Business Plan for Pearl Beautique Salon and Spa

Business Plan

VISION, MISSION, VALUES
Vision:
PEARL BEAUTIQUE‘s vision is to become the leader for the salons and
spa from North West London, by bringing to the clients a new and different
feature about beauty salons, by creating strong relationships between customers
and beauty therapists for a better understanding of their needs and wants in order
to tailor individual services for each one of them.
Mission:
Venture’s mission is to inspire every client in achieving their personal
needs through providing our best practices. However, owners believe that the
beauty is in everyone and we are here to enhance it out for you.
Values:
Saloon values for all three major component of its business which
consist of customers, employees and suppliers.

Business Description
There are several products and serveries that are offered by the company which consist of:
 Gerovital products
 Bruno Vassari Products
 Facial treatments
 Body massages
 Exfoliating body polish
 Body wraps with thermal heat
 Electro body sculpting
 Body waxing
 Nail and feet treatments

Marketing and Promotional Strategy
Marketing strategy
 Offering accessible location near bus underground station with better parking
facilities.
 Providing mobile services to those customer who are unable to visit salon.
 Developing suitable and reliable relationship with customers by understanding
their needs and wants.
 Offering services at affordable prices to attract large number of audience.
 Providing training and development session to the employees about regularly
updating beauty products and technology.