Impact of Technology, Culture, and Organizational Structure on Dominos: An International HRM Perspective

This article discusses the impact of technology, culture, and organizational structure on Dominos from an international HRM perspective. It covers topics such as workforce planning, diversity management, and cultural shock. The article also discusses the importance of incentive factor in enhancing employee motivation and performance.

Running Head: International HRM
International HRM

International HRM
Answer 1
The question is related to how technology can help the structure of Dominos. The biggest
pizza company is domino which conducts the activities on a global basis. It is analyzed that the
structure of the company can help to achieve overall profits and give a positive impact on the
overall operations of the company. If the emphasis is given on the structure of dominos, then it is
seen that product delivery time and interaction with the customers plays a great role. Technology
helps in giving proper assistance to the customers so that they can avail the services by sitting at
home. They can order food by sitting anywhere and can solve the queries by interacting with the
employees with the help of chat service or through mobiles (Molinillo and Japutra, 2017).
Technology can assist the structure of the organization by giving effective services to the
consumers through strategies like 30 minutes delivery. It is evaluated that the organization
considers the technology in every activity conducted in the company. The latest technology is
used to make bill payments and also helps in taking orders from the customers (Dornberger et al.,
2018). If a company focuses on latest technology then it can be easy to achieve success in the
market. For instance: Dominos give a 30-minute challenge to deliver the product, so the process
is completed effectively just because of latest technologies.
Answer 2
The company is situated in many parts and there are various languages which are used by
different people. The cultural difference that impacts the overall performance of the employee is
a change in the language. It is seen that it is not possible for the employees to learn each and
every language so it is difficult to perform the activity in such situation (Ang and Van Dyne,
2015). For instance: If an employee understands English but the customer speaks French then it
can create difficult situation for the employee and activities cannot be conducted in an effective
manner. This situation can also take place between the employees of the company. It can create
conflict between the employees and hinder the activities of the company conducted on a regular
basis. Change in the language of the employees can affect the performance and also reduce the
overall sales of the company (Hopkins, 2016).
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Therefore it can be analyzed that change in the language can affect the performance of
the employees and can also reduce the overall activities of the company.
Answer 3
It is seen that in the company corporate culture have given emphasis to the employees
who treat the employees with good communication skill and enhance their satisfaction level.
They solve the queries of the customers in a proper way. The employees of the organization try
to speak the language which can be understood by the customers and they consider the method of
greeting in which the outlet is located. It is also seen that company focuses on maintaining
corporate culture by considering the rules and regulations of the country (Malyuga and Tomalin,
2017). It is seen that also according to festive seasons they offer and create environment
accordingly so that customers can be attracted and can also be happy with the services offered to
them.
For example: it is seen that in many countries people are greeted with flowers at the time
of entering. It makes people happy and creates a feeling of respect within them. So, it can be
evaluated that company focuses on considering national and culture blend together.
Answer 4
It can be analyzed that global networks of the company are management by the top
management. All the directions and messages are conveyed from headquarter of US. All the
decisions are first approved in headquarter and then conveyed to all the employees of the
organization. All the activities and changes are made with the help of direction given by the top
management. Without proper decisions given by the management, it cannot be possible for the
subordinates to manage the activities. It also assists in making coordination between the
activities of the company (Barakat et al., 2015).
For instance: the message is conveyed from the top management to bring change in the
packaging then the change will be considered by every outlet. Global networks are controlled
and managed with the assistance from top management. So, it can be analyzed that it is important
that company consider rules and regulations imposed by the top management so that success can
be achieved in the market.
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Answer 5
It is seen that in every organization diversity has an important role. The company
emphasizes on selecting the people who are capable enough to conduct the activities with
efficiency. The individuals who are selected are from a different culture (Martin, 2014).
Dominos should focus on maintaining the goals so that the employees can conduct their task
accordingly. It is important for the company to give the same treatment to the customer so that
diversity can be managed (Benschop, 2016).
Training is one of the important methods that can help to manage the diversity of the
company. The training that should be given to the employees is concerned with communication.
Training that is given to the employees can help in increasing the communication between the
employees and the management in a proper way. Dominos help to create diversity by offering
good environment so that people can feel good when they visit the outlet. If the same type of
service is given to the customers at every outlet then it can enhance the confidence level of
availing the services and products given by the company (Harvey and Allard, 2015).
For instance: the company trains its employees that how to communicate with the
customers and also it not only give a positive impact on the working pattern but boost the morale
of the employees. So, it can be seen that by focusing on diversity it can be easy for the company
to achieve success.
Answer 6
In Dominos it is seen that each and every country considers different staffing approach.
