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E Commerce Marketing and Advertising

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Added on  2019-11-12

E Commerce Marketing and Advertising

   Added on 2019-11-12

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E commerce marketing and advertising:Article 1:There are new rules that have been firmed for marketing. This is because of the introduction of ecommerce market. The social media sites and the other tools are used by the companies these days to market their products. This is because this is the cheapest and easiest way to market the service and the products. As far as the old rules of marketing and advertising are concerned, it has been analysed that the marketing is done in limited period of time to the limited role with thelimited resources. The only way that was with the companies was to see the media or the television to reach the customers. As discussed now the rules have changed. The companies can easily use the social media and other online tools to reach the customers in lager masses. Now the advertising and marketing has become the two way communication and the customers can interact with the companies easily. References:Scott, D.M., 2015.The new rules of marketing and PR: How to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly. John Wiley & Sons.Article 2:Web 2.0 and e commerce are used as the most essential marketing tools by the companies these days. These tools help the companies to have large reach to the market and also helps in attract more and more customers. There are direct social media tools such as Facebook, instagram etc. that are being used by the companies to advertise their products and pinch the sales. The companies ping the customers with the pop up again and again. There is so much potential in the e commerce tools to attract the customers. This because they are more fascination for the customers and these websites and social tools helps increasing the curiosity amongst the customers to buy things. The businesses or the companies portray the products online in such manner so that the customers get attracted towards it. Web 2.0 and e commerce are the revolutionary elements that have changed the world of marketing and advertising for the companies.
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