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Business Canvas Model Assignment - “Mariana Cashew multi cuisine restaurant”

   

Added on  2020-10-22

12 Pages3092 Words311 Views
Enterprise

Table of ContentsINTRODUCTION ..........................................................................................................................11. The Business concept...................................................................................................................12. Peer Group Reflection .................................................................................................................33. Concept Improvement Reiteration...............................................................................................3CONCLUSION................................................................................................................................3

INTRODUCTION The present report is based on fresh business concept that is presented by a newentrepreneur in order to establish a new enterprise which will give them high returns after itsestablishment. The business concept is related to develop a new multi cuisine restaurant whichwill offer food of three different cuisine under one roof. In this restaurant, different cuisines willbe established on three floors (Dijkman and et. al., 2015). The main aid of this business conceptis to offer better eating experience to customers where they can enjoy taste of different cuisine inone restaurant only. This business concept is offering something new to the customers as well asmarket place which provide some what new experience to the customers. The current project willcover three core sections. In first, business canvas model will be prepared for the enterprisenamed as “Mariana Cashew multi cuisine restaurant”. Further, it will provide description on thepeer reflection the business concept which will be provided with the help of Gibbs reflectionmodel and at last Concept Improvement Reiteration will be executed on the basis of suggestionand advices received from peer mates. 1. The Business conceptBusiness concept is considered as the idea which gives guidance to the entrepreneur toexecute its business activities. With reference to the current business concept, Business CanvasModel has been prepared in order to take an idea about the key elements and resources which aregoing to be used for operating business activities effectively. This framework is consist ofdifferent components such as Key partners, customers relationship, Key activities, key resources,revenue stream, channel, cost structure, customers segments and value preposition. For currentbusiness concept, a feasible business canvas model has been described as below:Key PartnersInvestors SuppliersCustomersLocal touroperatorsTeam ofchef fromKey ActivitiesRecruitment of highskilledemployeesMarketingConduction ofValuePropositionsExperienced chef inparticulartype ofcuisine AmbienceCustomerRelationshipVariouscustomerloyaltyprogramCommunicationCustomerSegmentsBusypeoplewho arenot able tovisitdifferent1

differentcountries.trainingprogramsfor newstaffaccordingto theparticulartype ofcuisineDifferenttaste offood atlowerpriceOfferingof foodwithattractivecombination ofdifferentcuisines. throughsocialmediaCustomerdatabasemanagementrestaurantsfor tryingtaste ofnewcuisine.FoodloversTouristsPricesensitivepeople.Key SourcesRestaurantstaffFoodequipments andmachineryFinancialResourcePhysicalresourceCompanyChannelsPhysicaloutletOfficialwebsite2

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