Entrepreneurial Development: Customer Value Proposition, Lean Business Canvas, Marketing Plan

ENTERPRENIAL DEVELOPMENT

Table of Contents
1. INTRODUCTION.......................................................................................................................3
2. CUSTOMER VALUE PROPOSITION CANVAS.....................................................................4
3) Lean Business Canvas model......................................................................................................5
(4) Marketing and customer engagement plan.................................................................................9
(5) Financial and financial planning..............................................................................................10
Revenue stream..............................................................................................................................10
6) Invest/ finances is needed for lean entrepreneurial opportunity ...............................................12
REFERENCES..............................................................................................................................13

1. INTRODUCTION
Entrepreneurial development is considered to be an effective program which
aims to focus on identifying, nurturing and supporting the talents at bigger level. This in
turn is useful in bringing various new business leader into the market. This helps in
reducing employment, educational, health and environmental problems (What is
entrepreneurship development? – Business Entrepreneur, 2019). This helps in driving
change with innovation which helps in improving new products and gain access to the
new market which leads to higher profitability. Entrepreneurial development is very
useful in promotion of social change which in turn drives to innovation. This also have a
cascading effect on the economy which in turn helps in higher generation of cash.
Entrepreneurial development is very useful in creating social change, increasing the
national income, creation of job opportunities, increased innovation opportunities. It is
also useful in promoting research and development, enhancement in standard of living,
development of the community and also leads to economic growth. This report plan will
include customer value proposition, lean business model canvas, financing and financial
plan.
The Chief executive Officer of the company mainly focuses on taking several
decision for the organization. The CEO focuses on reducing wastage by effectively
selling ready made meals at a comparatively lower price. The main perspective of the
CEO is to improve the services of the company by integrating feedback screen into the
mobile application.
“Save a meal” strives to focus on reducing wastage by effectively selling ready
made meals at a comparatively lower price. The simple concept associated with this is
associated with the use of mobile application. In order to improve the services of the
company by integrating feedback screen into the mobile application. This in turn helps
in effectively meeting the expectations of the user. It also focuses on providing cheap
ready made meals in order to attract large number of customers. This in turn will result
in higher sales and profitability for the company. This in turn helps users in purchasing
meal from fast food, restaurants, bakeries, cafe, etc. The key partners associated with
the “Save a meal” plan are app stores, local shops, PayPal and credit cards. It also

focuses on developing a customer relationship with the help of social media, self service
and website.
SMART Objectives
 The profit of the company will increase by 10% in the next year, by 15% in the
second year and by 20% in the third financial year.
 The sales revenue of the company will increase by 15%% in the next year, by
20% in the second year and by 25% in the third financial year.
 The key objective to focus on contributing to preserve the environment, support
local business and save money.
 The company focuses on satisfying the high demand in order to reduce wastage
of food.
2. CUSTOMER VALUE PROPOSITION CANVAS
Customer value proposition canvas is an effective tool which helps in ensuring
that the products and services is mainly associated with what are customer value and
needs. It helps in ensuring that there is a fit between customer needs and value
(Pokornáand et.al., 2015). Value proposition is mainly classified into products and
services, gain creators and pain relievers. Customer profile is mainly classified into
gains, customer jobs and pains.
Value Proposition Products and services: “Save a meal” is considered to be a products and
services which in turn focuses on providing cheap ready made meals at a
comparatively lower price. The company also tends to focus on satisfying the
high demand in order to reduce wastage of food. Gain creators: The company will gain partnership with app stores, local shops,
PayPal and credit cards. Users will be at key advantage to purchase meal from
fast food, restaurants, bakeries, cafe, etc. this in turn helps customers to provide
with wide range of food availability at a very low price ( Sheehan, and Bruni-
Bossio, 2015). This company also focuses on regular quality check by taking
feedback from the customers by integrating feedback screen into the mobile
application. Another major advantage to the customers is that it accepts various
modes of payments through PayPal, debit cards credit cards which in turn makes