Analyzing Strategies to Improve Employee Motivation Post Pandemic: A Study on Marks and Spencer

TO ANALYSE THE VARIOUS STRATEGIES THROUGH
WHICH MOTIVATION AMONG EMPLOYEES CAN BE
IMPROVED POST PANDEMIC
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Table of Contents
INTRODUCTION ..........................................................................................................................3
Overview of the topic..................................................................................................................3
Research aim...............................................................................................................................3
Research objectives ....................................................................................................................3
Research questions .....................................................................................................................3
Rationale of the research ...........................................................................................................4
LITERATURE REVIEW ...............................................................................................................5
What is the concept of motivation along with its theories used within M&S? ..........................5
What are the effective strategies used by M&S for increasing motivation among employees
post pandemic? ...........................................................................................................................6
What are the advantages that M&S could be gained by increasing employee motivation post
pandemic? ...............................................................................................................................7
RESEARCH METHODOLOGY ....................................................................................................9
PROJECT PLAN ..........................................................................................................................11
References......................................................................................................................................13
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INTRODUCTION
Overview of the topic
Employee motivation can be defined as the energy and commitment level of staff so that
they can be creative in nature while conducting their tasks in the company. It is considered as the
internal or intrinsic drive to make the necessary efforts and also the action towards the activities
which relates to the work (Mansaray, 2019). The following discussion is based on the research
aim that is to evaluate the use of different strategies through which motivation of employees can
be enhanced post pandemic. Objectives covered are the basic understanding about the motivation
along with its theories and strategies used for increasing motivation among employees post
pandemic and also the benefits that could be gained by increasing employee motivation post
pandemic. Literature review and research methodology along with the project plan is also
covered in the current research report. The current investigation is based on the company named
as Marks and Spencer. It is one of the leading international retail company headquartered in
United Kingdom and established in 1884. It mainly deals with the products of linen clothes and
jeans. The following discussion specifies that how the M&S uses the motivation theories and
strategies and what benefits they got after adopting the practices of employee motivation.
Research aim
To evaluate the use of different strategies through which motivation of employees can be
enhanced post pandemic. A study on Marks and Spencer.
Research objectives
 To develop basic understanding about the motivation along with its theories used within
M&S
 To determine the strategies used by M&S for increasing motivation among employees
post pandemic
 To evaluate the benefits that M&S could be gained by increasing employee motivation
post pandemic
Research questions
 What is the concept of motivation along with its theories used within M&S?
 What are the effective strategies used by M&S for increasing motivation among
employees post pandemic?
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 What are the advantages that M&S could be gained by increasing employee motivation
post pandemic?
Rationale of the research
I have conducted the current research based on the employee motivation which attains the
aims and objectives of the investigation in context of the Marks and Spencer. This investigation
is benefiting the company because the company can review this research and can get the certain
ideas of motivational theories and strategies that can be adopted so that they retain maximum of
their talented and skilled employees (Bushi, 2021). This is not only benefiting the company but
also the investigator as well. I have applied many of my existing skills in order to undertake the
research such as research skills and cognitive skills along with the time management skills and
analytical skills as well. Moreover, I have also acquired the new skills such as communication
skills and problem solving skills along with the business management skills and team
management skills as well. I have also gained the knowledge about the undertaking of the
research such as how exactly the literature review is conducted along with the methodology and
findings as well. Therefore, rationale is basically the significance and importance of investigation
that how essential and crucial it is to undertake the investigation so that it can benefit the
company and also the researcher in an effective and efficient manner.
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