Duque Papetiers Gros Case Study

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Added on 2020-12-09

Duque Papetiers Gros Case Study

Added on 2020-12-09

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Duque Papetiers case study

Table of ContentsINTRODUCTION...........................................................................................................................1MAIN BODY...................................................................................................................................12.1 Brief explanation of trends in the areas.................................................................................12.2 Annual Spending on writing/drawing material per Capita....................................................22.3 Assessment of last 3 financial years of sales data..................................................................32.4 Effectiveness of expanding business in Germany.................................................................62.5 Cost of a new building...........................................................................................................72.6 Mean values of orders............................................................................................................82.7 Customer satisfaction level....................................................................................................9CONCLUSION..............................................................................................................................10...................................................................................................................................................10REFERENCES .............................................................................................................................11

INTRODUCTIONEntering in a new market is the bigger risk for an organization that will impact the overallperformance and action plan of an organization that will help in proper management of thebusiness activities which will improve the quality of products and services in much effectiveway. The present report will cover the actions and operations taken by Duque Papetiers Gros, aFrance based stationary firm, to penetrate its business operations and activities within Germanmarket in much effective way. This will cover the proper and effective planning and effectiveoperation of the organization related to marketing and carrying out of business activities andoperations. Report will lay an impact on brief overview of stationary market in Germany, withassessment of annual spending of various countries on it. Pros and cons are been discussed andmonthly cost is been carried out with proper summery of entire report is been provided.MAIN BODYTASK 12.1 Brief explanation of trends in the areasThe stationary market is very extensively managed and placed within a country as it helpsthe firm to improve the overall performance of an organisation or product in a effective way. AsDuque Papetiers Gros is one of a major stationary brand in France, it will help in propermanagement of the distribution and effective placing of the business operations which willimpact the proper management of stationary items within an organization (Emlinger and Poncet,2018). As the German market is already well contained with many major stationary brands likeMontblanc, Faber-Castell etc. it would prove out to be an effective challenge for selected firm tocarry out the operations and promotional measures in much effective way. The major advantage for Duque Papetiers Gros is the increase in the overall demand forthe writing and drawing tools will impact the overall operations in much suitable and effectiveway. This will help in proper promotions of the business activities and stationary products andservices in much effective way. This will also improve the quality of marketing operations willhelp in proper management of activities in much suitable way the organization will see throughthe proper management of marketing of promotional operation's in much suitable and effectiveway. On the basis of this operation's this can be said that the proper handling of businessactivities will assist selected stationary enterprise to lay a positive influence on business1

activities in much suitable manner. This makes Germany an ideal market for stationaryenterprise, Duque Papetiers Gros. 2.2 Annual Spending on writing/drawing material per CapitaSwitzerlandGermanyAustriaFranceSloveniaItalySlovakiaHungarySpainPolandCroatiaCzech Republic0510152025303540Spending in €Data Representation: On the basis of the interpretation that is carried out in much effectiveway, this will also help in carrying out of operations in much suitable way. This will help insuitable planning of market operations and thus will include the business operations andactivities. Looking at the above graph this can be said that France and Germany are the bestoption for a country to penetrate byDuque Papetiers Gros that will impact the operations andthus will lead the firm to improve the quality of business activities and operations and thus willlead the business enterprise to carry out the business activities to a greater level. Germany beingthe 2nd highest consumer of writing and Drawing material will influence the overall operations oforganization to a greater level (Hill, 2017).This will help in proper management of plans and developing a good idea about businessoperations that is required to be taken in consideration by business entity to promote or sale itsproducts and services within a selected country like Germany. This will improve the quality ofoperations and thus will lead the organization to improve the quality of writing and drawingmaterial that is been offered by Duque Papetiers Gros to its customers. Besides this, it will help2

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