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Electric Guitar Pedal Board - Assignment
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Added on 2021-06-18
Electric Guitar Pedal Board - Assignment
Added on 2021-06-18
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Running head:ELECTRIC GUITAR PEDAL BOARD 1Innovative and Affordable Tailored Pedal Boards for Electric GuitaristsName of StudentName of Institution
ELECTRIC GUITAR PEDAL BOARD 2Executive SummaryThe music industry is growing significantly over time. Musicians are expanding to the global market by making their music interesting and suitable across cultural differences and language. To modern musicians, quality tunes and instrumentals is a pitch to their music regardless of the language being a barrier to the listener. That way it becomes important to choose quality guitarist with a quality instrument. On the other hand, the music instrument industry is growing at an even higher rate than most can imagine. Ranging from households owning at least a guitar or a piano to a big corporation specialized in music and video productionindustry. There is also a technological aspect of growth, where music instruments have become more advanced owing to modern computation and AI Technology. The overall effect is high existing higher demand for these instruments and increasing prices. Most of them have become unaffordable to the starters in music industry especially budding guitarists. Pedalboards for electric guitarists are expensive and are mostly made for the generally diversified market. This is not affordable to the guitarist starters. Furthermore, pro guitarists want a customized pedal board regarding features, prices, and design, to match their experience for quality sounds. To solve this problem has presented unexploited market niche and had the potential to grow. Our company will produce innovative, customized and affordable pedal boards targeting fresher guitarists and pro guitarists who are looking for customization and design coupled with affordability.Table of Contents
ELECTRIC GUITAR PEDAL BOARD 3Executive Summary.........................................................................................................................2Pedalboards for electric guitar.........................................................................................................4Customer/Market problem...............................................................................................................4Benefits of the idea..........................................................................................................................5Feasibility of the Idea......................................................................................................................6Business Model................................................................................................................................7Critical success factors....................................................................................................................9Appendices.....................................................................................................................................11References......................................................................................................................................14Pedalboards for electric guitar
ELECTRIC GUITAR PEDAL BOARD 4Customer/Market problemAustralia is a nation rich in diversity, culture, and geographical features. A richness that is embodied in her music which embraces all genres and styles. From the folk song, blues, pop, hip-hop and rock music. Most of the people in Australia love rock music. One of the best rock bands in Australia is the AC/DC which have motivated many young people to enjoy and embracerock music to the extent of making it their hobby. One of the basic instruments used in rock music is the electric guitar which requires a pedal board (Ball, 2017). A Pedalboard is a flat board that acts as a container, patch bay, and power supply for the effects required in an electric guitar. The pedal boards are expensive therefore unaffordable to most starter guitarists. Also, professional guitarists are looking for tailor-made boards suit their experience. The two matches are currently missing in the market. Matching innovation, customization and economical on the pedal board is the new idea to enter the already explored markets.According to Sophie Benjamin (2017) in her article "intro to pedals," most beginners should consider buying second-hand pedals because most of the new ones are expensive. One disadvantage of purchasing a second-hand device is that it has shorter warranty period than the new devices (Colless, 2017). For the pro guitarist, they are looking for more customization on the features according to their satisfaction. The features include the wheels, cases and raised surfaces that make it easy to reach the pedals furthest away from the player. They are also looking for more improved designs and which will be less costly to maintain.The business idea formulated from the market niche is to create pedal boards for electric guitars which will be economical for the beginners such that they will be able to afford new ones.Additionally, to make a customized pedal board with an improved new design to tap the pro-guitarist market.
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