Advertising and Promotion in Business : Assignment
Added on 2019-12-03
About This Document
Explanation of the communication process applied in advertising and promotion. Explanation of the organization working in the advertising and promotion industry. How promotion is regulated in the UK. Recent trends in advertising and promotional including the impact of information and communication technology. Role of advertising in an integrated promotional strategy of the business. Significance of branding for strengthening the business. Identifying the creative aspects of advertising. Explanation of various ways of working with advertisement agencies. For a better understanding of this report, the case study of Westfield Stratford City has been selected.
Advertising and Promotion in Business : Assignment
Added on 2019-12-03
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