E-commerce & Its Impact on Customer Satisfaction in Retail Sector Essay
Added on -2020-07-22
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RESEARCH PROJECT
Executive SummaryIn order to consider present research, it can be stated that researcher select E-commerce.With the help of this element, effectiveness will be increases. In order to promote desired results,research methodology also play important role in the enterprise. On the basis of creative data andinnovative activities, E-commerce could be implement in the business. Furthermore, significancealso explained through further research also consider in the future. Mainly E-commerceimplement to identify its impact on customer satisfaction. Therefore, aims and objectives prepareas per effectiveness of research report.
Table of ContentsTITLE: E-commerce and its impact on customer satisfaction in retail sector.................................1RESEARCH PROPOSAL...............................................................................................................1INTRODUCTION...........................................................................................................................1Background.................................................................................................................................1Rationale.....................................................................................................................................1Aims and objectives....................................................................................................................2Significance of research..............................................................................................................2LITERATURE REVIEW................................................................................................................3METHODOLOGY..........................................................................................................................4TIMELINE AND ACTIVITIES......................................................................................................7Activities.....................................................................................................................................7REFERENCES................................................................................................................................9
TITLE: E-commerce and its impact on customer satisfaction in retail sectorRESEARCH PROPOSALINTRODUCTIONBackgroundE-commerce is important element to make high growth and development in systematicmanner. In this way, effectiveness also develop that assists to attain desire results. This isbecause, internet assists to create wide application to attract more people in the business. In retailsector, online shopping grown rapidly in several nations. E-commerce help to create severalopportunities that assists to meet with desired goals and objectives. Businesses sell their productsand services with online medium so that revenue will be increasing (Turban, Outland andTurban, 2017). In this regard, as per customer convenience, interactive, lower costs and highdegree of products deliver in the market. Growing number of customers determines for onlineshopping so that E-commerce provide traditional way to do business. Improvement of servicesquality consider as the key factor which lead to ascertain successful results.In retail sector, there are different activities and tasks has been developed to makeeffective results with E-commerce. With the help of E-commerce long term customerrelationship also made through customer satisfaction in the market will be consider. Therefore, itis crucial element that assists to make success in the business outcomes. With this regard,company also able to meet with their aims and objectives. Internet is established with newmarketing tool with planning. Integral part of marketing mix serving digital distribution channel.This is because, positive trends also increase awareness that create benefits with internetmarketing (Kurnia, Choudrie and Alzougool, 2015). Globally customers are able to accessproducts and services easily. Therefore, it is the best aspect to increase awareness with internetmarketing. RationaleIn Morrison, E-commerce assists to develop more creative work performances that assiststo meet with desired aims and objectives easily. This is because, it creates relationship withcustomers in desired manner. Furthermore, company can also increase their productioninformation which help to concentrate on availability of special services with internet tools. In1
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