Research Methods for Determining the Role of Employee Motivation in Increasing Organizational Profitability: Ethical Considerations

Research methods

TABLE OF CONTENTS
INTRODUCTION...........................................................................................................................3
Aim and objectives......................................................................................................................3
Methodology...............................................................................................................................3
Ethical consideration...................................................................................................................3
CONCLUSION................................................................................................................................5
REFERENCES................................................................................................................................6

INTRODUCTION
Research methods are being defined as the ways or procedure which will be used in order
to complete the research successfully. For the research to be successful it is necessary that the
proper research methods are being selected in order to attain the objectives of the study. the
current report will outline the ethical consideration relating to the research proposal on role of
employee motivation in increasing profitability of company.
Aim and objectives
The aim of the study was to determine the role of employee motivation for increasing the
organizational profitability with respect to Unilever.
Further the objectives included within the study relates to the development of knowledge
relating to meaning of employee’s motivation. Another objective of the study was to analyse the
role of motivation scheme for earning good amount of profits. Along with this another objective
of the study was to evaluate the different motivation schemes which are being used by managers
of company for retention of the employees for longer period of time.
Methodology
With respect to the methodology being used by the researcher within the proposal is the
use of quantitative methods for attaining the objectives of the study. the reason for selecting the
quantitative method of research is that it will assist them in attaining the objectives in more
accurate and precise manner. Along with this, the approach being selected is the deductive and
paradigm used is positivism. These have been selected for the reason that it assists in making the
quantitative research more good and reliable. The participant selected for the study is 30
respondents which includes worker of Unilever and data is gathered with help of questionnaire
and is supported by secondary sources.
Ethical consideration
Respect for autonomy, privacy and dignity of individual and communities
With respect to the valid consent the use of participant consent form will be used. The
reason underlying this fact is that in case the consent is not taking from the participant then the
research will not be ethical (Everts and et.al., 2021). This is particularly because of the reason
that in case participant share their information and they have not assented that their personal
information must be used in the research till then the researcher cannot include that data in the