Analysis of Business Environment of Emirates

Running head: ANALYSIS OF BUSINESS ENVIRONMENT OF EMIRATES
ANALYSIS OF BUSINESS ENVIRONMENT OF EMIRATES
Name of the Student
Name of the University
Author Note

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ANALYSIS OF BUSINESS ENVIRONMENT OF EMIRATES
Executive Summary
This report is based on the internal and the external analysis of Emirates Airlines. This is a
prestigious airline company in the Middle East which is known for the high quality services.
The industry has also been analysed with the help of the Porter’s Framework. The issues that
were faced in the operations of the company and reasons behind its growth has been analysed
in a thorough manner. The report has been concluded by stating in spite of the various issues
faced by Emirates the company has been successful in a profitable manner in the Middle
East.

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ANALYSIS OF BUSINESS ENVIRONMENT OF EMIRATES
Table of Contents
About the case study......................................................................................................3
PESTLE analysis of environment..................................................................................4
Porter’s Five Forces analysis of Emirates......................................................................5
Competitor analysis of Emirates....................................................................................6
Value chain analysis of Emirates...................................................................................6
VRIN analysis of Emirates.............................................................................................7
Conclusion......................................................................................................................7
References......................................................................................................................8