Employee Selection Practices at Travelodge Hotels: Research Project
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This research project delves into the critical aspects of employee selection within the context of Travelodge Hotels. The report begins with an introduction that outlines the importance of effective employee selection in the competitive hospitality industry, emphasizing its role in matching organizational needs with individual skills. It formulates research questions, objectives, and hypotheses centered on identifying optimal recruitment and selection practices to enhance productivity. The literature review explores the concept of recruitment and selection, examining both internal and external recruitment methods. The report presents a detailed methodology, followed by findings, analysis, and discussion, culminating in conclusions, recommendations, and acknowledged limitations. The study aims to provide insights into how organizations, specifically Travelodge, can improve their employee selection processes to gain a competitive edge in the market. The research utilizes a variety of sources, including academic references, to support its findings and recommendations.

Research Project
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Table of Contents
Chapter 1: Introduction....................................................................................................................3
Formulate and record possible research project outline specifications ......................................3
Identify the factors that contribute to the process of research project selection.........................6
Provide an appropriate plan and procedures for the agreed research specification ...................7
Chapter 2: Literature Review...........................................................................................................7
Undertake a critical review of key references.............................................................................8
Concept of Recruitment and selection of employees?................................................................8
What are the ways the ways through which organisation can be select best and competent staff
members?....................................................................................................................................8
What kind of requirements to recruit and select personnel for organisational betterment?........9
CHAPTER 3: Research Methodology ..........................................................................................10
Chapter 4: Data Findings, Analysis and Discussion......................................................................11
Chapter 5: Conclusion, Recommendations and anticipated Limitations.......................................17
REFERENCES .............................................................................................................................19
.........................................................................................................................................................1
Chapter 1: Introduction....................................................................................................................3
Formulate and record possible research project outline specifications ......................................3
Identify the factors that contribute to the process of research project selection.........................6
Provide an appropriate plan and procedures for the agreed research specification ...................7
Chapter 2: Literature Review...........................................................................................................7
Undertake a critical review of key references.............................................................................8
Concept of Recruitment and selection of employees?................................................................8
What are the ways the ways through which organisation can be select best and competent staff
members?....................................................................................................................................8
What kind of requirements to recruit and select personnel for organisational betterment?........9
CHAPTER 3: Research Methodology ..........................................................................................10
Chapter 4: Data Findings, Analysis and Discussion......................................................................11
Chapter 5: Conclusion, Recommendations and anticipated Limitations.......................................17
REFERENCES .............................................................................................................................19
.........................................................................................................................................................1

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Chapter 1: Introduction
Formulate and record possible research project outline specifications
Introduction:
Employee selection is an important Human resource activity which is concerned for
putting right men into right job (Campbell, 2012.). It is a chain of activities for matching
organisational requirements with potential skills and capabilities of an individual. Effective
selection can be possible after effective matching. This research based on Travelodge Hotels Ltd.
which is a private company that deals and operates in hotels and hospitality industry in market of
UK. It is second largest organisation in UK in context of hotel sector in terms of no. of hotels
and bedrooms. This report is based on Employee selection and how an organisation can select
best and potential candidates as per their needs and wants to lead in market in proper way.
Employee selection is very much important for an organisation to deal in effective manner
changes occurs in industry as hospitality industry is one of become most competitive in
marketplace. Human resource is one of most rare and precious assets so to select and retain is
very much crucial.
Background
Employee selection is consist of chain of activities by interviewing and judging
candidates for a specific job role and after selecting candidate on pre-determined criteria (Cascio,
and Scott, 2017). Employee selection process start from very simple process to complicated one
which rely on hiring process and designation for which organisation planned to hire. This
research report is based on Travelodge which is one of the largest chain of hotels operating in
market of UK. It has large no. of hotels that should be built after evaluating needs and wants of
consumer base in proper way. In year 1985 it is one of largest Britain's first hotel brand and as
day passes it become one of largest chain of hotels and other services.
Research Problem:
Research problem is a written document which describes an area of understanding that an
organisation have to be improved to eliminate difficulty at maximum level to get right kind of
results by conducting deliberative investigation. Some major concerns faced by researcher while
conducting various research practices that are they sometimes mislead from other related
research subject that create problem in front of researcher. On other hand sometime people face
Formulate and record possible research project outline specifications
Introduction:
Employee selection is an important Human resource activity which is concerned for
putting right men into right job (Campbell, 2012.). It is a chain of activities for matching
organisational requirements with potential skills and capabilities of an individual. Effective
selection can be possible after effective matching. This research based on Travelodge Hotels Ltd.
which is a private company that deals and operates in hotels and hospitality industry in market of
UK. It is second largest organisation in UK in context of hotel sector in terms of no. of hotels
and bedrooms. This report is based on Employee selection and how an organisation can select
best and potential candidates as per their needs and wants to lead in market in proper way.
