Economics for Business

This economics assignment delves into the significance of price elasticity of demand in business decision-making. It explains the concepts of cross-price and own price elasticity and their role in pricing strategies like price discrimination. The assignment further examines absolute and comparative advantage theories, highlighting instances where nations have disregarded comparative advantage principles. Finally, it concludes that comparative advantage remains a crucial trade theory while emphasizing the importance of utilizing economic concepts like price elasticity for maximizing profit.

Running head: ECONOMICS FOR BUSINESS
ECONOMICS FOR BUSINESS
Name of the Student
Name of the University
Author’s Note

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Table of contents
Introduction......................................................................................................................................3
Answer 1..........................................................................................................................................3
Answer 2..........................................................................................................................................4
Conclusion.......................................................................................................................................5
References........................................................................................................................................6

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Introduction
The study focuses on the significance of price elasticity of demand in the decision
making of the entity. The price elasticity of demand signifies the responsiveness of change in
quantity demanded of goods or services with respect to alternation in its price. This assignment
also highlights on the concepts of comparative advantage and absolute advantage along with the
examples of situations in which nations have ignored principles of comparative advantage. The
international theories have developed during the past few years with the commercial world being
highly integrated after globalization. In this perspective, the two basic trade theories that existed
over the decades are Absolute advantage and comparative advantage.
Answer 1
Precisely, the price elasticity of demand reflects the measure of degree of sensitivity of
quantity demanded of the product owing to variation in price, other factors including consumer’s
income, related product prices etc remaining constant. There are two types of price elasticity
such as cross price elasticity and own price elasticity. Cross price elasticity are vital for
understanding the exchange rate of products as this determines the fluctuation in quantity
demanded of a commodity due to change in price of other product involved in production
(Bauer, 2014). While, own price elasticity determines the price of a product when there is a
change in its quantity demanded.
The firms use the price elasticity of demand for each product for making the pricing
strategies that is usually explained with the concept of price discrimination. Price discrimination
phenomenon refers to the pricing strategy that usually occurs in the monopoly market structure,

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in which the retailers charge various prices for same products to the customers (Baumol &
Blinder, 2015). This mainly depends on the relative price elasticities of demand as well as
variation in demand in the sub-market.
Graph 1: Price discrimination
The figure below highlights that, as the demand elasticity of product differs between the
markets, the manufactures might charge higher price in the market in which the demand is highly
inelastic, which in turn increases profit.
Answer 2
The Absolute advantage theory was proposed by Adam Smith in the international trade.
According to Absolute advantage theory, the nations must produce as well as export those
products, in which they gains absolute advantage in manufacturing (Schumacher, 2012). This
means that the nations will produce those goods in which the resources are efficiently utilized for
production.
There are many cases which reflects that the two nations being the trading partner, one
nation might have absolute advantage in the products over the other. In such situation, the

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comparative advantage theory fills the gap of previous trade theory. The comparative advantage
proposed by David Ricardo defines that the nation might produce as well as export those goods
in which it manufactures at less opportunity cost than other nations (Laursen, 2015). Moreover,
there are various nations where despite having comparative advantages in few industry might
not utilize it. For example, China having enormous comparative advantage in labor intensive
goods, does not use them and hence exports capital intensive goods.
Conclusion
From the above assignment, it can be seen that the comparative advantage theory has
been considered as one of the integrating as well as inclusive trade theories. In addition, few
nations despite having comparative advantage do not use it in several circumstances.
Furthermore, the above study also shows that price elasticity of demand has been considered as
one of decisive factors of companies for making pricing strategies. Thus, appropriate utilization
of this economic concept might facilitate the companies in maximizing the profit margin.

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References
Bauer, M. J. R. (2014). Principles of microeconomics.
Baumol, W. J., & Blinder, A. S. (2015). Microeconomics: Principles and policy. Cengage
Learning.
Laursen, K. (2015). Revealed comparative advantage and the alternatives as measures of
international specialization. Eurasian Business Review, 5(1), 99-115.
Schumacher, R. (2012). Adam Smith's theory of absolute advantage and the use of doxography
in the history of economics. Erasmus Journal for Philosophy and Economics, 5(2), 54-80.