So, it is seen that in Australia ethnocentric approach is taken into consideration. In this approach,
it is seen that product is promoted by focusing on the domestic market. Next country is New
Zealand which considers the Polycentric approach and emphasizes the overall requirement of the
customers. So, it is evaluated that it is essential to take into consideration the approaches so that
demand and wants of the customers can be evaluated. Australia has considered ethnocentric and
New Zealand has considered the polycentric approach. Without this approaches it can be difficult
for the company to achieve success in the market (Guo, Rammal, and Dowling, 2016).
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Answer 7
The organizational structure of the company has an important role in conducting the
activities in a smooth manner. If there is no organizational structure then it cannot be possible to
survive in the competitive environment. So, by focusing on the organizational structure of
dominos it is seen that division is done on the two bases. There are two categories one is a
managerial category and other is a non-managerial category. By considering the managerial
category it is analyzed that the employees who conduct the activities are on the top management.
The managerial category consists of officers, managers and also an assistant manager. They
supervise the subordinates so that activities can be conducted smoothly.
Next category is a non-managerial category in which it consists of the people like a
trainer, salesman and also the office staff. They conduct the activities according to the decisions
given by the top management. It is seen that the decisions are made from headquarter of the
company and decisions comprises of rules and regulations of the company (Certo, 2018). The
final decisions are discussed with the manager of every outlet and activities are conducted
according to the decisions. The decisions that are made should be considered by the employees
so that goals and objectives can be accomplished effectively.
It is seen that if employees conduct the activities according to the policies then it can be
easy to enhance the profitability of the company. This structure is designed in such a manner
which give assistance to the employees so that each and every employee can coordinate with
each other.
For example: it is evaluated that when the manager receives the message from
headquarter then they conduct the meetings so that employees can easily understand the change
which is made. The activities will be conducted by considering the decision by the top
management. Like the employee who is from sale department will focus more on sales and the
person who is from finance department will focus on managing the finance part of the company.
So, in this way the company conducts the routine activities in an effective manner.
Answer 8
Workforce planning is a method in which proper planning is done of the workforce who
is conducting the routine activities in the organization. Workforce planning helps to analyze the
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need and want of the company. It assists to evaluate the want of the organization in terms of size
and quality of the workers so that goals and objectives can be accomplished (Weiss, 2016). It can
be analyzed that workforce planning is related to the function of human resource management
and it helps to collect the information of the employees in the organization. It is analyzed that
forecast of the activities are done by considering the workforce planning (Isiaka et al., 2016). By
this workforce planning, it is seen that strategic objects can also be evaluated. It is a method
which is considered by the top management so that future labor can be evaluated and activities
can be conducted smoothly (Stone and Deadrick, 2015).
(Source: Vskills, 2018).
For instance: Domino's give emphasizes on workforce planning so that incorrect direction
the activities can be conducted. It is analyzed that if there is no proper planning in the
organization then it is not possible to survive for long in the competitive environment.
Workforce planning in the organization can give positive results to the company.
Answer 9
Cultural shock is related to the people who belong from a different background. This
situation takes place in the organization when there are many individuals who are from different
background and conflict take place between them. The culture and background of the people are
different and they conduct the same activity as done by others.
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For example: In a company, there are many issues which arise due to communication
gap. It is analyzed that people are from different background and they use different language
which sometimes creates frustration for the other employees. The company should try to take
into consideration the strategies so that large market share can be grabbed. If strategies are
adopted effectively than it can create peace in the company. It is also analyzed that the top level
management should emphasize on reducing the cultural shock in the organization so that growth
can be achieved.
Answer 10
It is seen that cultural shock can impact on the performance of the employees as it is seen
that an expatriate is an individual who stays outside of the native country. So, they face problem
in making an adjustment by analyzing culture shock. When culture shock is seen the person who
is new in the organization is demotivated (Mone and London, 2018). For instance: If a person is
new and does not know English well then it can be a bad situation and he or she will not be
happy in conducting the activities of the company. So, the top management should focus on
reducing the cultural shock so that growth can be achieved and performance can also be
maintained.
Answer 11
It is analyzed that there are various factors the direct impact on the performance and
motivation of the employees in MNC's. One of the major factors can be incentive factor. It is
seen that if the incentive is given to the employees according to their performance then it can be
easy to conduct the activities in an effective manner (Beckmann and Heckhausen, 2018).
For example: Performance should be measured according to the scale and highest
performer should be rewarded. It will not only enhance the level of motivation of the employees
but also bring efficiency in the working pattern. So, this factor should be taken into consideration
so that performance and motivation level can be enhanced by the employees.
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