Employee selection is very much important for an organisation to deal in effective manner
changes occurs in industry as hospitality industry is one of become most competitive in
marketplace. Human resource is one of most rare and precious assets so to select and retain is
very much crucial.
Background
Employee selection is consist of chain of activities by interviewing and judging
candidates for a specific job role and after selecting candidate on pre-determined criteria (Cascio,
and Scott, 2017). Employee selection process start from very simple process to complicated one
which rely on hiring process and designation for which organisation planned to hire. This
research report is based on Travelodge which is one of the largest chain of hotels operating in
market of UK. It has large no. of hotels that should be built after evaluating needs and wants of
consumer base in proper way. In year 1985 it is one of largest Britain's first hotel brand and as
day passes it become one of largest chain of hotels and other services.
Research Problem:
Research problem is a written document which describes an area of understanding that an
organisation have to be improved to eliminate difficulty at maximum level to get right kind of
results by conducting deliberative investigation. Some major concerns faced by researcher while
conducting various research practices that are they sometimes mislead from other related
research subject that create problem in front of researcher. On other hand sometime people face
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problem regarding lack of sources from which necessary information and data should be
collected that are books, journals and articles that are important source for knowledge gaining.
So to eliminate research concerns to get desirable outcomes in positive way. The major problem
that not able to find out adequate resources to reach at potential outcomes for research project.
Research Aim
“To identify various practices used by organisations to recruit and select employees in
order to enhance organisational productivity.” A study on Travelodge.
Research Objectives
To analyse the concept of recruitment and selection of employees.
To evaluate various ways by which best and competent employees can be selected.
To identify requirement of recruitment and selection of employees for the betterment of
organisational productivity.
Research Questions
What is the concept of Recruitment and selection of employees?
What are the ways the ways through which organisation can be select best and competent
staff members?
What are the requirement of recruit and select personnel for organisational betterment?
Research Purpose:
Research purpose is a statement which depicts about “why” is study being conducted or
the major goal or objective of study (Dipboye and Johnson, 2013). The major goal of study is to
evaluate or identify subject matter and related findings with solution or situation which indicates
kind of study should be conducted. The main aim behind conducting research on subject which is
Employee selection and to find out the best way to select and retain staff members to gain
competitive advantage in proper way. In context of Travelodge which is an international brand
name in field of hospitality industry to gain competitive advantage organisation have to select
and retain one of competitive workforce.
Research Scope:
Research scope refers to how far the area of research can be explored and various
parameters under which research should be conducted to get desirable outcomes in proper way.
While conduct research various kinds of information included in it that are facts and theories
regarding subject or a project. With it includes general purpose and related facts and figures, in
collected that are books, journals and articles that are important source for knowledge gaining.
So to eliminate research concerns to get desirable outcomes in positive way. The major problem
that not able to find out adequate resources to reach at potential outcomes for research project.
Research Aim
“To identify various practices used by organisations to recruit and select employees in
order to enhance organisational productivity.” A study on Travelodge.
Research Objectives
To analyse the concept of recruitment and selection of employees.
To evaluate various ways by which best and competent employees can be selected.
To identify requirement of recruitment and selection of employees for the betterment of
organisational productivity.
Research Questions
What is the concept of Recruitment and selection of employees?
What are the ways the ways through which organisation can be select best and competent
staff members?
What are the requirement of recruit and select personnel for organisational betterment?
Research Purpose:
Research purpose is a statement which depicts about “why” is study being conducted or
the major goal or objective of study (Dipboye and Johnson, 2013). The major goal of study is to
evaluate or identify subject matter and related findings with solution or situation which indicates
kind of study should be conducted. The main aim behind conducting research on subject which is
Employee selection and to find out the best way to select and retain staff members to gain
competitive advantage in proper way. In context of Travelodge which is an international brand
name in field of hospitality industry to gain competitive advantage organisation have to select
and retain one of competitive workforce.
Research Scope:
Research scope refers to how far the area of research can be explored and various
parameters under which research should be conducted to get desirable outcomes in proper way.
