Motivational Techniques to Retain Talented Employees in ASDA

BSc (Hons) Business Management Top up
BMP6001 Dissertation
Dissertation Title: To evaluate the way different techniques
used by manager to motivate employee's in order to retained talented employee's within
organisation. A study of ASDA.
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Table of Contents
Chapter 1: Introduction .......................................................................................................8
Background to research topic ...............................................................................................8
Background to research organization ...................................................................................8
Research rationale.................................................................................................................8
Research question (s) ..........................................................................................................9
1.5 Research aims and objectives..........................................................................................9
1.6 Significance of the study.................................................................................................9
1.7 Dissertation Structure......................................................................................................9
Chapter 2: Literature review....................................................................................................10
Theme 1: Concept of employees motivation within the company......................................10
Theme 2: Different motivational techniques used by company to retained or motivate
employee's...........................................................................................................................11
Theme 3: Significance of motivated workforce for growth and success of organisation...13
Chapter 3: Methodology..........................................................................................................15
Chapter 4: Findings (data presentation) ..................................................................................18
Chapter 5: Discussion (data interpretation) .........................................................................30
Chapter 6: Conclusion, recommendations and implications for further research ............33
References ............................................................................................................................35

Abstract
The research has included information related to employee's motivation and the way it has
contribute in growth and development of company. It has furthermore, contained information
related to motivation techniques that are used by manager in order to inspired individual to
enhance their overall performance. So overall it has contained detailed related to various
method that are used by manager to handle diverse individual.
Acknowledgement
I will thank to my superior as well as god that has given me opportunities to make the
research project on employee's motivation. Therefore, it can be stated that I am highly happy
and satisfied that my lecturer has given me opportunities to complete the research on the
project and gathered relevant data.
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Glossary
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List of tables
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List of figures
Illustration Index
Illustration 1: Concept of employees motivation................................................................................20
Illustration 2: importance to employee's motivation..........................................................................21
Illustration 3: Motivation techniques..................................................................................................22
Illustration 4: impact of motivational techniques................................................................................24
Illustration 5: Things that make employees happy or motivated........................................................25
Illustration 6: Different method that could be used to measure motivation level of employee's......27
Illustration 7: Method used by manager to motivate employees.......................................................28
Illustration 8: Manager respect and recognize efforts of each individual...........................................29
Illustration 9: Motivated employees are important for organization..................................................31
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List of appendices
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