Entrepreneurial Creativity and Innovation in the Automotive Sector

Entrepreneurial creativity
and innovation

Table of Contents
INTRODUCTION...........................................................................................................................1
MAIN BODY...................................................................................................................................1
The impact of innovation in the automotive sector.....................................................................1
Discuss the difference between radical and incremental innovation and its impact on
automotive sector........................................................................................................................3
Key changes in automotive sector which have been brought on by innovation.........................4
CONCLUSION ...............................................................................................................................6
REFERENCES................................................................................................................................7

INTRODUCTION
Entrepreneurial is an extraction of creativity or the values to being exploit the knowledge
in more appropriate manner so as to create more opportunities for that growth and development
of the business. It means to get share and generate the new ideas freely and also get learn from
the failures by which the learning and growth both get measured in systematic manner (Bartnik,
2018). An entrepreneur is the one who has the creative and innovative ideas and understanding
about some specific topic and with this have make a positive change within the marketplace and
it helps to gain the better accessibility and profit in the competitive market. This report is based
on the Tesla as it is an American electric vehicle and a clean energy company and having the
specialisation in battery energy storage, electric vehicle manufacturing as from home to grid
scale. The report is consist of the impact of innovation in the automotive sector, difference
between the radical and incremental innovation along with the key changes in the automotive
sector.
MAIN BODY
The impact of innovation in the automotive sector
Innovation is an act through which the new ideas get implemented within the working
norm of the business through which the effective solutions get meet in terms of the requirement
of the existing market (Tesla's Innovations Are Transforming The Auto Industry. 2016). The
automotive sector brings the random changes and have implement the new technology as for to
provide the improved and better services to the customers and it is more based on the
information centric technologies as like artificial intelligence, internet of things (IoT), block-
chain etc. Tesla also get better impact of innovation that brings the supportive change as in the
working performance and standards and are as explained below as:
Autonomous vehicle: The self driving innovation in business reduces the need of the
drivers and provide the last mile deliveries and decreases the downtime that make the public
transportation comparatively safe. In this Tesla bring equipped the advanced technologies as like
the AL enhanced vision in computer that identify the obstacles that comes in the route (Ciriello,
2018). The vehicle of Tesla is not yet completely autonomous it is more based on autopilot
system as it is most advance technology on the roads. Moreover Tesla planned to develop the
“shared fleet” with the mobile application with this individual could add up the car at the app
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