While conduct research various kinds of information included in it that are facts and theories
regarding subject or a project. With it includes general purpose and related facts and figures, in

context of Travelodge to always remain competitive in marketplace organisation have to select
and retain one of competitive personnel to get desirable outcomes in proper way. So subject
matter possesses vast scope to find out ways behind it.
Research Hypothesis:
Research hypothesis is a specific, clear and test centred or predictive statement to get
possible outcomes to conduct scientific research by taking particular property of specific
population area (Donovan, Dwight and Schneider, 2014.). It is one of most important area to
reap out important results in positive way. The hypothesis of own research that human resource
is one of most important assets of organisation and organisation select various ways to select
competent staff members.
Identify the factors that contribute to the process of research project selection
Attributes of work.
Attributes are very important for organisation to conduct research in proper way to
collect data and information of particular field so that desirable outcomes should be achieved.
Rationale for research topic.
Research subject or topic is one of most important attribute to collect knowledge and
information to enhance productivity of an organisation. The research topic is to select employees
that helps to gain competitive advantage as human resource is one of most precious assets for an
organisation so proper selection of right kind of people at right place is very much potential.
Rationale for research topic.
Produce a research project specification
Project title:
To identify various practices used by organisations to recruit and select employees in
order to enhance organisational productivity. A study on Travelodge.
Background:
Selection of an employee is one of major aspect for whole organisation to lead in market
by matching required skills and capabilities with available skills and capabilities so that right
kind of match can be established (Farr and Tippins, 2017.). In context of Travelodge that
always want to remain competitive in marketplace by selecting best and competitive staff
members in effective manner so their background of research that proper evaluation of ways by
which competency should be gained.
and retain one of competitive personnel to get desirable outcomes in proper way. So subject
matter possesses vast scope to find out ways behind it.
Research Hypothesis:
Research hypothesis is a specific, clear and test centred or predictive statement to get
possible outcomes to conduct scientific research by taking particular property of specific
population area (Donovan, Dwight and Schneider, 2014.). It is one of most important area to
reap out important results in positive way. The hypothesis of own research that human resource
is one of most important assets of organisation and organisation select various ways to select
competent staff members.
Identify the factors that contribute to the process of research project selection
Attributes of work.
Attributes are very important for organisation to conduct research in proper way to
collect data and information of particular field so that desirable outcomes should be achieved.
Rationale for research topic.
Research subject or topic is one of most important attribute to collect knowledge and
information to enhance productivity of an organisation. The research topic is to select employees
that helps to gain competitive advantage as human resource is one of most precious assets for an
organisation so proper selection of right kind of people at right place is very much potential.
Rationale for research topic.
Produce a research project specification
Project title:
To identify various practices used by organisations to recruit and select employees in
order to enhance organisational productivity. A study on Travelodge.
Background:
Selection of an employee is one of major aspect for whole organisation to lead in market
by matching required skills and capabilities with available skills and capabilities so that right
kind of match can be established (Farr and Tippins, 2017.). In context of Travelodge that
always want to remain competitive in marketplace by selecting best and competitive staff
members in effective manner so their background of research that proper evaluation of ways by
which competency should be gained.
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Research Methodology:
Research methodology is a systematic plan to conduct research and development
program (Farr and Tippins, 2013.). With help of both quantitative and qualitative research
methods in which includes experiments, survey research and participant observation with
secondary research plays crucial role to gain right kind of knowledge and information at right
time. In that particular research majorly primary and secondary kind of data should be collected
by quantitative and qualitative measures.
Timescale:
Timescale is an important attribute for an organisation to divide works and activities into
smaller parts so that each and every activity should be coordinated in proper way to reap out
important results in proper way.
Resources:
Resources are very much important for an organisation before conducting research
organisation have to allocate all kinds of data and information to reach at desirable goals and
objectives. In context of Travelodge before conducting research they select subject matter,
sources to collect knowledge and many more. The major resources are manpower, secondary
data and information, tools and techniques etc..
Provide an appropriate plan and procedures for the agreed research specification
Gantt Chart:
Gantt chart is a kind of Bar chart that shows or illustrates about schedule of a project to
done in proper manner (Gupta and Shaw, 2014.). It lists out works and procedures in vertical
axis and time intervals on horizontal axis. It is very much useful for project and their
management to determine each and every attributes to reach at desirable goals and objectives in
proper way.
Research methodology is a systematic plan to conduct research and development
program (Farr and Tippins, 2013.). With help of both quantitative and qualitative research
methods in which includes experiments, survey research and participant observation with
secondary research plays crucial role to gain right kind of knowledge and information at right
time. In that particular research majorly primary and secondary kind of data should be collected
by quantitative and qualitative measures.
