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Employees and the Government

   

Added on  2022-09-18

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Leadership Management
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Slide 1STAKEHOLDER STRATEGY
DEVELOPMENT AND
IMPLEMENTATION
FACEBOOK
[Student Name] [Student Number]
Employees  and   the     Government_1

Slide 2INTRODUCTION
Stakeholders form the back up of the organization
Any firm which wants to ensure success in the long run would be required to
undertake key initiatives to retain them
The firm chosen for the first part of the assessment can be taken to be the
Facebook (Barr 2019).
The presentation will highlight the different stakeholders crucial for the operations
of the firm and this will then be followed by the analysis of the manner in which
the firm can manage these operations.

The stakeholder management can be considered to be an integral part of the organization and
in regard to this, it is in integral to ensure that, these stakeholders are managed well and that
initiatives are undertaken to ensure that the needs of the different stakeholders can be met
with adequately. In regard to this, the given presentation will focus on understanding the
different stakeholders of the firm and help in determining the manner in which these
stakeholder needs can be met with in order to ensure that the firm will be able to prosper in the
long run. Facebook has been chosen as the organization which will be analyzed in the
presentation. In regard to this, the different stakeholders which have been chosen for the
analysis can be stated to be the Users, Advertisers, Employees and the Government
(
Newsroom.fb.com. 2019).
Employees  and   the     Government_2

Slide 3STAKEHOLDER ANALYSIS
(SUMMARY)
The stakeholder analysis can be understood to be an initiative undertaken for the
welfare of the firm.
Hence, the different stakeholders which have been selected for the purpose of the
analysis can be understood to be as follows:
Users Advertisers Shareholders Employees Government Communities

Hence, as discussed previously, although an organization has a large number of stakeholders at
its disposals, the primary stakeholders which have been selected for the purpose of the analysis
can be taken to be the Users, advertisers, government and the employees. The various strategic
options with respect to the stakeholders will be discussed along with the discussion on the
manner in which the needs of the stakeholders can be met with for the long run of the firm.
Employees  and   the     Government_3

Slide 4STAKEHOLDER ANALYSIS
(SUMMARY)
Given below is the way in which the different stakeholders have been categorized
can be understood to be as follows:
Facebook
Users Advertisers
EmployeesGovernment

Hence, as the stakeholders have been identified, they are required to be prioritized into
different categories which will help them in understanding the manner in which, the strategies
will be formed accordingly.

Swing: The Facebook users have been selected as the swing stakeholders

Hold: The government agencies have been selected as the hold stakeholders

Defensive: The defensive stakeholder have been selected as the advertisers of the firm

Offensive: The offensive stakeholders have been selected as the employees of the firm.
Employees  and   the     Government_4

Slide 5SWING STAKEHOLDER:
STRATEGIC OPTIONS
The Swing Stakeholder in this case can be stated to be the Facebook users
The Facebook users are the main backbone of the business and the following
strategic options can be applied for them:
Change in the features of the networking website
Change in privacy settings (Błachnio et al. 2016).
Improving overall browsing experience.

As the users have been selected as the Swing stakeholders, it can be considered essential to
ensure that, they are dealt with in an appropriate manner and that certain rules as well as the
regulations are also changed for them. Therefore, in line with this, it has to be ensured that the
firm would be required to deal with the different strategic options which are available to them.
The various strategic options which have been selected for the stakeholder group comprises of
the inclusion of various new features on the website, protecting the data needs and ensuring
that, the overall experience of the stakeholder can be improved considerably.
Employees  and   the     Government_5

Slide 6SWING STAKEHOLDER:
RECOMMENDATIONS
After the analysis of the various strategic options, it can
be rightfully mentioned that the right kind of strategy
which can be adopted for the firm can be taken to be as
follows:
Changing the various features of the Facebook which
would assist in ensuring that the overall design of the
websites can be useful in attracting the new users
(Cuppen 2016).

Having analyzed the different strategic options which are available for this group of
stakeholders, it can be mentioned that the strategic option which would be rightfully chosen for
the users can be stated to be the inclusion of various features. The different features which can
be chosen for the purpose of the analysis can be understood to be face filters, voice changers
and easy usage options which would allow the firm in attaining a competitive edge over the
different competitors of the organization (
Tullberg 2013).
Employees  and   the     Government_6

Slide 7DEFENSIVE STAKEHOLDER:
STRATEGIC OPTIONS
The defensive stakeholders have been taken to be the Advertisers.
In regard to this, to defend the position of the firm, the different strategic options
which are available for the firm are as follows:
Changing the visibility of the advertisements
Strategic plans for subscription
Changing the plan rates

The defensive stakeholders have been chosen as the Advertisers. The advertisers can be
understood to be those entities that put up the advertisement of their products and services in
order to gain sufficient selling revenues. They form a large share of the overall sales of Facebook
and hence, looking after this stakeholder group is compulsory and therefore, the various
strategic options which are available for the firm are options like change in the overall rates of
advertising, change in the manner in which the advertisements will be visible and other
strategic attraction options which would make these individuals choose Facebook over other
websites.
Employees  and   the     Government_7

Slide 8DEFENSIVE STAKEHOLDER:
RECOMMENDATIONS
After assessing the various options which are available for the firm, it can be
mentioned that the correct strategy which can be adopted for the firm can be
stated to be as follows:
Change in the algorithm of the firm. In line of this, it can be stated that, when the
advertisements shall be visible more often, it ensures that the advertisers will be
more willing to invest in the plans (Duggan et al. 2015).

Hence, having analyzed the manner in which the organization would be required to make the
choice of one of the initiatives, it can be rightfully understood that the option which has been
chosen for the purpose of managing the advertisers can be understood to be the options of
improving the overall visibility of the advertisement posted by them. Through this initiative, the
firm would be required to change the overall algorithm of the page and ensure that, the
advertisers are able to make the top pages.
Employees  and   the     Government_8

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