Employee Engagement and HR Practices in Wesfarmers

Running head: HRM
People, Culture and Contemporary Leadership
Name of the Student:
Name of the University:
Author’s Note:

2HRM
Executive Summary
The present report deals with the level of employee engagement in Wesfarmers. However,
Employee engagement is a crucial part of any business to achieve success. It has been received
that recruitment, appraisal, employee development and quality improvement are the major parts
of HRM. In the context of Wesfarmers, they focus on anti-discrimination policy, cultural
diversity, establishment of positive work culture and employee benefit program. Such HR
practices are useful for such organization to enhance the employee engagement in this
organization. Therefore, bringing cultural diversity in the workplace allows the employees to
start a collaborative work. This discards the racism from workplace. However, to increase the
employee engagement in an organization it is mandatory for every organization to meet the basic
needs of the employees. This can be done by providing well-structured salary and celebrating the
employee performance. However, performance appraisal is a good way to respect the employees
and engage them in their work. In the context of Wesfarmers, they can follow the salary
increment process and the performance celebration technique. This will allow such organization
to increase the employee loyalty and revenue generation.

3HRM
Table of Contents
Introduction......................................................................................................................................4
Overview of the organization..........................................................................................................4
Identification and Discussion of Wesfarmers HR strategies...........................................................5
Evaluation of the HR practices and policies in the Wesfarmers.....................................................5
Overview of the current employee engagement in Wesfarmers......................................................6
A structured plan of initiatives to increase employee engagement in Wesfarmers.........................7
Conclusion.......................................................................................................................................8
References......................................................................................................................................10

4HRM
Introduction
Organizations are now facing a huge challenge to increase the employee engagement. It
is a great concern for every organization about how to create high levels of employee
commitment in their organization (Bratton and Gold 2017). The human resource manager plays
an important role in enhancing the employee engagement in an organization. An HR has much
knowledge and good technique to increase the employee engagement in an organization. This
study reveals the effectiveness of HR practices in enhancing the employee engagement in
Wesfarmers. Wesfarmers is a popular retail organization situated in Australia. This current study
deals with the people engagement level and HR practices in this organization.
Overview of the organization
Wesfarmers is a popular retailer in Australia. This organization offers coal products,
chemical, fertilizers and industrial safety products. This organization is considered as the largest
retailer in Australia based on its revenue. The revenue generation of Wesfarmers is high than
Woolworths and BHP Billiton in the recent years. In the year 2017, the revenue generation was
AU$65.98 billion (Wesfarmers.com.au 2018). Wesfarmers has conglomerate structure, which is
their winning formula in global retail industry. This structure leads this organization to establish
many branches. Therefore, by following this structure, such organization is able to grow and get
a high return by taking the risk in business. The mission of Wesfarmers is to deliver the
satisfactory return to their clients as well as the stakeholders. Their vision is to develop a
disciplined business culture in their organization. Wesfarmers has branches in Southbank,
Melbourne, and Perth in Australia. Apart from this, they have a branch in New Zealand also.
They have approximately 203,000 employees in Australia. Providing high quality of service to