Timescale:
Timescale is an important attribute for an organisation to divide works and activities into
smaller parts so that each and every activity should be coordinated in proper way to reap out
important results in proper way.
Resources:
Resources are very much important for an organisation before conducting research
organisation have to allocate all kinds of data and information to reach at desirable goals and
objectives. In context of Travelodge before conducting research they select subject matter,
sources to collect knowledge and many more. The major resources are manpower, secondary
data and information, tools and techniques etc..
Provide an appropriate plan and procedures for the agreed research specification
Gantt Chart:
Gantt chart is a kind of Bar chart that shows or illustrates about schedule of a project to
done in proper manner (Gupta and Shaw, 2014.). It lists out works and procedures in vertical
axis and time intervals on horizontal axis. It is very much useful for project and their
management to determine each and every attributes to reach at desirable goals and objectives in
proper way.
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Work Breakdown Structure:
WBS structure in project management and systems engineering is an important
deliverable oriented breakdown structure for a project to divides it the task and work into smaller
parts so that everyone can be deliver its best efforts to achieve organisational goals and
objectives.
Chapter 2: Literature Review
Literature review also known as narrative review which is a scholarly paper that includes
knowledge and information included substantive findings with theoretical knowledge base and
various methodologies for a particular subject matter ( Hensvik and Skans, 2016.). It reveals
published knowledge and information over a particular subject area to gain important insights
and information to reap out important results in better way.
Undertake a critical review of key references.
Concept of Recruitment and selection of employees?
As per view of Jayne Thompson (The Concept of Recruitment & Selection, 2019)
Recruitment is an chain of tools and techniques that helps in select or attract people that possess
high level of skills and capabilities as per requirement of an organisation. The more organisation
focus on potential skills and capabilities they can build more fruitful processes to get desirable
goals and objectives. Selection is running simultaneously with recruitment and it is final stage of
recruitment life cycle. It is an platform to choose one of potential candidates or group of
candidates from large no. of people to remain always competitive in marketplace. Recruitment
and selection methods or ways differ from one organisation to other one as per their requirement,
designation and many more affect on their business to get desirable outcomes. Suitability of a job
WBS structure in project management and systems engineering is an important
deliverable oriented breakdown structure for a project to divides it the task and work into smaller
parts so that everyone can be deliver its best efforts to achieve organisational goals and
objectives.
Chapter 2: Literature Review
Literature review also known as narrative review which is a scholarly paper that includes
knowledge and information included substantive findings with theoretical knowledge base and
various methodologies for a particular subject matter ( Hensvik and Skans, 2016.). It reveals
published knowledge and information over a particular subject area to gain important insights
and information to reap out important results in better way.
Undertake a critical review of key references.
Concept of Recruitment and selection of employees?
As per view of Jayne Thompson (The Concept of Recruitment & Selection, 2019)
Recruitment is an chain of tools and techniques that helps in select or attract people that possess
high level of skills and capabilities as per requirement of an organisation. The more organisation
focus on potential skills and capabilities they can build more fruitful processes to get desirable
goals and objectives. Selection is running simultaneously with recruitment and it is final stage of
recruitment life cycle. It is an platform to choose one of potential candidates or group of
candidates from large no. of people to remain always competitive in marketplace. Recruitment
and selection methods or ways differ from one organisation to other one as per their requirement,
designation and many more affect on their business to get desirable outcomes. Suitability of a job
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can be evaluated by skills and competencies by collecting evidence that required for a specific
job role in positive way. Travelodge conduct various agencies that conduct various kinds of tests
to access skills and capabilities of an individual by checking off hand knowledge by software
packages or typing skills that are very much potential to judge an individual by written tests to
check numeracy and literacy of an individual.
What are the ways the ways through which organisation can be select best and competent
staff members?
As per view of David Weedmark (Recruitment & Selection Methods, 2019) recruiting a
new employee takes time and cost as developing a new product and services for consumers. A
new hire employee contributes in success of organisation or restrict to hamper growth so it is
very much important to select a best and competent staff members in better way. There are some
important sources or ways to select a potential candidate that are internal and external
recruitment.
External recruitment:
External recruitment in which business looks to fill their vacancy to select suitable
candidate outside business. It can be possible by selection of application form and Cvs after that
screen out and shortlist employees as per requirement of an organisation then psychometric test
should be conducted to judge mental capacity of an individual. Then organisation test ability and
aptitude then personality profiling and group references are important steps to select one of best
and competent staff members to remain always competitive in marketplace. To get best results
organisation have to build effective questions that helps to judge an individual in effective
manner.
