Engineering Management | Case Study Report

Running head: ENGINEERING MANAGEMENT
ENGINEERING MANAGEMENT
Name of the student:
Name of the university:
Author Note:

ENGINEERING MANAGEMENT1
Table of Contents
1. Introduction............................................................................................................................3
2. Description of Business Plan.................................................................................................3
2.1 Business Plan-1 for Green Power Consultancy...............................................................3
2.1.1 Business Profile.........................................................................................................3
2.1.2 Vision, Mission and goals.........................................................................................3
2.1.3 Research of market....................................................................................................3
2.1.4 Operational strategy..................................................................................................3
2.1.5 Products and Services...............................................................................................3
2.1.6 Marketing Plan..........................................................................................................3
2.1.7 Financial Strategy......................................................................................................4
2.2 Business Plan-2 for Premiere Electric..............................................................................4
2.2.1 Business Profile.........................................................................................................4
2.2.2 Vision, Mission and goals.........................................................................................4
2.2.3 Research of market....................................................................................................4
2.2.4 Operational strategy..................................................................................................4
2.2.5 Products and Services...............................................................................................4
2.2.6 Marketing Plan..........................................................................................................4
2.2.7 Financial Strategy......................................................................................................4
3. Strong components of business plans....................................................................................5
4. Weak components of each plan..............................................................................................5
5. Compare and Contrast of Business Plan................................................................................5

ENGINEERING MANAGEMENT2
6. Recommendation....................................................................................................................5
7. Competency demonstration....................................................................................................5
8. Challenges and Understanding of business planning.............................................................5
9. References..............................................................................................................................6

ENGINEERING MANAGEMENT3
1. Introduction
Business plans refers to a brief description of the future in regards to the business that
is written in the form of a document to tell what plans the companies need to incorporate as
well as to proceed with the same in order to implement the required amount of efforts for the
same. Every business organization within the field of business is required to prepare a
document, which will consist of all the details that is having a direct association with the
purpose of the business that needs to be built (Burns & Dewhurst, 2016). In addition to this,
the entire business plan consists of the entire business strategy that needs to be implemented
by the business organizations that will be followed by the enterprise accordingly. This report
will put forward the business plans and the necessary details that need to be a primary
component of each business plan belonging to two of the companies and their relative details.
The first company that has been chosen is the Green Power Consultancy, which is a start-up
organization that offers various designs to all the architects along with consumers having the
primary inclusion of suggestions regarding buildings that are environment friendly along with
that of energy consumption (Hopp & Greene, 2018). The second organization that has been
discussed with the help of the business plan including all of the details associated with the
company is Premiere Electric, which is an electrical contracting firm to serve the purpose of
provisioning all the newly constructed buildings with that of electricity.
This report gives a brief description of the primary points that need to be included
within a business plan in accordance to a business organization and includes the primary
points of mission and vision statement, business profile, market research, various strategies
and plans of the same.