Entrepreneurial Strategy Assignment - Hey Habito Ltd
Added on 2020-10-05
8 Pages2299 Words50 Views
FinancePolitical Science
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EntrepreneurialStrategy
Table of Contents.........................................................................................................................................................1INTRODUCTION ..........................................................................................................................3MAIN BODY ..................................................................................................................................3SWOT analysis............................................................................................................................3PESTEL analysis.........................................................................................................................3Porters five force model..............................................................................................................4CONCLUSION................................................................................................................................4REFERENCES................................................................................................................................5
INTRODUCTION Entrepreneurial strategy is the way through which an corporation or organizationestablishes and re-establish its fundamental set of relationships with the environment (Johnsonand Van de Ven, 2017). In simple terms it can be said that, entrepreneurial strategy is the groupof various decisions as well as action which are taken in the organisation at the time of launchinga new products for achieving competitive advantages within market area. The report is based onHey Habito Ltd., Which is a online mortgage broker (The free online mortgage broker, 2019). Inthis report the SWOT analysis will be conducted for analysing internal factors of theorganisation. Along with this, PESTEL will be conducted for analysis external factors which isnecessary for easy as well as smooth running of business. Moreover, it is necessary to analysecompetitive market which can be possible through porters five force model as well as TOWS isthe theory which help in identifying strength, weakness, opportunity and threats of Habito Ltd.. MAIN BODY SWOT analysisFollowings are the various strengths, weakness, threats and opportunityregarding HeyHabito Ltd. : Strengths: The foremost strength of the organization is that it provides a very wideplatform for online mortgage and remortgage services. Way of making interaction with potentialcustomers and influence them to purchase houses is most effective part of this company. Itallows customers to find best mortgage deal and apply accordingly for further investment, helpin increasing customer base. Weakness: The hey Habito Ltd. have less global presence as compared top other leadingorganizations. Less resources of funds and labour capital, shows main weakness of this companyto run business effectively in real estate business. Its poor management and inappropriate way,also leads to miss chance of taking government initiatives, for enhancing business. Opportunity: The company have great opportunity regarding the buy back of shares andexpansion within in the country and outside the company. By investing directly in residential andcommercial property project under scheme of exchange traded funds, give chance to Hey HabitoLtd. to expand its business more. Along with this, higher liquidity available in market, lower
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