Diversity in Business Environment: Advantages and Importance

Contemporary Society in
a Global World
Magazine article

Contents
Contents...........................................................................................................................................2
DIVERSITY IN BUSINESS ENVIRONMENT...... WHAT ARE THE
ADVANTAGES ?......................................................................................................................1

DIVERSITY IN BUSINESS
ENVIRONMENT......
WHAT ARE THE
ADVANTAGES ?
INTRODUCTION
Contemporary society is the modern
society which are present at that time and is
related to features of society. Diversity in
era of globalisation is more related to
ethnicity, gender and race. It consists
employees with different political belief,
socio economic background, religious,
sexual orientation, disabilities, sexual
orientation, education and many more.
It has been discovered by companies
that diverse, as well as inclusive workplace
is providing various benefits to business
beyond that optics. This diversity helps
business ventures to analyse and understand
needs, demands and requirement of
customers and also allow them to provide
innovative solution for overcome of their
problems. It improves morale as well as
satisfying needs of workforce which allow
them to work with dedication. Diversity in
business environment helps to understand
demographics and things which moves them
for products and service. It helps business to
improve satisfaction of customers with
manging and improving human resources
which allow them to interact with different
clientele base.
SUMMARY
There is increasing trend fo
globalisation in contemporary social in
which diversity is comprises racial
background, dissimilar ethnicities and many
more. It provides wide range of talented
human resource, motivation as well as
consumer insight to needs. For instance,
Unilever is a multinational organisation
which is getting success as it is accepting
individual differences and also helps
employees for attainment of full potential of
employees. Diversity is providing different
advantages to an organisation which are
mentioned below:
New perspectives
Diversity plays important role in
business as it brings new and fresh
perspective of people in a business
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