Effective Communication and Management Skills for Relocation: A Case Study of Warwick District Council

This report examines the importance of communication and management skills in the context of Warwick District Council's relocation to Leamington Spa. It analyzes various communication methods, potential issues, and the impact of effective communication on organizational performance. The report also explores leadership theories and styles, including Herzberg's motivation theory, situational leadership, and action-centered leadership, to understand how they can be applied to manage the relocation process effectively.

Management Skills
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Executive Summary
Warwick District Council, which was originally located at Riverside House, has now decided
to shift to Leamington Spa within a span of six month. This report is being prepared in
accordance to the case study provided. It mainly aims to communicate to the different
department of the council about the relocation that is about to take place. As a result,
management skills are required by the higher authorities of the council in order to deal with
the staffs and employees and clear all their queries. Therefore, it is necessary to possess
communication skill in order to keep the staffs informed.
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Table of Contents
Introduction................................................................................................................................4
Main Analysis............................................................................................................................5
Importance of communication and effective management skills...........................................5
Different methods of communication that can be used for communicating the current
scenario to the concerned parties...........................................................................................5
Issues that can be faced while communicating about the scenario........................................6
Impact of different methods of communication within a managerial context.......................7
Role and influence of management within an organisation (analysis of the future leadership
requirements)..........................................................................................................................7
Conclusion..................................................................................................................................9
Reference List..........................................................................................................................10
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Introduction
The skills required for managing the employees of an organization in a proper and precise
manner by solving their problems and helping them make decisions by effectively
communicating with them is known as management skills. This report is formulated because
Warwick District Council is about to relocate to Leamington Spa from Riverside House and
this information needs to be circulated in the workplace. As a result, possessing management
skills is of utmost importance. The management of the council is responsible to answer all the
questions of the staffs. This report discusses the importance of communication as well as
management skills. The issues that are faced by the management while communicating these
details have also been highlighted in this report.
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Main Analysis
Importance of communication and effective management skills
Communication skills are considered to be very important while working within a company
especially for the employers. Moreover, if the higher authorities want to ensure that the
different departments of the company should function in an effective manner, then it is
important to have proper communication with the employees. As per the given case study,
Warwick District Council was about to shift to Leamington Spa, within a span of six month.
Therefore, it is very important for the higher authorities of the council to keep the employees
updated with the news of transfer. It will help to have a smooth functioning of the company.
Alongside this, if the management of the company has effective communication skills, they
will be able to deal with the workforce in an organized manner (Hargie, 2016).
In order to ensure that all the different departments of an organization are functioning in an
appropriate manner, it is necessary that the higher authorities should have management skills
so that they can help the employees to solve their problems as well as make decisions within
the company. According to the given case study, the higher authorities of Warwick District
council should have proper management skills so that they can tackle all the employees and
keep them updated about the relocation that is about to take place. They can communicate
with the employees in such a manner that they should understand the reason as to why the
relocation is about to take place (Daft and Marcic, 2016).
As a result of their effective communication as well as management skills, the higher
authorities of the council will be able to communicate to the employees in an effective
manner. They have to make proper use of their existing skills so that they are able to have a
proper relocation of their company.
Different methods of communication that can be used for communicating the current
scenario to the concerned parties
There are various methods of communication that are used by the Warwick District Council
in order to keep the employees informed about the relocation that is about to take place. The
communication methods used by Warwick District Council have been discussed below:
Verbal communication: In this case words are used by the management so that the desired
news can be delivered to the employees of the company. Verbal communication might take
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place in case of one on one conversation or over the phone as well in a group. The higher
authorities of the company make use of simple language to get their message circulated since
it is the most effective mode of communication. In case of Warwick District Council, verbal
communication could play an important role and the work could be easier for the
management authorities.
Written Communication: While working in the workplace, written communication can be
used while transferring any message through emails, reports, notice, SMS and other such
written formats. Such messages can be easily conveyed with the help of written symbols and
languages. The managers might convey their message with the help of emails to the other
departments of the company so that they can be kept updated about the things taking place in
the workplace. The higher authorities of Warwick District Council could make use of written
communication in order to inform the other departmental heads to keep their departments
informed about the relocation of the council (Arnold and Boggs, 2015).
Issues that can be faced while communicating about the scenario
There are times when companies face certain issues that could develop while communicating
with the employees. This might have a negative impact on the productivity of the company as
a whole. The issues faced have been discussed below:
Lack of complete communication: In case of communicating within a company, there are
times when certain details can be lost due to response received through emails, texts and
many such applications. As a result, it becomes difficult to keep track of all the important
details shared over emails or text messages. Therefore, it is important for the higher
authorities to answer the emails in a complete manner so that they can keep track of the
information shared. They should answer the questions in such a manner that the employees
do not have any outstanding questions after they receive the reply (Lundgren and McMakin,
2018).