Internal recruitment:
In internal recruitment candidates should be selected within the organisation by
promoting other employee, shift other person for some other post and many more ways .
Judging an individual on different basis Travelodge have to choose selection process so that best
and competent personnel should be selected in proper way. Hence select a candidates takes huge
time and cost by choosing various stages as per the designation, requirement of Travelodge an
many more attributes.
job role in positive way. Travelodge conduct various agencies that conduct various kinds of tests
to access skills and capabilities of an individual by checking off hand knowledge by software
packages or typing skills that are very much potential to judge an individual by written tests to
check numeracy and literacy of an individual.
What are the ways the ways through which organisation can be select best and competent
staff members?
As per view of David Weedmark (Recruitment & Selection Methods, 2019) recruiting a
new employee takes time and cost as developing a new product and services for consumers. A
new hire employee contributes in success of organisation or restrict to hamper growth so it is
very much important to select a best and competent staff members in better way. There are some
important sources or ways to select a potential candidate that are internal and external
recruitment.
External recruitment:
External recruitment in which business looks to fill their vacancy to select suitable
candidate outside business. It can be possible by selection of application form and Cvs after that
screen out and shortlist employees as per requirement of an organisation then psychometric test
should be conducted to judge mental capacity of an individual. Then organisation test ability and
aptitude then personality profiling and group references are important steps to select one of best
and competent staff members to remain always competitive in marketplace. To get best results
organisation have to build effective questions that helps to judge an individual in effective
manner.
Internal recruitment:
In internal recruitment candidates should be selected within the organisation by
promoting other employee, shift other person for some other post and many more ways .
Judging an individual on different basis Travelodge have to choose selection process so that best
and competent personnel should be selected in proper way. Hence select a candidates takes huge
time and cost by choosing various stages as per the designation, requirement of Travelodge an
many more attributes.
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What kind of requirements to recruit and select personnel for organisational betterment?
As per the view of Anne Kinsey (The Importance of the Recruitment & Selection Process
2019), In a business recruitment and selection plays vital role to select one of most competent
and skilful candidate to remain always competitive in organisation. Selection is very much
important for an organisation to select or hire managers which is enough qualified as designation
demands. Selection is not just to select people but it concerned for finding person who is best and
enough competent for organisation. Requirement of skilled and competent staff members require
to achieve organisational goals and objectives.
To achieve organisational goals and objectives:
Skilled labour force required to achieve organisational goals and objectives without the
competent staff members Travelodge can not achieve desirable outcomes. In order to firstly
organisation have to list out competencies that are very much potential to select a candidate for a
specific job role.
To gain competitive advantages:
The another best reason to select one of most competent staff members that human
resource is one of most precious assets for an organisation. With help of human resource
Travelodge can attain desirable outcomes and by accessing needs and wants of market can select
best and competent staff members. So in an organisation human resource required when new
product and services launched in market.
CHAPTER 3: Research Methodology
Research Design: This is considered as a systematic approach scientific analysis performed
through the researcher as well as finding the elements in order to generate effectual outcomes.
Research design are to be performed on continuous basis. This is classified into 2 ways that are
explanatory research as well as evaluation outcomes.
Research Approach: It is considered as a procedures that involves several assumptions step for
the process of analysis, data collection and interpretation (Lefkowit and Lowman, 2017). This is
classified into two steps- first one is data collection approach and data analysis or reasoning.
Data Collection Primary: This is refers as the procedures of performing any investigation independently
in context of online surveys, face to face interviews and many more. Within this research
the researcher can directly communicate with the participants at any public places like
As per the view of Anne Kinsey (The Importance of the Recruitment & Selection Process
2019), In a business recruitment and selection plays vital role to select one of most competent
and skilful candidate to remain always competitive in organisation. Selection is very much
important for an organisation to select or hire managers which is enough qualified as designation
demands. Selection is not just to select people but it concerned for finding person who is best and
enough competent for organisation. Requirement of skilled and competent staff members require
to achieve organisational goals and objectives.
To achieve organisational goals and objectives:
Skilled labour force required to achieve organisational goals and objectives without the
competent staff members Travelodge can not achieve desirable outcomes. In order to firstly
organisation have to list out competencies that are very much potential to select a candidate for a
specific job role.
