Impact of Employee Collaboration Tools in UK Retail Industry

Research Proposal Form
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Proposed Title Impact of employee collaboration tools in increasing the productivity
and its contribution in workplace transformation within UK retail
industry
Section One: Title, objective, responsibilities
Research topic: To identify the impact of employee collaboration tools in increasing the
productivity and its contribution in workplace transformation within UK retail industry
Overview of the topic:
Employee collaboration tool means a use of different types of software and online services
within company that enables employees to work together on common projects. With the
help of employee collaboration tools, staff can interact with each other and also
communicate effectively (Kroh, J and et. al., 2018). The current research is based on
determining the impact of employee collaboration tools in increasing the productivity and
its contribution in workplace transformation within UK retail industry. Within this
investigation, the chosen organisation is Asda, it is a British supermarket chain which deals
with varieties of products and services including groceries, financial services, general
merchandise and many others.
Research Aim:
To determine the impact of employee collaboration tools in increasing the
productivity and its contribution in workplace transformation within UK retail industry. A
Study on Asda
Research Objectives:
 To identify the need and requirements of employee collaboration tool within UK
retail industry
 To analyse the impact of employee collaboration tools in increasing the
productivity and transforming the workplace of Asda
 To examine the benefits availed by Asda while using employee collaboration tools
during workplace transformation within business

 To discern the challenges faced by Asda while implementing employee
collaboration tools during workplace transformation for enhancing the productivity
and performance of business
Research question:
 What are the need and requirements of employee collaboration tool within UK
retail industry?
 What are the impact of employee collaboration tools in increasing the productivity
and transforming the workplace of UK retail industry?
 What are the benefits availed by Asda while using employee collaboration tools
during workplace transformation within business?
 What are the challenges faced by Asda while implementing employee collaboration
tools during workplace transformation for enhancing the productivity and
performance of business?
Section Two: Reasons for choosing this research project
The major reason behind doing this investigation is to determine the impact of employee
collaboration tools in increasing the productivity and its contribution in workplace
transformation within UK retail industry. This investigation is helpful in providing the
benefits of employee collaboration tools during workplace transformation (Attaran, Attaran
and Kirkland, 2019). Further, it also focuses on determining the challenges faced by
company while implementing employee collaboration during workplace transformation.
By conducting this investigation, the two main objective of researcher will be attained such
as professional and personal objectives. In terms of personal objective, the investigator will
learn about the different research methods and tools through which information can be
collected in effective and efficient manner. The investigator also gains knowledge about
the need and importance of employee collaboration tool within workplace and also identify
how these tools helps in enhancing the productivity and performance of business. On the
other hand, the professional perspective of investigator will be accomplished as they can
learn more about employee collaboration tools and implement within their workplace in
order to boost the productivity and performance of business.
Section Three: Literature sources searched
Need and requirements of employee collaboration tool within UK retail industry
As per the opinion of Chung, Shim and Kim (2022), there is need and requirement of

employee collaboration tools within workplace as it helps in increasing the productivity
and performance of employees due to which they work in more effective and efficient
manner. With the help of employee collaboration tool, company can improve the way team
members work and also solves their problem in better manner. Employee collaboration tool
is also needed to communicate effectively and organise the projects in easy way. It
provides a platform where staff can see and communicate about the ongoing work.
Impact of employee collaboration tools in increasing the productivity and transforming the
workplace of Asda
According to the opinion of Jimenez-Jimenez, Martínez-Costa and Rodriguez (2018),
employee collaboration tools creates a great influence on the productivity of employees by
encouraging them to give productive outcomes and accomplish business goals in effective
manner. It enables real time information exchange for facilitating the business process by
reducing the errors and delays that minimise the customer experience and lowers the
productivity of business. With the help of employee collaboration tools, company can
transform their workforce by increasing collaboration, improving productivity, bringing
more innovation and also improving communication process.
Benefits availed by Asda while using employee collaboration tools during workplace
transformation within business
According to the perception of Lee and Hung (2022), there are various benefits which can
be availed by organisation while using employee collaboration tools during workplace
transformation. The few benefits are improving team collaboration, quick access to
information, improve business execution, enhance team productivity and also boost
knowledge sharing ability.
Challenges faced by Asda while implementing employee collaboration tools during
workplace transformation for enhancing the productivity and performance of business
As per the viewpoint of Soeldner (2021), there are various challenges which can be faced
by the company while implementing employee collaboration tools during workplace
transformation such as difficulty in achieving seamless communication, developing trust
among employees, poor engagement, dependent on internet availability, lack of clear
vision and many others.
Section Four: Activities and timescales

Milestone one: _________________