Being Unprepared: There are times when the higher authorities are unprepared about the
things that they are about to communicate to the employees. This might lead to hamper the
entire communication system and could create a severe breakdown. As a result, it is
important for the higher authorities of the companies to be completely prepared about the
things that they are about to deliver. This will help to employees to have correct information
in the workplace.
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Impact of different methods of communication within a managerial context
The different methods of communication used by the companies have a huge impact on the
function of the company. The impacts of effective communication methods have been
discussed in a detailed manner below:
Innovations and Ideas: With the usage of effective method of communication, the
companies can get access to various new ideas and innovations. This will help the company
to improve in different departments by implementing these ideas. This will also help the
employees to understand the importance of certain things and as a result, they will look for
areas within the company in order to improve the process of business operations. The higher
authorities should also let the employees keep their views and this will help them to develop
the company (Alexandre et al., 2017).
Clear Expectations: Effective medium of communication within the workplace also enables
the company to ensure that they have clear all the expectations that they have from the
employees in terms of their job roles and responsibilities. This will also help the employees to
understand the impact of their job performance within the workplace and they will work
accordingly so that the goals of the company can be achieved.
Strong Relationships: Effective method of communication within the company can build
strong relationship within the workplace amongst the employers and the employees. The
employees will not have a problem asking them about the issues that they are facing. The
employers can also be open with them by providing them with regular feedbacks about their
performance and help them enhance their performance.
Role and influence of management within an organisation (analysis of the future
leadership requirements)
Warwick District Council has to take recourse to the different theories and styles of
leadership in order to ensure that they can effectively communicate amongst the different
departments of the council. Herzberg’s motivation theory is important because it helps to
motivate the employees so that their performance is enhanced. Apart from this, situational
leadership and action centred leadership is also used so that the employees can be tackled
properly while informing them about the relocation that is about to take place. These theory
and leadership styles have been discussed below:
Herzberg’s motivation theory:
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According to Herzberg’s motivation theory, the employees of the company are motivated in
such a manner that their performance level within the workplace increases. This also helps
the employees to achieve the organizational goals and objectives in a proper and precise
manner. Their performance also helps them to be recognized within the company and
provides them with various career opportunities. The companies should also ensure that they
have various promotional as well as growth programs so that they can keep the employees
motivated. They should be also given job responsibilities in order to ensure that their
productivity within the company increases (Alshmemri et al., 2017).
Besides this theory, Warwick District Council should also make use of two leadership styles
in order to ensure that the work is being performed in a proper and precise manner.
Situational Leadership:
This type of leadership style states that the leaders should develop themselves in such a
manner that they can fit in the situation easily. As a result, the leaders should look to alter
their styles so that the demands of the company can be met. They have to make decisions in
such a manner that it is profitable for the company and helps the employees to function in a
proper manner (McCleskey, 2014).
Action Based Leadership:
Action centred leadership mainly functions in three major steps. They are building the teams,
empowering individuals of the team as well as accomplishing the task. The team that is build
mainly functions in a collaborative manner so that the desired task can be achieved within the
given span of time. The leaders have the goals set and they work with their team members so
that they can accomplish the task. Teamwork is said to be the essence of this style of
leadership. Without proper teamwork that desired task will not be achieved (Cardiff et al.,
2018).
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Conclusion
From the above deductions, it can be concluded that management skills are said to be highly
essential for the company in order to manage the employees in a proper manner. Moreover,
Warwick District Council is about to relocate to Leamington Spa and therefore, it is
completely important for the company to communicate to the employees in a proper manner
so that they can understand the reason for relocation. The higher authorities of the company
should ensure that they keep all their departments informed and updated about the relocation.
As a result, in this report the different techniques of management as well as communication
have been discussed in order to help the company use the techniques in an appropriate
manner. The different issues have also been highlighted and alongside this, their relevant
solutions have been provided in the report. The different styles of leadership alongside the
motivation theory have been analyzed in the report.
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Reference List
Alexandre, B., Friedrich, S. and Celine, B., 2017. Undergraduate Communication Skills
Training: benefits of individualsupervision. Journal of Psychosomatic Research, 97, p.139.
Alshmemri, M., Shahwan-Akl, L. and Maude, P., 2017. Herzberg’s two-factor theory. Life
Science Journal, 14(5), pp.12-16.
Arnold, E.C. and Boggs, K.U., 2015. Interpersonal Relationships-E-Book: Professional
Communication Skills for Nurses. Elsevier Health Sciences.
Cardiff, S., McCormack, B. and McCance, T., 2018. Person‐centred Leadership: a relational
approach to leadership derived through action research. Journal of clinical nursing.
Daft, R.L. and Marcic, D., 2016. Understanding management. Nelson Education.
Hargie, O., 2016. Skilled interpersonal communication: Research, theory and practice.
Routledge.
Lundgren, R.E. and McMakin, A.H., 2018. Risk communication: A handbook for
communicating environmental, safety, and health risks. John Wiley & Sons.
McCleskey, J.A., 2014. Situational, transformational, and transactional leadership and
leadership development. Journal of Business Studies Quarterly, 5(4), p.117.
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