To gain competitive advantages:
The another best reason to select one of most competent staff members that human
resource is one of most precious assets for an organisation. With help of human resource
Travelodge can attain desirable outcomes and by accessing needs and wants of market can select
best and competent staff members. So in an organisation human resource required when new
product and services launched in market.
CHAPTER 3: Research Methodology
Research Design: This is considered as a systematic approach scientific analysis performed
through the researcher as well as finding the elements in order to generate effectual outcomes.
Research design are to be performed on continuous basis. This is classified into 2 ways that are
explanatory research as well as evaluation outcomes.
Research Approach: It is considered as a procedures that involves several assumptions step for
the process of analysis, data collection and interpretation (Lefkowit and Lowman, 2017). This is
classified into two steps- first one is data collection approach and data analysis or reasoning.
Data Collection Primary: This is refers as the procedures of performing any investigation independently
in context of online surveys, face to face interviews and many more. Within this research
the researcher can directly communicate with the participants at any public places like

market, cafes and others (Hough and Dilchert, 2017). The significance benefits of this
particular research is that researcher can obtain instant outcomes in respect of survey or
interview performed with the participants behaviours. The information accumulated
within it is relevant. But this type of research is considered as more costly and time
consuming as this includes transportation cost, stationery cost and many more. Secondary: It is just opposite to primary research in which investigation information is
accumulated by secondary source like internet, books and many more. The data gathered
in this particular research is not so much relevant or accurate but this take less time and
incur less cost efficiently. The disadvantage of secondary research is researcher have to
wait for clients feedbacks regarding its services as well as research. Qualitative: It is the form of research that is utilise to accumulate as well as examine the
information deeply. This is considered as the method of gathering non numerical data
that can't be present and evaluate in numerical form. This investigation is more related
with knowing the behaviour of people as well as analyse the information deeply for
obtaining more informative research. Procedure for gathering qualitative research are
open-end surveys, direct observation, content analysis and many more. This research is
performed with the aim of acquiring knowledge of underlying conceptions, reasons and
so on. Quantitative: It is considered as the research that is more concentrated in gathering as
well as analysing to quantify information and extrapolate outcomes from population
sample (Nolan and Highhouse, 2014). This can be accumulated by several ways like
observations, survey and many more. Within this kinds of investigation information can
be gather and measured in numeric form such as statistics, percentages and others. The
purpose of this research is to determine issues through producing numeric data that can
be converted into functional statistics. Moreover, this is used to accumulated information
like opinions, behaviours to extrapolate outcomes into large sample population. Sampling: This is the procedures of choosing random number form larger number of
observations (.Ryan and Ployhart, 2014.). It is helpful in context of complexity as well
as generate outcomes in less time and cost. These are many methods to perform sampling
lie voluntary sampling , quota sampling and many more. Various sampling methods has
several criteria and utilise in many manner.
particular research is that researcher can obtain instant outcomes in respect of survey or
interview performed with the participants behaviours. The information accumulated
within it is relevant. But this type of research is considered as more costly and time
consuming as this includes transportation cost, stationery cost and many more. Secondary: It is just opposite to primary research in which investigation information is
accumulated by secondary source like internet, books and many more. The data gathered
in this particular research is not so much relevant or accurate but this take less time and
incur less cost efficiently. The disadvantage of secondary research is researcher have to
wait for clients feedbacks regarding its services as well as research. Qualitative: It is the form of research that is utilise to accumulate as well as examine the
information deeply. This is considered as the method of gathering non numerical data
that can't be present and evaluate in numerical form. This investigation is more related
with knowing the behaviour of people as well as analyse the information deeply for
obtaining more informative research. Procedure for gathering qualitative research are
open-end surveys, direct observation, content analysis and many more. This research is
performed with the aim of acquiring knowledge of underlying conceptions, reasons and
so on. Quantitative: It is considered as the research that is more concentrated in gathering as
well as analysing to quantify information and extrapolate outcomes from population
sample (Nolan and Highhouse, 2014). This can be accumulated by several ways like
observations, survey and many more. Within this kinds of investigation information can
be gather and measured in numeric form such as statistics, percentages and others. The
purpose of this research is to determine issues through producing numeric data that can
be converted into functional statistics. Moreover, this is used to accumulated information
like opinions, behaviours to extrapolate outcomes into large sample population. Sampling: This is the procedures of choosing random number form larger number of
observations (.Ryan and Ployhart, 2014.). It is helpful in context of complexity as well
as generate outcomes in less time and cost. These are many methods to perform sampling
lie voluntary sampling , quota sampling and many more. Various sampling methods has
several criteria and utilise in many manner.
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