyzes the implementation of digital communication in the workplace, emphasizing its growing importance in the modern business environment. It explores the benefits of digital communication, such as enhanced employee engagement, improved communication processes, and the potential to attract and retain skilled employees, while also acknowledging the drawbacks, including potential harm to interpersonal communication, increased system dependency, additional costs, and security concerns. The essay references various sources to support its arguments, concluding that adopting digital communication is no longer optional but essential for organizational improvement, particularly in fostering a balanced business culture that effectively engages its workforce. The essay also references an assignment brief discussing the importance of digital transformation in the Non-Profit sector in Australia.

Running head: Essay
Business communication in the workplace
Name of Student
Name of the university
Author notes

1ESSAY
Introduction
Maintenance of internal organizational communication is essential for enhancing the
overall organizational culture and the productivity of the organization. However, too much
focus on communication might also affect the productivity of the business (Chris cancialosi,
2016). This essay is going to critically analyse the concept of implementing digital
communication in the workplace.
With the enhancement of the technological era, it has become essential for the
business to move towards the adoption of several digital tactics (Irene Rufferly, 2017).
Communication, being one essential element of the organizational culture, need to get require
amount of attention. Digital communication has no longer a future trend (Rushad Billimoria.
2018). Application of this can enhance the employee engagement, improve the
communication process, attract and retain the employee and their skills even enhance the
annual revenue (Bordi et al, 2018). However, the process will majorly harm the interpersonal
communication and increase dependency on system. In addition, it can also incur additional
cost of the company and security concerns are also there (Janelle raney, 2019). However,
looking towards the digital era, it can be said that, adoption of the digital communication
inside the business workplace is no longer left as an option, rather it has become an essential
requirement for overall improvement of the organization.
Conclusion
Overall application of digital communication techniques allows the employees to take
control on their work-life and maintain balance between the work and personal life.
Organizations having effective digital communication channels can create a balanced
business culture are more likely to effectively engage its workforce.

2ESSAY

3ESSAY
Reference
Chris cancialosi. (2016). Digital communication in the workplace is no longer optional.
Retrieved from https://www.forbes.com/sites/chriscancialosi/2016/08/01/digital-
communication-in-the-workplace-is-no-longer-optional.
Bordi, L., Okkonen, J., Mäkiniemi, J. P., & Heikkilä-Tammi, K. (2018). Communication in
the digital work environment: implications for wellbeing at work.
https://trepo.tuni.fi/bitstream/handle/10024/103342/communication_in_the_digital_work_env
ironment_2018.pdf?sequence=1
Irene Rufferly. (2017). How communication has evolved with the new technologies.
Retrieved from http://medium.com/bsg-sms-52ee/ca//4f
Rushad Billimoria. (2018). How a digital workplace can help Not-For-Profit communicate
and collaborate more effectively. Retrieved from https://www.bremmar.com.au/blog/how-a-
digital-workplace-can-help-your-not-profit communicate and collaborate more effectively
Techradar. (2019). The future of workplace communication. The dominion post. Retrieved
from http://www.techradar.com/news/the future-of-workplace-communication.
JANELLE RANEY. (2019). Modernizing employee communications in the digital
workplace. Websiteversuswebpage(Blog post ).Retrieved from
https://blog.zoom.us/wordpress/2019/06/04/gartner-report-modernizing-employee-
communications-digital-workplace/

4ESSAY